Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.

Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.

Displaying 1 - 10 of 33
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Since Dylan Roof, a white supremacist, shot and killed nine members of a black church in Charleston on June 17, 2015, Confederate symbols have stood at the center of much controversy across the United States. Although the Confederate battle flag remains the most obvious example, the debate took a particular

Since Dylan Roof, a white supremacist, shot and killed nine members of a black church in Charleston on June 17, 2015, Confederate symbols have stood at the center of much controversy across the United States. Although the Confederate battle flag remains the most obvious example, the debate took a particular form in Tennessee, centering on the image of General Nathan Bedford Forrest. Born in 1822 to a poor family, he left school early to work. Although his work in the slave trade made him a millionaire, his later participation in the massacre of over 300 black soldiers at Fort Pillow in 1864 during the Civil War and association with the Ku Klux Klan cemented his reputation as a violent racist. Yet, many white Tennesseans praised him as a hero and memorialized him. This thesis examines Nathan Bedford Forrest State Park in Benton County and Forrest Park, now Health Sciences Park, in Memphis to examine what characteristics denote a controversial memorial. Specifically, I focus on the physical form, the location, and the demographics of the area, investigating how these components work together to give rise to controversy or acceptance of the memorial's image. Physical representations greatly impact the ideas associated with the memorial while racial demographics affect whether or not Forrest's representation as a hero speaks true to modern interpretations and opinions.
Created2016-05
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A look at how the Vietnam War influenced immigrant and first-generation children's perception of culture. This thesis focuses on Vietnamese-American immigration as a whole, and on subjects on the American west coast. Interviews were conducted with eleven subjects to examine the most profound influences on culture and how native culture

A look at how the Vietnam War influenced immigrant and first-generation children's perception of culture. This thesis focuses on Vietnamese-American immigration as a whole, and on subjects on the American west coast. Interviews were conducted with eleven subjects to examine the most profound influences on culture and how native culture is passed on through the generations. Focuses include cultural identity, cultural inheritance, prominent native and adoptive cultural values, and culture as affected by adversity.
ContributorsTran, Yvana (Author) / Loebenberg, Abby (Thesis director) / Suk, Mina (Committee member) / Barrett, The Honors College (Contributor)
Created2017-05
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In this study, I aim to understand general knowledge of menstruation and reproductive health among women who live and work in Dakar, Senegal. While there is an established nationalized sex education curriculum and robust HIV prevention campaigns, there is nonetheless an unmet need for sexual health education in Senegal and

In this study, I aim to understand general knowledge of menstruation and reproductive health among women who live and work in Dakar, Senegal. While there is an established nationalized sex education curriculum and robust HIV prevention campaigns, there is nonetheless an unmet need for sexual health education in Senegal and limited access to family planning services in low-income communities. I examine data obtained from surveys conducted with participants selected using convenience sampling in five different neighborhoods in Dakar, as well as ethnographic observations during the four month period of study. Qualitative and quantitative analyses address women's comforts levels during menstruation, barriers to access of high quality menstrual care products, familiarity with different kinds of contraceptive methods, and information on where women receive information regarding puberty, sex, and menstruation. Results show that most participants seek out family members, female friends and other respected members in the community for reproductive development information. National programs and international organizations sponsor youth to become community educators, who offer an informal and more accessible method of education. Earlier research shows that informal methods of education can be extremely effective ; in the setting of Dakar, young health educators are also creating inclusive and safe spaces for meaningful discussions about sexuality to be held, combating the negative effects of the traditional patriarchal and conservative culture. Relationships with one's community are extremely important, and can be an invaluable resource in transmitting sexual and reproductive health information to women. Improved understanding of reproductive health among women in Senegal can encourage them to make informed decisions about family planning.
ContributorsShirazi, Afsoon Louise (Author) / Hayford, Sarah (Thesis director) / Suk, Mina (Committee member) / School of International Letters and Cultures (Contributor, Contributor) / School of Social Transformation (Contributor) / School of Human Evolution and Social Change (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Does Precrime mesh with the ideals of U.S. Justice? The fictional predictive police force of Philip K. Dick's "Minority Report" may be the gold standard for crime prevention in science fiction, but could such system actually exist in harmony with U.S. standards of justice? By first exploring the philosophical foundations

