Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.

Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.

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Description
Research on teamwork has shown that teams are more productive and produce better results than individuals working on their own. Yet, research on individuals' work preferences makes it clear that not everyone prefers working in teams. In order to improve teamwork and achieve better results in both the collegiate arena

Research on teamwork has shown that teams are more productive and produce better results than individuals working on their own. Yet, research on individuals' work preferences makes it clear that not everyone prefers working in teams. In order to improve teamwork and achieve better results in both the collegiate arena and in the professional world, this study was designed to research different factors that affect a group's performance and creativity: satisfaction, familiarity, and the behavioral styles of individual team members. Additionally, this study addresses if the group's composition of Keirsey types \u2014 temperament patterns \u2014 also play a role in the group's creativity and performance. In this study, students created teams of four to seven students and completed specific in-class activities called Applied Insights. Groups composed mostly of Guardians, one of the four Keirsey temperaments, are able to adapt to the task at hand, which is demonstrated here with creativity. Further, groups who perceive themselves as sharing similar traits with many members are more satisfied and achieve a higher overall performance. Lastly, groups comprised of individuals who were least familiar with their teammates they had not previously worked with, produced more creative results in the short run. Whereas groups comprised of individuals who were least familiar with their teammates they had previously worked with, produced better overall results in short run.
ContributorsPinto, Linda (Co-author) / Hulse, Christopher (Co-author) / Vaughn, Michael (Co-author) / LePine, Marcie (Thesis director) / Samper, Adriana (Committee member) / Barrett, The Honors College (Contributor) / WPC Graduate Programs (Contributor) / School of Accountancy (Contributor) / Department of Information Systems (Contributor) / Department of Marketing (Contributor) / School of Music (Contributor)
Created2014-12
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Description
Objective: A recent electroencephalogram (EEG) study of adults with dyslexia showed that individuals with dyslexia have diminished auditory sensory gating compared to typical controls. Previous studies done involving intoxication and its effect on sensory gating and creativity have shown that there is a positive correlation between creativity (divergent thinking problem

Objective: A recent electroencephalogram (EEG) study of adults with dyslexia showed that individuals with dyslexia have diminished auditory sensory gating compared to typical controls. Previous studies done involving intoxication and its effect on sensory gating and creativity have shown that there is a positive correlation between creativity (divergent thinking problem solving) and sensory gating deficiency. With previous study findings, the link between dyslexia and sensory gating deficiency and the link between sensory gating deficiency and creativity have been shown, but not the link between dyslexia and creativity. This pilot study aims to address this knowledge gap using event-related potentials.

Methods: Two adults with dyslexia and 4 control adults participated in an auditory gating test using tone pairs. Latencies and Amplitudes for the N100 and P200 responses were recorded and analyzed. Participants were also administered the Abbreviated Torrance Test for Adults (ATTA), a test of creative ability designed to evaluate divergent thinking in individuals. Results were averaged and compared.

Results: The averaged difference in measured N100 amplitudes between tone 1 and tone 2 was significantly larger in the control group compared to the difference observed in the dyslexia group. In particular, one participant with dyslexia who had low scores on a task of rapid word recognition also showed no evidence of gating at the N100 component, whereas the other participant with dyslexia with good word recognition scores showed evidence of intact gating. The averaged difference in measured P200 amplitude between tone 1 and tone 2 was larger in the dyslexia group compared to the control group; however, the difference was small enough to be considered insignificant. The total average ATTA score for the control group was higher than the average of the dyslexia group. This difference in total average was less than one point on a 106-point scale.

Conclusions: Neural sensory gating occurs approximately 100 ms after the onset of a stimulus and is diminished in adults with dyslexia who also have deficits in rapid word recognition. There is a difference in creativity, in terms of divergent thinking, between those with dyslexia and those without (controls scored higher on average); however, the difference is not significant (less than one point). Dyslexia scores were more consistent than controls.
ContributorsDuran, Isaac (Author) / Peter, Beate (Thesis director) / Daliri, Ayoub (Committee member) / Rogalsky, Corianne (Committee member) / School of Life Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
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Description
The advertising agency, in its variety of forms, is one of the most powerful forces in the modern world. Its products are seen globally through various multimedia outlets and they strongly impact culture and economy. Since its conception in 1843 by Volney Palmer, the advertising agency has evolved into the

The advertising agency, in its variety of forms, is one of the most powerful forces in the modern world. Its products are seen globally through various multimedia outlets and they strongly impact culture and economy. Since its conception in 1843 by Volney Palmer, the advertising agency has evolved into the recognizable—and unrecognizable—firms scattered around the world today. In the United States alone, there are roughly 13.4 thousand agencies, many of which also have branches in other countries. The evolution of the modern advertising agency coincided with, and even preceded, some of the major inflection points in history. Understanding how and why changes in advertising agencies affected these inflection points provides a glimpse of understanding into the relationship between advertising, business, and societal values.

In the pages ahead we will explore the future of the advertising industry. We will analyze our research to uncover the underlying trends pointing towards what is to come and work to apply those explanations to our understanding of advertising in the future.
ContributorsHarris, Chase (Co-author) / Potthoff, Zachary (Co-author) / Gray, Nancy (Thesis director) / Samper, Adriana (Committee member) / Department of Information Systems (Contributor) / Department of Marketing (Contributor) / Herberger Institute for Design and the Arts (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05