Barrett, The Honors College Thesis/Creative Project Collection
Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.
Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.
Displaying 1 - 10 of 32
Description
INTRODUCTION: This thesis delves into how PR-media relations evolved in the past 20 years (since 1997). It discusses several aspects of media relations, such as relationships, old and new media relations tools, pitching and predictions about the future of media relations. LITERATURE REVIEW: A review of previous literature on media relations guided this research. Past research explained stigmas about the relationship between public relations professionals and journalists, how pitching has evolved, social media's role in modern day media relations and the dynamic between earned and owned media. METHODOLOGY: The research involved a mixed method approach with qualitative and quantitative methods. First, in-depth interviews were conducted with both journalists and public relations professionals who work in Arizona. These interviews were conducted either in-person or over the phone. Second, two in-depth interviews were conducted over the phone with a public relations professional who worked at Intel for over 20 years for a case study. Finally, a survey was distributed to public relations professionals in Arizona via email and through social media websites (Facebook and Twitter) to provide insight on the media relations tactics they have recently utilized, as well as their use of social media. There were also five follow-up interviews conducted with survey respondents. FINDINGS: After conducting these three methods of research, the qualitative (quotes) and quantitative (survey) data were analyzed to provide detailed opinions about media relations including: the relationships between public relations professionals and the media, the use of old and new media relations tools, what an effective pitch looks like, the use of social media, comparisons between less and more experienced PR professionals, and predictions on the future of media relations. DISCUSSION: The findings from this research led to several conclusions regarding media relations such as: the importance of maintaining a trusting and respectful relationship, traditional tools' place in modern day media relations, email's dominance as a media relations tool, the hesitation by PR professionals to use social media as a communication tool with journalists, more experienced PR professionals' lack of hesitation to use social media as a communication tool with journalists, and the prediction that relationships will remain key in media relations despite the changes in media relations tools themselves. CONCLUSION: Based on all of the findings from this research, it was concluded that media relations has evolved to keep up with the changing media landscape, however, traditional tools and practices remain relevant and essential to media relations.
ContributorsTillman, Krista Michelle (Author) / Wu, Xu (Thesis director) / Bovio, Sonia (Committee member) / College of Integrative Sciences and Arts (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2017-12
Description
Pacemakers in the early 1970s were powered by betavoltaic devices which provided long lasting battery life. The betavoltaic devices also emitted gamma radiation due to inadvertent radioisotope contamination, which could not be completely shielded. The betavoltaic devices were quickly replaced by lithium batteries after their invention, and betavoltaics were abandoned. Modern technological advancements made it possible to isolate beta emitting radioisotopes properly and achieve better energy conversion efficiencies which revived the topic of betavoltaics. This research project has studied state-of-the-art pacemakers and modern radioactive power sources in order to determine if modern pacemakers can be safely nuclear powered and if that is a reasonable combination.
ContributorsAwad, Al-Homam Abdualrahman (Author) / Holbert, Keith (Thesis director) / Aberle, James (Committee member) / Barrett, The Honors College (Contributor) / Electrical Engineering Program (Contributor)
Created2014-12
Description
Generally, increasing the electrical size of an antenna will increase the directivity of the antenna. In the case of an array of identical antennas with uniform spacing, the electrical size can be increased by increasing the number of elements. However, directivity can be further increased by performing signal processing on the signals received by elements of an antenna array. This thesis focuses primarily on reproducing and expanding upon a method to increase the directivity of a two-element array using non-linear transmission lines periodically loaded with varactor diodes, which act as harmonic multipliers. Simulation and circuit design is performed using Keysight Advanced Design System, a microwave circuit simulation software package. Furthermore, a hardware implementation is discussed and recommendations are made for construction of the hardware array. Finally, possible expansion of the two-element array to a four or more element array is discussed, and preliminary simulations are examined.