Does Precrime mesh with the ideals of U.S. Justice? The fictional predictive police force of Philip K. Dick's "Minority Report" may be the gold standard for crime prevention in science fiction, but could such system actually exist in harmony with U.S. standards of justice? By first exploring the philosophical foundations for punishment and blame in the United States, a characterization of the U.S.'s ideals for justice is established. Then, given the role that databases play in crime-fighting today, especially in establishing probable cause for lawful arrests, it is argued that databases with predictive power could in fact give rise to police force that resembles Precrime, with some complications. How the predictions are interpreted under the law in order to give them legal basis in establishing probable cause is explained, with several potential possibilities produced. These avenues for preemptive arrest approach the realm of Precrime, but lack Precrime's level of security. Other forms of preemptive detention that are currently in use are explored, mainly involuntary civil commitment, in order to find a potential form that a more extreme Precrime may take in the U.S. Finally, the limits of Precrime are explained, with some caveats and concluding comments on the potential for abuse and misuse of predictive policing.
ContributorsPolansky, Jackson Harold (Author) / Fradella, Hank (Thesis director) / Suk, Mina (Committee member) / School of Historical, Philosophical and Religious Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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An in-depth analysis of Homeview Realty and Homeview Financial was conducted. A marketing plan for both companies was prepared for this project. Homeview Realty and Homeview Financial are in the midst of dynamic industries. The landscape of doing business in the real estate and mortgage industries are constantly changing and

An in-depth analysis of Homeview Realty and Homeview Financial was conducted. A marketing plan for both companies was prepared for this project. Homeview Realty and Homeview Financial are in the midst of dynamic industries. The landscape of doing business in the real estate and mortgage industries are constantly changing and evolving. Thus, it is vital for Homeview Realty and Homeview Financial to constantly be knowledgeable in these fields. With this dynamic aspect, the landscape for marketing has also changed; it became digital in nature. Thus, it is important to analyze Homeview Realty and Homeview Financial currently and create a live marketing plan that can be updated when needed. With a marketing plan in hand, Homeview will be able understand its business model, mission, goals, and objectives and in turn be able to create marketing campaigns compatible with the companies objectives and strategic directions.
ContributorsCrowley, Rachel Victoria (Author) / Ostrom, Lonnie (Thesis director) / Montoya, Detra (Committee member) / Mirshak, Paul (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor) / Department of Supply Chain Management (Contributor) / Department of Chemistry and Biochemistry (Contributor) / Department of Finance (Contributor) / School of Accountancy (Contributor)
Created2014-05
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The Athleta Esprit de She is a national women's racing series owned and produced by Life Time Athletic Events, a branch of the company Life Time Fitness. Esprit de She (EDS) has fourteen events per year in areas ranging from Minneapolis, MN to San Diego, CA. These events include 5K/10K

The Athleta Esprit de She is a national women's racing series owned and produced by Life Time Athletic Events, a branch of the company Life Time Fitness. Esprit de She (EDS) has fourteen events per year in areas ranging from Minneapolis, MN to San Diego, CA. These events include 5K/10K runs, triathlons, duathlons, and cycle tours. The purpose of this study was to determine recommendations for the brand from both a marketing and event production standpoint. Through the use of a survey, the research team received participant feedback regarding the events. Once receiving participant survey responses, the research team used Importance-Performance Analysis to analyze the data. The goals of the study were to see how participants perceive the production of the event as well as the social media presence of the brand. Participants also provided insights as to whether or not they are ready to accept a greater challenge with a longer distance race. The overall aim of this study was to see what changes needed to be made to both the brand as well as the events themselves in order to improve the overall customer experience with Esprit de She.
ContributorsFlanagan, Kelly Lynn (Author) / Hultsman, Wendy (Thesis director) / Montoya, Detra (Committee member) / Barrett, The Honors College (Contributor) / School of Community Resources and Development (Contributor) / WPC Graduate Programs (Contributor) / Department of Marketing (Contributor) / W. P. Carey School of Business (Contributor) / Department of Psychology (Contributor)
Created2015-05
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In my Honors Thesis, I endeavor to complicate and to respond to conventional debates over historical periodization and the problem of what it means to be "modern." I understand the modern as a conceptual product of discourses surrounding religion, science, and industry. Specifically, the modern era has been defined as

