Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.

Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.

Displaying 1 - 10 of 30
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Description
This study was designed to discover any relationship between waiting and purchasing impulse goods. I distributed a survey with three conditions: a control with no wait, a wait with information explaining the wait, and a wait with no information. After the wait, participants saw a group of impulse goods and

This study was designed to discover any relationship between waiting and purchasing impulse goods. I distributed a survey with three conditions: a control with no wait, a wait with information explaining the wait, and a wait with no information. After the wait, participants saw a group of impulse goods and indicated how much they were willing to spend for each item, and how much they desired to buy each item. Results showed that participants in the treatment condition with information for the wait desired the impulse goods the least, and were willing to spend the least to purchase them. However, there was no significant difference between the participants given no information explaining the wait, and the control group in either desire or the price they were willing to pay. This is possibly explained by the apology in the message read by participants in the condition with information. They felt more valued and were less likely to feel the need to spend money on impulse goods that are often purchased to make the participant feel better about their wait.
ContributorsThornton, Tiffany Lynn (Author) / Mandel, Naomi (Thesis director) / Lisjak, Monika (Committee member) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Description
The thesis explores the trial of the Nazi war criminal Adolf Eichmann, which occurred in Jerusalem in 1961. In order to do this, the thesis analyzes four sources—two films and two books—that exist as representations of and responses to the historic trial. My analyses investigate the role of the witnesses

The thesis explores the trial of the Nazi war criminal Adolf Eichmann, which occurred in Jerusalem in 1961. In order to do this, the thesis analyzes four sources—two films and two books—that exist as representations of and responses to the historic trial. My analyses investigate the role of the witnesses who offered testimony during the trial and the sentencing that occurred at the trial’s conclusion, which are two major aspects of the trial. By comparing the way that various witnesses, who appear in multiple representations of the trial, are portrayed, the thesis will make conclusions regarding the way that each source utilizes the witness testimony. In order to evaluate the way each source presents the sentencing of the trial, the thesis uses Yasco Horsman’s concepts of the constative and performative aspects of judgement. The thesis concludes by discussing the value that each of these works has as a representation of the Holocaust. Ultimately, as time distances the modern generation from the events of the Holocaust and post-Holocaust trials, the need for such representations as the four examined in this thesis continues to grow in importance.
ContributorsKierum, Caitlin Anne (Author) / Gilfillan, Daniel (Thesis director) / Goodman, Brian (Committee member) / Historical, Philosophical & Religious Studies (Contributor) / School of Social Transformation (Contributor) / Department of English (Contributor) / School of International Letters and Cultures (Contributor) / School of Music (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Description
This study focuses on how parents purchase toys for their children. Specifically, the focus is on how likely parents are to purchase a toy typically associated with being feminine, masculine, or gender neutral. This study builds on research that showed that a parent’s gender role ideology affects how likely they

This study focuses on how parents purchase toys for their children. Specifically, the focus is on how likely parents are to purchase a toy typically associated with being feminine, masculine, or gender neutral. This study builds on research that showed that a parent’s gender role ideology affects how likely they are to purchase cross-gender toys (traditionally masculine toys for girls, traditionally feminine toys for boys) for their children (Kollmayer 2018). The study used photographs of pretested toys that had been deemed as masculine, feminine, or gender neutral. Using a within-subjects design, participants saw toys from each category and indicated their likelihood of purchase for each toy. The likelihood of purchase was used as the dependent variable. The findings were used to make recommendations to toy companies and retailers on how to market toys in regards to gender.
ContributorsSmith, Madeline Grace (Author) / Eaton, Kathryn (Thesis director) / Lisjak, Monika (Committee member) / Department of Marketing (Contributor) / Department of Supply Chain Management (Contributor) / School of Social Transformation (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Description
The trilogy of the Czech author and playwright Karel Čapek consists of the novels Hordubal, Meteor (Povětroň), and An Ordinary Life (Obyčejný Život). This thesis examines each novel in literary terms and especially its narrative techniques, with special attention to how each novel’s characters obtains understanding and knowledge as represented

