Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.

Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.

Displaying 1 - 1 of 1
Filtering by

Clear all filters

164704-Thumbnail Image.png
Description

Our Thesis discusses the solution to Disney's grab at market share in the streaming industry. Although Disney has been quick to grow to its current size, they still have much more of the market left to capture. We will take a deep dive into how we can launch a new

Our Thesis discusses the solution to Disney's grab at market share in the streaming industry. Although Disney has been quick to grow to its current size, they still have much more of the market left to capture. We will take a deep dive into how we can launch a new addition to Disney+ by acquiring IMAX, and model out the benefits of the new subscription. By the end of the transaction, Disney will be able to retain more of its customers over a 10 year period than if they were to operate normally .

ContributorsRahman, Ayad (Author) / Rodenbostel, Benjamin (Co-author) / Simonson, Mark (Thesis director) / Merchel, Mat (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor) / Department of Information Systems (Contributor)
Created2022-05