Barrett, The Honors College Thesis/Creative Project Collection
Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.
Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.
With as rapid a growth that Esports has had and its current introduction to the public mainstream, there is yet to be sufficient studies and research compiled to fully develop the profile of an Esport consumer. While companies such as Neilson and others have begun scratching the surface of the Esport community, there is much that is relatively unknown. Consumer behavior patterns of traditional sports has been defined for years, however as the billion dollar a year industry that Esports is, Esport consumer behavior is still taking shape. This thesis will attempt to build upon previous studies conducted by former Arizona State University students to continue to define the Esport consumer. Through quantitative research conducted via an online survey consisting of demographic, behavioral, and psychographic questions, the stereotype of an Esport consumer will be dissolved to reveal their true nature. This study will prove to be an iteration among the previous research by -<br/>• Developing a functional segmentation of Esport consumers, which will allow for marketers within the industry to better understand their audience in their attempts to persuade/incentivize<br/>• Understanding and dissecting the scale of influence that content creators (those who play Esports for the purpose of entertaining through various platforms) and competitive Esport athletes have on certain segmentations of consumers<br/>• Discovering the impact the COVID-19 pandemic has had on certain segmentations in regards to their time spent playing themselves<br/><br/> After compiling results from this questionnaire, marketers that are both endemic and non-endemic brands seeking to partner within the Esports space will have a better understanding of their audience and how to connect with them.
A look at COVID-19 as a disease and how it affected the United States and Arizona in 2020. An analysis of decisions by surrounding states and health and government officials is used to comprise a return to play plan for Arizona high school athletics.
This project looked at how certain factors impacted how likely consumers were to buy tickets to NCAA Division I FBS Football games, otherwise known as FBS Football games. It first analyzed prior research into sports ticket sales to identify factors that generally impact ticket sales for sports in general that could be feasibly analyzed using a sample of college students. From this, four factors were chosen to be analyzed. These factors were fan loyalty, price sensitivity, opposing team quality, and home team quality. After collecting data from intro level marketing students and performing a statistical analysis of the data, it was concluded that all four factors impacted the likelihood of an individual buying a ticket to an FBS Football game.
A look at COVID-19 as a disease and how it affected the United States and Arizona in 2020. An analysis of decisions by surrounding states and health and government officials is used to comprise a return to play plan for Arizona high school athletics.
An autobiography on my 6 years at ASU as a design student, honors student, interdisciplinary worker, and a team player. Also, the InnovationSpace experience of working in a transdisciplinary team.
The Sonoran Desert in the Southwest region of the United States and the Northwest corner of Mexico is defined by low precipitation rates that are episodal, oscillating between years of higher yields than average and then below average levels. Water is essential for life and in the region, the lack of water proves an obstacle for people that must be faced to live and thrive there. Yet, millions of people live in this desert region and more people are moving currently. As current water resources are straining not only under increasing population but also with higher frequency and lengths of droughts in the region, water is becoming an important topic for future plans in the Sonoran Desert. However, a vast array of plants and animals have lived under these conditions by adapting to the low precipitation rates. By looking at the common flora and fauna of the region, humans may learn how to better live in the Sonoran Desert through biomimicry, the imitation of life. The natural design and processes of life in the Sonoran Desert can be studied to find ways to conserve, store and collect water for human consumption ensuring longevity within the region and beyond as water insecurity increases globally.
Build. Learn. Repeat. The three core actions of Tanagons, a learning kit designed for the K-6 classroom in teaching kids about the "other Rs" of sustainability: repair, repurpose, and reimagine. By examining societal trends related to these new approaches to waste management, along with considerations of current K-6 curriculum guidelines and how to optimize learning while following them, Tanagons creates a more comprehensive and engaging learning experience of this complex topic in hopes of preparing children to be more conscious individuals in the mission for sustainability.