The trilogy of the Czech author and playwright Karel Čapek consists of the novels Hordubal, Meteor (Povětroň), and An Ordinary Life (Obyčejný Život). This thesis examines each novel in literary terms and especially its narrative techniques, with special attention to how each novel’s characters obtains understanding and knowledge as represented in the free indirect discourse within each text. Commentary on how the seemingly disjointed trilogy functions as a cohesive whole follows a brief narrative analysis. Analysis shows that each work represents a distinct part of Hegel’s tripartite presentation and resolution of logic. Čapek’s Hegelian trilogy allows him, as a citizen of the newly born First Czechoslovak Republic, to creatively respond to the problems that the country’s nationalism faced both within its borders and abroad. His trilogy conveys the desperate need for mutual understanding between European nations in an era of nationalistic fervor within the hope for peaceful coexistence despite political and cultural differences.
ContributorsHarris, Kimberly (Author) / Horan, Elizabeth (Thesis director) / Goodman, Brian (Committee member) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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DescriptionTwo gender-neutral products developed and sold by IKEA were studied in order to learn about the development of such items, as well as what makes gender-neutral products appealing to consumers.
ContributorsDaryanani, Sapna Sonu (Author) / Gray, Nancy (Thesis director) / Lisjak, Monika (Committee member) / Department of Marketing (Contributor) / Herberger Institute for Design and the Arts (Contributor) / W. P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2017-12
Description
Through this thesis we studied and interviewed 6 international business managers that oversee employees in countless countries, and the continents of where they work include: Europe, The Americas, Asia, and Africa. These six managers include: David Kuehn and Ann Marie Griffith from the United States; Bogdan Maliszewski from Poland; Denisa

Through this thesis we studied and interviewed 6 international business managers that oversee employees in countless countries, and the continents of where they work include: Europe, The Americas, Asia, and Africa. These six managers include: David Kuehn and Ann Marie Griffith from the United States; Bogdan Maliszewski from Poland; Denisa Madarova from the Czech Republic; Gert Schmidts from Germany; and Fer Amkreutz from the Netherlands. Per our interview questions, we discussed how these international managers view their company and culture, the external environment, the cultures they work with and oversee, and the future of international management in regards to a universal value system for business. Our questions were constructed using Hofstede's Cultural Dimensions so that we could better understand how Hofstede's Dimensions have changed due to the technological era, in regards to International Management Styles. In the end, we discovered that there is an undeniable change in how international managers are leading their teams. Throughout the business world, cultural dimensions are changing and are becoming more inclusive of other cultures. This allows managers to lead international teams more effectively and efficiently.
ContributorsGriffith, Henry Donovan (Co-author) / Kuehn, Amanda (Co-author) / Moore, James (Thesis director) / Lisjak, Monika (Committee member) / W.P. Carey School of Business (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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Description
This study aimed to extend beyond existing research on the male-grooming industry to examine the reality of marketing an everyday cosmetic product to men. This thesis contains a two-part original research study involving a qualitative, exploratory study (Study 1) clarifying college-aged men's attitudes toward male grooming products and makeup for

This study aimed to extend beyond existing research on the male-grooming industry to examine the reality of marketing an everyday cosmetic product to men. This thesis contains a two-part original research study involving a qualitative, exploratory study (Study 1) clarifying college-aged men's attitudes toward male grooming products and makeup for men; and a quantitative, experimental study (Study 2) created to test theories developed from Study 1. Study 1 discovered a pattern among male participants of citing functional/medicinal qualities of male-grooming products as their justification for purchase. Study 2 tested whether this could be applied to makeup by comparing the effects of two advertisements for male cosmetic products on the likelihood of purchase of the product advertised. The main implications of this research suggest that one way to integrate makeup for men into the mainstream market is to release products in free trials before releasing them for sale, since men in the study were somewhat likely to use a free sample of the product in the test advertisements, but unwilling to purchase it. Additionally, the presence of acne in the participants moderated the effects of the ads such that men without acne were more likely to try a cosmetic product when presented with the medicinal benefits of the product in addition to the appearance-enhancing benefits, rather than appearance-enhancing benefits alone. Overall, men with acne were more willing than men without acne to use the product, regardless of the advertising appeal.
ContributorsGibson, Jessica Lajoie (Author) / Eaton, Kathryn (Thesis director) / Lisjak, Monika (Committee member) / Department of Marketing (Contributor) / W. P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Description

