Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.

Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.

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This study examines the differences in presence and perception of the Samsung and Apple brands in Spain compared to the United States. Primary research was collected on-site in Spain and comparatively analyzed to experiences in the United States from the perspective of an American citizen. Qualitative data in the form

This study examines the differences in presence and perception of the Samsung and Apple brands in Spain compared to the United States. Primary research was collected on-site in Spain and comparatively analyzed to experiences in the United States from the perspective of an American citizen. Qualitative data in the form of observations and interviews was collected as well as extensive secondary research. The study will conclude international implications of these two brands in Spain.
ContributorsNeerhof, Samantha Noel (Author) / Gray, Nancy (Thesis director) / Giard, Jacques (Committee member) / W. P. Carey School of Business (Contributor) / Department of Marketing (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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This paper aims to assess potential similarities and differences in the way that public relations professionals approach ethics in Spain and The United States. The approach taken for this study was first a thematic analysis of industry-accepted codes of ethics. These were the PRSA Code of Ethics from the United

This paper aims to assess potential similarities and differences in the way that public relations professionals approach ethics in Spain and The United States. The approach taken for this study was first a thematic analysis of industry-accepted codes of ethics. These were the PRSA Code of Ethics from the United States and the ADECEC and Dircom codes of ethics from Spain. Although the codes provide a basis for a basic analysis, it is hard to say how public relations professionals implement ethical practices in their work solely based on codes of ethics. To further study the ethics in practice, interviews with public relations professionals from a 2012 trip to Madrid were transcribed and analyzed for key themes. To assess ethics in practice in the United States, public relations blog posts related to ethics were analyzed for key themes. The history of public relations in Spain is much shorter than in the United States The histories of the and cultural differences may be the cause of some of the differences in ethics.
Created2014-05
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Abstract: This project will examine the shifts in government abortion policy of Spain since World War II, in efforts to answer the causal question :Why has Spain so dramatically reversed its abortion law mandates from one of the most liberal in Europe to one of the most restrictive? Spain's abortion

Abstract: This project will examine the shifts in government abortion policy of Spain since World War II, in efforts to answer the causal question :Why has Spain so dramatically reversed its abortion law mandates from one of the most liberal in Europe to one of the most restrictive? Spain's abortion policy is unique due to opposing forces between the Catholic Church and the socialist government and its universal health care policy. One must examine other historical and social factors to understand this policy. The purpose of this project is to understand how has the abortion policy of Spain (regarding its criminalization of women who receive abortion as well as those who perform them) changed over the last fifty years (approximately since the end of World War II). It will also examine what roles factors such as religion, culture, gender equality, and politics played in the development of these statures. Finally, the study will research the main groups that have been involved in this issue in the last fifty years and what their arguments are to support their opinions. Methods used to investigate this policy and its history of the criminalization of abortion policy in Spain since World War II will include a combination of literature review, government document review, and field research in Spain.
Created2014-05
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Description
International marketing involves a tricky balance between appealing to foreign cultural values while still creating an authentic message, without using stereotypes or relying on complex cultural notions that might be misunderstood. American and Spanish cultures have famously different paces of life: Americans are thought to value busyness, while Spaniards are

International marketing involves a tricky balance between appealing to foreign cultural values while still creating an authentic message, without using stereotypes or relying on complex cultural notions that might be misunderstood. American and Spanish cultures have famously different paces of life: Americans are thought to value busyness, while Spaniards are thought to prefer leisure time. We conduct two studies to determine to what extent these values hold true among Spanish and American students, and whether these values impact students’ perceptions of marketing messages. The results suggest that the hypothesized values of busyness and leisure time are true, but appealing to these deep and complicated values through marketing does not always work. Globalization is causing consumer preferences around the world to converge, and attempting to apply specific cultural values to new global products in marketing communications can easily backfire. We recommend that instead of attempting to appeal to the cultural values of each international audience, advertisers should consider a more standardized approach by positioning new products similarly across the globe, especially to younger consumers.
ContributorsGiel, Emily (Co-author) / Quintero Pacheco, Diana (Co-author) / Montoya, Detra (Thesis director) / Samper, Adriana (Committee member) / Department of Information Systems (Contributor) / School of International Letters and Cultures (Contributor) / School of Social Transformation (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description

For the Love of the Game is a 15-minute documentary highlighting what the culture of soccer is like in Spain. Filmed completely in Valencia, Spain, this short film shows the actual atmosphere of everyday soccer. People of all ages and backgrounds give depth into what it's like to grow u

For the Love of the Game is a 15-minute documentary highlighting what the culture of soccer is like in Spain. Filmed completely in Valencia, Spain, this short film shows the actual atmosphere of everyday soccer. People of all ages and backgrounds give depth into what it's like to grow up in Spain with and fall in love with the game.