ContributorsHanson, Elliot (Author) / Diaz, Rudolfo (Thesis director) / Aberle, James (Committee member) / Barrett, The Honors College (Contributor) / School of Electrical, Computer, and Energy Engineering (Contributor)
Created2015-05
Description
The amount of connection one has, whether it is digitally or in-person can have an overall affect on a person's business, their being, and their interaction- these interactions are considered social capital. The main premise of social capital is that social networks have value. This means that the collective value of which people know will affect their inclination to do things for each other. In this case, social capital is not about the warm feeling one gets when someone does something for them, it refers to the information flow and mutual aid that bonds people who are interested in the same things. With technology at an all time high, these connections are made infinitely possible through social media. This project uses Cuisine of Arizona, a regional restaurant guide, to exemplify how strategies of social capital can be used via social media in order to build trustworthy and valuable connections and build a larger audience for the brand. Research on the benefits of Facebook, Instagram, and Twitter for social media marketing was conducted and was then adapted to benefit the Cuisine of Arizona restaurant guide. A social media calendar was implemented for organizational purposes and the social media sites were updated to keep their look current. Research on how business websites keep their audience was conducted as well. The current Cuisine of Arizona website was outdated, but still useful. A mock-up website was created on Wix.com to give the website a new look and bring in new interactive features, like the online flipbook version of the restaurant guide and a dynamic homepage, but still gave the audience the same useful information as the old site. The mock-up website was also mobile optimized for use on smartphones and tablets. The three social media methods were chosen because of their capabilities to interact with one another. For example, Instagram posts can be shared on both Facebook and Twitter, resulting in more unique viewers for each site. If the website's content is shared on any of these sites, it will build a larger audience for the Cuisine of Arizona website as well. If used carefully, the proposed social media plan will draw a larger audience to the entire Cuisine of Arizona brand and in turn, build trust and credibility among its audience.
ContributorsGuillen, Alejandra (Author) / Gilpin, Dawn (Thesis director) / Bovio, Sonia (Committee member) / Barrett, The Honors College (Contributor) / Department of English (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor)
Created2015-05
Description
In the 2016 Presidential Election, Republican candidate, Donald Trump, used a communication strategy in which he labeled his opponents and naysayers with negative nicknames. Throughout his campaign he labeled opponents as "Crazy Bernie," "Crooked Hillary," "Little Marco," "Lyin' Ted," "Low Energy Jeb" and "Goofy Elizabeth Warren." Donald Trump repeated these nicknames at rallies and over his social media platforms. Donald Trump was elected President in November 2016 and took office the following January. Did these nicknames that Donald Trump used resonate with voters? And if so, who did they resonate with the most? In order to research these questions, the U.S. eligible voting population was given the opportunity to complete a survey asking them a series of questions about choosing the word that best describes these politicians that Trump has labeled. They were also asked questions regarding what political party they are registered to and who they voted for in the 2016 Presidential Election. Results indicated that Trump voting respondents and registered Republican respondents felt the words Donald Trump used to label his opponents described those politicians best, in comparison to other groups and demographics. These findings demonstrate that the nicknames Donald Trump used during his campaign did resonate with certain groups of voters.
ContributorsBrewer, Jennifer Marie (Author) / Renzulli, Virgil (Thesis director) / Bovio, Sonia (Committee member) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
A hybrid PV/T module was built, consisting of a thermal liquid heating system and a photovoltaic module system that combine in a hybrid format. This report will discuss the work on the project from Fall 2012 to Spring 2013 and the extended section on the economics for the Honors Thesis. Three stages of experiments were completed. Stage 1 showed our project was functional as we were able to verify our panel produced electricity and increased the temperature of water flowing in the system by 0.65°C. Stage 2 testing included “gluing” the flow system to the back of the panel resulting in an average increase of 4.76°C in the temperature of the water in the system. Stage 3 testing included adding insulating foam to the module which resulted in increasing the average temperature of the water in our flow system by 6.95°C. The economic calculations show the expected energy cost savings for Arizona residents.
ContributorsHaines, Brent Robert (Author) / Roedel, Ronald (Thesis director) / Aberle, James (Committee member) / Rauch, Dawson (Committee member) / Barrett, The Honors College (Contributor) / Electrical Engineering Program (Contributor)
Created2013-05
Description
A hybrid PV/T module was built, consisting of a thermal liquid heating system and a photovoltaic module system that combine in a hybrid format. This report will discuss the work on the project from Fall 2012 to Spring 2013. Three stages of experiments were completed. Stage 1 showed our project was functional as we were able to verify our panel produced electricity and increased the temperature of water flowing in the system by 0.65°C. Stage 2 testing included “gluing” the flow system to the back of the panel resulting in an average increase of 4.76°C in the temperature of the water in the system. Stage 3 testing included adding insulating foam to the module which resulted in increasing the average temperature of the water in our flow system by 6.95°C.