In my Honors Thesis, I endeavor to complicate and to respond to conventional debates over historical periodization and the problem of what it means to be "modern." I understand the modern as a conceptual product of discourses surrounding religion, science, and industry. Specifically, the modern era has been defined as one in which the forms of rationalization associated with quantitative and experimental scientific methods and large-scale, technologically sophisticated industrial production have surpassed the "irrational" superstitions associated with religion. Critical responses to this definition have largely had the goal of supplanting it with another way of conceiving of the historical discontinuity between the "modern" and the "non-modern." In three essays, I aim to complicate the terms (religion, science, and industry) in which these debates have been conducted and to relate them to one another both historically and conceptually. As opposed to the goal of re-defining the modern, my goal in these essays is to complicate the existing definitions and to reveal and challenge the ideological motives of historical periodization. I illuminate the connections of the modern conception of "religion" to a colonial system of power, between scientific development and changes in economic and religious thinking, and between contemporary technological and industrial projects to an "enchanted" view of the world. In tracing these connections, I am indebted to conventional discourses of modernization, Max Weber's theory of "disenchantment," and recent scholarship on the use of materialist methods in the study of history. In these essays, I move beyond the critical project of "re-imagining" the modern, and illuminate some of the ideological commitments of that project that I consider untenable. In addition to a more sophisticated historical understanding of the meaning of religion, science, and industry, what I aim to achieve in my thesis is a better framing of some of the largest problems faced by contemporary humanity, including the looming risks of ecological, economic, and geopolitical collapse. In this framing, I situate these risks in the context of their connection to strategies of historical periodization, and argue that managing them will require a radically new view of religion, science, industry, and the roles that they play in producing historical discontinuity.
ContributorsNeibergall, William (Author) / Bennett, Gaymon (Thesis director) / Suk, Mina (Committee member) / School of Historical, Philosophical and Religious Studies (Contributor) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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Influencer marketing occurs when a brand elicits an individual to publicly promote or review its product in exchange for some benefit, which can often be either monetary or material. This practice has exploded in today’s marketing and advertising industry due to its high return on investment for businesses and income

Influencer marketing occurs when a brand elicits an individual to publicly promote or review its product in exchange for some benefit, which can often be either monetary or material. This practice has exploded in today’s marketing and advertising industry due to its high return on investment for businesses and income potential for influencers. With this new and evolving process comes a struggle to establish and maintain regulations between brands, consumers, and influencers. Because influencer marketing is purely based on authenticity and trust between the influencer and the consumer, disclosure or lack thereof can seriously impact the validity of the endorsement. I conducted a study in which consumers were shown a staged influencer post and asked to answer a series of questions regarding compensation, appeal, authenticity, and influence, under three different conditions. Condition A showed an influencer’s post with only general information, Condition B revealed that the post was in collaboration with Tory Burch, and Condition C stated that Tory Burch told the influencer when and where to make the post. I found that as the influencer disclosed more about how she was compensated and controlled by the brand, respondents found the content less appealing, less authentic, and reported that they thought a brand had more influence and compensated her more to create the post. These findings support the idea that influencer marketing requires a level of honesty and trust between the consumer and influencer, and a lack of this causes negative sentiments and less effective results. Moving forward, brands and influencers alike must work to foster more transparent and authentic connections in order be in compliance with FTC regulations as well as maintain meaningful connections with consumers.
ContributorsLoy, Brooke Ellise (Author) / Giles, Charles (Thesis director) / Montoya, Detra (Committee member) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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One of Ancient Rome's most intriguing pagan religions is that of the mysterious cult of Mithras: the celebration of an ancient Indo-Iranian god, who gained an enormous amount of popularity during the first several centuries of the Common Era. Mithraism, as the cult has been commonly termed, was a mystery

One of Ancient Rome's most intriguing pagan religions is that of the mysterious cult of Mithras: the celebration of an ancient Indo-Iranian god, who gained an enormous amount of popularity during the first several centuries of the Common Era. Mithraism, as the cult has been commonly termed, was a mystery religion, one whose nature and teachings remain somewhat secretive today, since the cult left no written works. Mithraism provides a particularly interesting point of view regarding the Roman Empire, since the cult began around the same time that Christianity did, but was entirely forgotten just over 400 years later. In analyzing why one religion succeeded while the other failed, this paper examines beliefs such as astrology, Zoroastrianism, monotheism, and fatalism within the context of life in the Roman Empire.
ContributorsCruz, Ashley Alexandra (Author) / Bruhn, Karen (Thesis director) / Montesano, Mark (Committee member) / Suk, Mina (Committee member) / Barrett, The Honors College (Contributor) / Economics Program in CLAS (Contributor) / School of Sustainability (Contributor)
Created2013-05
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In today’s society we see a strong encouragement of those who put effort into various aspects of their life. Additionally, we also see a strong push towards making oneself more attractive to reap social benefits. However, a paradox exists between effort and attractiveness. In a society that values both effort

In today’s society we see a strong encouragement of those who put effort into various aspects of their life. Additionally, we also see a strong push towards making oneself more attractive to reap social benefits. However, a paradox exists between effort and attractiveness. In a society that values both effort and attractiveness, why do we see negative reactions to those who put effort into their appearance, and can we make these effects go away? How can cosmetic companies alter those reactions to suit their advertising needs? Through a pretest and a main study we show how consumers react to differing amounts of perceived effort in a cosmetic product, and how we can alter the effect that effort has by priming consumers with the idea of their ‘natural self’ vs. their ‘ideal’ self.
ContributorsDaniels, Michelle Elizabeth (Author) / Samper, Adriana (Thesis director) / Montoya, Detra (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor) / Department of Marketing (Contributor)
Created2014-05