ContributorsRaboin, Sarandon Grace (Author) / Jacoby, Jim (Thesis director) / Kassing, Jeffrey (Committee member) / School of International Letters and Cultures (Contributor) / Walter Cronkite School of Journalism and Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

This thesis examines the influence of the Communist International (Comintern) on communist parties in Germany and Spain in the early years after the Russian Revolution. Specific attention is focused on the process of bolshevization, through which communists in other countries were forced to use the theory and tactics of the

This thesis examines the influence of the Communist International (Comintern) on communist parties in Germany and Spain in the early years after the Russian Revolution. Specific attention is focused on the process of bolshevization, through which communists in other countries were forced to use the theory and tactics of the Bolsheviks in Russia, and the impact of this process on the March Action (1921) and German October (1923). This study questions the current historiographical dichotomy of bolshevization, which focuses on control and freedom in the relationship between the Comintern and national communist parties. Instead, the study suggests that exploring the theory and practice of bolshevization may elucidate complex realities and shed light on the influence of the Comintern on revolutionary movements.

ContributorsDurland, Cassidy (Author) / Mann, Yan (Thesis director) / Stoff, Laurie (Committee member) / Kucherenko, Olga (Committee member) / Barrett, The Honors College (Contributor) / Historical, Philosophical & Religious Studies, Sch (Contributor) / School of International Letters and Cultures (Contributor) / School of Politics and Global Studies (Contributor)
Created2023-05
Description
This thesis/creative project involved writing a collection of creative nonfiction essays and building a website to reflect on my experiences traveling through Spain in the summer of 2023, for both a study abroad program and on my own. There are a total of nine essays in this current collection, along

This thesis/creative project involved writing a collection of creative nonfiction essays and building a website to reflect on my experiences traveling through Spain in the summer of 2023, for both a study abroad program and on my own. There are a total of nine essays in this current collection, along with a tenth introductory essay. They reflect the chronological order of my travels to Madrid, Sevilla, Granada, Valencia, Barcelona, and Lisbon, concluding with an essay written about my return to Phoenix, Arizona. The goal of this project was to not only personally reflect on what I learned while in these various places, but also to share these experiences with a wider audience in the digital world. I plan to continue adding essays to this website, using it as a "living document" for my future travels, and as a place for further reflection.
ContributorsCordes, Olivia (Author) / Meloy, Elizabeth (Thesis director) / O'Flaherty, Katherine (Committee member) / Barrett, The Honors College (Contributor) / School of Life Sciences (Contributor) / Department of Psychology (Contributor)
Created2024-05
Description
After traveling to Spain to study abroad, I noticed a large amount of shops selling goods related to Japanese anime, which helped inspire the topic of my honors thesis. In this paper, the cultural impact of Japanese animation and comics on Spain is explored. The history/origin of anime in Spain,

After traveling to Spain to study abroad, I noticed a large amount of shops selling goods related to Japanese anime, which helped inspire the topic of my honors thesis. In this paper, the cultural impact of Japanese animation and comics on Spain is explored. The history/origin of anime in Spain, the early reception of these works in Spain, the importance of the anime fandom, the intersection between Spanish and Japanese culture in anime and anime-inspired films, and the positive representation of Spain in these works are all relevant topics that constitute the argument of this document. Sources in both English and Spanish are utilized.This paper explores the surprising connections between the two countries. The way in which their cultures interact through the consumption of this form of media was quite fascinating to look into.
ContributorsMalinski, Joseph (Author) / Walton-Ramirez, Anne (Thesis director) / Wilson, Bradley (Committee member) / Barrett, The Honors College (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / School of International Letters and Cultures (Contributor)
Created2024-05