Located directly south of Pima County, Arizona, there is a culturally rich community known as Santa Cruz County, Arizona. Santa Cruz County is a smaller community being home to an estimated 47,000 people. Santa Cruz County has a rich history given its proximity to the United States-Mexico border. One example of this rich history can be found at the Tumacacori National Historical Park (NHP) with the attractive and unique ruins. The Tumacacori NHP was once an active Spanish mission that oversaw the religious expansion and communal resources. While the Tumacacori NHP no longer operates in this manner, it does serve an important role in providing visitors with a diverse and immersive look into the history of the region and the Tumacacori mission. While the Tumacacori NHP is meant to be a place for all people to visit, most visitors are not from the local community. The reason for this stems from a lack of educational and engagement opportunities between the Tumacacori NHP and the community youth, mainly due to community members being unaware of the park’s existence or the programs that are offered. This project analyzes and uncovers this disconnect as well as the barriers between the Tumacacori NHP and the Santa Cruz County youth through a research study and the use of children’s literature.

The purpose of this thesis is to analyze the impacts of virtue signaling and tokenism within the cosmetic industry and how it relates to corporate social responsibility. Secondary research has been gathered and analyzed to find insight into how these aspects in marketing can impact the profits and other measures of success within business. This will lead to an understanding of how corporate social responsibility can be beneficial to the cosmetic industry, especially as companies grow and expand their target market. This thesis research is based on secondary research built from articles and advertisements. Additionally, research will be pulled from company statistics in profits and sales to determine success in different product launches and the marketing tactics utilized. After analyzing these differences and the types of advertisements that lead to the most successful results, it can be determined that virtue signaling and racial/ethnic tokenism can hinder success potential and thus, in contrast, companies that adhere to the ethical implications within corporate social responsibility will benefit from a reputation of sincerity.

I created a flash unit on American Ethnic Literature and delivered it in a high school classroom. The purpose was to introduce students to ethnic literature and to highlight the value of ethnic literature as a form of cultural agency and an authentic record of cultural history. I did research on the importance of ethnic literature, why it has been absent from the standard curriculum, and why it should be a part of the standard curriculum. Because of ethnic literature's importance and absence, I constructed the unit for secondary education and created a micro-unit on ethnic fiction and a micro-unit on ethnic poetry. I delivered the micro-unit on ethnic fiction at Metro Tech High School, gathered data, and reflected on the outcomes. Based on the outcomes, I revised the unit for future teaching and application.

Beautiful and rich in history, the Arabic language is spoken by over 422 million people. The language has significant social and political importance, and it is increasingly taught in universities around the United States. When languages are taught their aim should be not only to teach learners to communicate effectively, but also to gain a deep understanding and respect of culture, people, and history. The Al-Kitaab textbook series by Georgetown University Press is utilized as the main learning material in most universities in the United States to teach Arabic language. The highly political and negative nature of the series limits students’ comprehension to a political perspective influenced by the conflicts in the Middle East and has a severe impact on not only students’ learning ability but also their perception of the Arabic language and culture. While the series sufficiently provides the political vocabulary necessary for roles in government, it overlooks the importance of a full understanding of the cultural richness and nuances of the Arabic language necessary for an appreciation of history, arts, and literature of the region. The overarching objective of this project is to analyze the Georgetown University Press Al-Kitaab textbook series for Arabic language instruction and compare it to the Vista Higher Learning Sentieri textbook for Italian language instruction to plan a new Arabic curriculum to increase student enrollment. This comparison will explore recurring themes present in each textbook series and display the detrimental and outdated depictions of Arab culture presented throughout the Al-Kitaab series. Different aspects of the textbooks will be discussed including vocabulary and vocabulary progression, biographies of important figures, in-text activities, reading passages, and recurrent themes. Through revamping the learning materials used to teach Arabic, Arizona State University (ASU) and the School of International Letters and Cultures (SILC) can become innovative leaders in the instruction of university-level Arabic language.

My research aimed to examine the marketing strategy of the popular K-Pop group BTS and how they've managed to globalize their music over the past few years. The analysis focuses on the 7 P's of marketing, and how their strategy has evolved over time. My research is in the form of a video and serves as a creative documentary analyzing their marketing strategy. The link to the creative project can be found in the appendix of the research paper.