Method to Improve Satisfaction of Racquetball Racquet Purchases

The goal of this was to identify the most important characteristic for racquetball players to consider when purchasing a new racquet to maximize satisfaction. Currently companies showcase their special patented technology without addressing the specifics individual players are looking for. Looking past the patents this thesis wanted to find a single racquet property by which players can base their purchase decisions on according to their preferences. This quality was determined by which differed the most between different racquets. Racquets tested were taken from the Arizona State University Club Racquetball team as well as a lower quality racquet from the fitness center storage. In the end swing weight was determined to be the most varied property in the racquet which is developed from using balance and total mass.