ContributorsDenke, Steven Michael (Author) / Roedel, Ron (Thesis director) / Aberle, James (Committee member) / Rauch, Dawson (Committee member) / Barrett, The Honors College (Contributor) / Electrical Engineering Program (Contributor)
Created2013-05
Description
In modern remote sensing, arrays of sensors, such as antennas in radio frequency (RF) systems and microphones in acoustic systems, provide a basis for estimating the direction of arrival of a narrow-band signal at the sensor array. A Uniform linear array (ULA) is the most well-studied array geometry in that its performance characteristics and limitations are well known, especially for signals originating in the far field. In some instances, the geometry of an array may be perturbed by an environmental disturbance that actually changes its nominal geometry; such as, towing an array behind a moving vehicle. Additionally, sparse arrays have become of interest again due to recent work in co-prime arrays. These sparse arrays contain fewer elements than a ULA but maintain the array length. The effects of these alterations to a ULA are of interest. Given this motivation, theoretical and experimental (i.e. via computer simulation) processes are used to determine quantitative and qualitative effects of perturbation and sparsification on standard metrics of array performance. These metrics include: main lobe gain, main lobe width and main lobe to side lobe ratio. Furthermore, in order to ascertain results/conclusions, these effects are juxtaposed with the performance of a ULA. Through the perturbation of each element following the first element drawn from a uniform distribution centered around the nominal position, it was found that both the theoretical mean and sample mean are relatively similar to the beam pattern of the full array. Meanwhile, by using a sparsification method of maintaining all the lags, it was found that this particular method was unnecessary. Simply taking out any three elements while maintaining the length of the array will produce similar results. Some configurations of elements give a better performance based on the metrics of interest in comparison to the ULA. These results demonstrate that a sparsified, perturbed or sparsified and perturbed array can be used in place of a Uniform Linear Array depending on the application.
ContributorsSilbernagel, Drake Oliver (Author) / Cochran, Douglas (Thesis director) / Aberle, James (Committee member) / Electrical Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
Description
Starting in 2002, Arizona State University (ASU) began a rebranding effort to transition from having a reputation as a top 10 party school to being known as a prestigious research institution. Over the last 15 years, ASU has successfully reached some of these goals, eventually being named the #1 most innovative university in the country by the U.S. News and World Report. Part of this success can be attributed to the university's communication and marketing efforts, which seek to improve the university's reputation and build relationships with stakeholders. This study analyzes ASU's communication entities, how they interact and what messages they push out to stakeholders, particularly in regards to the #1 in innovation award. Primary research in this study looked at keywords used by different stakeholder groups affiliated with ASU, how they viewed ASU's reputation and how they receive communication from the university. Overall, the closer the relationship with ASU, the more positively the respondent viewed the university. Perception also varied based on geographic location and proximity to the university. Innovation is clearly a key brand perception of ASU from stakeholders, and the party school image is still persistent among those not affiliated with the university.
ContributorsHarrelson, Savannah Lee (Author) / Renzulli, Virgil (Thesis director) / Bovio, Sonia (Committee member) / School of Community Resources and Development (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
Description
Organ, cornea and tissue donation is a widespread public health need that has high rates of public approval, but lower rates of action. In Arizona, an individual can register as an organ donor at 15 years and six months old, and this ever-growing demographic is a hard-to-influence, yet important part of the pool of registered donors. There are many factors that serve to influence or dissuade adolescents from registering, and it is the duty of organ procurement organizations (OPOs) and others involved in the donation process to appeal to this audience. This undergraduate research project explores the overall idea of what makes someone register as an organ, cornea and tissue donor by looking into several factors of the decision-making process, such as social media usage and engagement, hesitation or support surrounding spiritual beliefs, and how personal opinions and beliefs shape views and action toward organ donation. Based on the data collected, the researcher found relationships between the registration status of adolescents and their social media use, spiritual beliefs and personal relationships and opinions.
ContributorsReddy, Miranda Adelyn (Author) / Wu, Xu (Thesis director) / Bovio, Sonia (Committee member) / Department of Marketing (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / School of Community Resources and Development (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05