This project is a critical analysis of the works of 6 American war veterans and how they demonstrate trauma in their narratives. The texts covered here are Philip Red Eagle’s Red Earth (2007), John A. Williams’ Captain Blackman (1972), Roy Scranton’s War Porn (2016), Tim O’Brien’s The Things They

This project is a critical analysis of the works of 6 American war veterans and how they demonstrate trauma in their narratives. The texts covered here are Philip Red Eagle’s Red Earth (2007), John A. Williams’ Captain Blackman (1972), Roy Scranton’s War Porn (2016), Tim O’Brien’s The Things They Carried (1990), Kurt Vonnegut’s Slaughterhouse-Five (1969), and Joseph Heller’s Catch-22 (1961).

ContributorsNovinger, Joshua (Author) / Ellis, Lawrence (Thesis director) / Goodman, Brian (Committee member) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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The United States is an empire. It was founded as such and continues to be one to this day. However, during the most prominent periods of imperial expansion, anti-imperialist organizations and politicians often rise up to oppose these further imperialist actions. This thesis paper examines the rhetoric used by these

The United States is an empire. It was founded as such and continues to be one to this day. However, during the most prominent periods of imperial expansion, anti-imperialist organizations and politicians often rise up to oppose these further imperialist actions. This thesis paper examines the rhetoric used by these organizations and politicians, particularly through their speeches and platforms. The primary focus is on the role of American exceptionalism in this rhetoric, and what American anti-imperialism not rooted in this concept looks like. This analysis will be done by looking at a few key specific texts from these organizations and politicians, including (but not limited to) the platform of the Anti-Imperialist League and the speech Representative Barbara Lee gave to explain her lone no vote on the Authorization for Use of Military Force in Afghanistan in 2001.

ContributorsRemelius, Justin (Author) / Avina, Alexander (Thesis director) / Goodman, Brian (Committee member) / Historical, Philosophical & Religious Studies (Contributor, Contributor) / School of Politics and Global Studies (Contributor, Contributor) / Historical, Philosophical & Religious Studies, Sch (Contributor, Contributor) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Researchers know that different types of self-construal (independent and interdependent) vary across different cultures. Individuals from East Asian cultures are more interdependent while individuals from Western cultures are more independent. Researchers also know that perceptions and understandings of beauty differ across cultures; however, there has been limited research on the

Researchers know that different types of self-construal (independent and interdependent) vary across different cultures. Individuals from East Asian cultures are more interdependent while individuals from Western cultures are more independent. Researchers also know that perceptions and understandings of beauty differ across cultures; however, there has been limited research on the connections between self-construal and beauty with minimal research on direct appearance enhancement products. Recently, new ways to present a positive self-image outside of cosmetics or direct appearance enhancement tools have emerged, and the question is raised as to whether these will also be determined by self-construal. We leverage work on the fluidity of self concept to argue that individuals with a more fluid self-concept (interdependents) will express more interest in appearance enhancement products. In the context of a Facebook ad study with Indian (interdependent) and American (independent) consumers, we demonstrate that interdependent consumers have greater interest in indirect appearance enhancing products, measured by click-through rate, compared to independent consumers.

ContributorsDavid, Rachel Dorothy (Author) / Samper, Adriana (Thesis director) / Lisjak, Monika (Committee member) / Department of Marketing (Contributor) / School of International Letters and Cultures (Contributor) / Department of Psychology (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05