Barrett, The Honors College Thesis/Creative Project Collection
Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.
Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.
Filtering by
- All Subjects: Culture
- Creators: Department of Marketing
- Creators: O'Flaherty, Katherine
This research was conducted through the form of interview with Belizean citizens in Belize, Central America where I invited three of Belize’s most pivotal and influential figures behind social and civil injustices. Belize is a Caribbean country in Central America that was once a colony of the British known as “British Honduras”, gaining its independence on the 21st of September, 1981, making Belize the third to last youngest Caribbean country.
This has been made into a documentary that started filming back in September of 2017 during Belize’s 36th Independence Day where the country indulges in a month full of celebrations that brings a great feeling of togetherness for everyone. The film company that shot and edited this project is a local Belizean company by the name of KnightandDay Photography, with the consideration of helping to create work in Belize, support local business, and to be fully immersed in Belize and all of its resources.
This documentary is structured into five components: (1) Introduction; (2) Interview with guest number one; (3) Interview with guest number two; (4) Interview with guest number three; (5) Interview with five randomly selected Belizean citizens on the street; (6) Outro.
The main objective of this research was to speak in depth with specific Belizeans that have spent significant time in America, whether working, or going to school in order to have the knowledge to compare the experience of the black Belizean in their home country versus that of what America offers as far as the black experience and to explain the history of other ethnic groups of peoples that inhabits Belize and how the tensions and stereotypes among Belizeans arose over time.
From exploring coffee plantations with an old Irishman in the mountains of Colombia to watching the sun set over the Strait of Gibraltar from the terrace of an ancient Moroccan cafe, this thesis sent Charles and Zane on an elaborate cafe-crawl across ten countries, with stops at a few of the world’s most interesting coffee houses. Some of these cafes, such as the world-renowned Caffé Florian (opened in 1720) and Caffé Greco (1760), are built on long-standing traditions. Others are led by innovators championing high-quality boutique shops, challenging mass production chains such as Starbucks and Tim Hortons. These newer cafes fuel a movement classified as the “Third Wave”. With a foundation gained from specialized courses with Patrick O’Malley, North America’s leading voice in coffee, Zane and Charles conducted first-hand research into the unique coffee preferences of multiple cultures, the emergence and impact of the Third Wave in these countries, and what the future may hold for coffee lovers.
This thesis will encompass the chemical, social, cultural, and even religious significance and history of Henna. Henna is a natural paste made out of dried henna leaves which is then mixed with other ingredients such as lemon juice, tea, essential oils, and sugar. Depending on the region, everyone uses a different recipe and ratios due to the different climates. Henna has been used for celebrations such as weddings in Western Asia, the Middle East, and even Africa. Henna has also been used in religious celebrations for Muslims such as Eid. The practice of henna application has proven to be a uniting factor in multiple cultures, as women gather to get their henna done for celebrations and joyful occasions. Despite its cultural significance, henna was actually used medicinally in ancient times due to its cooling properties. People used to dye the soles of their feet, and hands during the summer in order to cool down their bodies. Slowly, henna became more of a beauty factor and women began to make designs with it to adorn themselves. Applying henna is a lengthy process. Henna must dry for about 30 minutes before one is able to continue with daily routine. Then the henna must be wrapped after being soaked in a lemon sugar solution. This must remain for 5+ hours in order to achieve the desired intensity of the stain. However, once the dry henna is taken off, no water must touch the premature stains for 24 hours since this is when the henna begins to oxidize and the color begins to darken. It takes 48 hours for the henna stain to fully mature. Due to this, chemical henna, otherwise known as “instant henna” has been created to make that dark mature stain in a matter of a few hours, sometime even minutes. There are two downsides: the first being that the stain does not last 1-2 weeks like the natural henna does, the second being it is a major health risk. Most of these prepackaged chemical henna cones contain additives that are used to dye hair. This dye is not meant to be used on skin, so many people have gotten chemical burns due to this. It can even lead to full-on allergic reactions resulting in hospital-stays. The use of chemical henna not only poses health risks, but it also diminishes the value of henna and what it stands for. This project will dive into the following questions: How does henna stain the skin? How has Henna impacted women throughout the world? What is the artistic significance of Henna? What aspects of Henna have allowed it to be integrated into cultures throughout the years? How can one avoid the use of chemical henna, and what kind of potential risks arise from this?
The purpose of this thesis is to outline the importance of setting an inclusive organizational culture within a professional baseball franchise, with a network of teams ranging from Rookie Leagues to Major League Baseball. In addition, the purpose of this research is to assess the current state of culture throughout Major League Baseball organizations to determine the most appropriate approach to culture for an MLB franchise, showing evidence for culture as a competitive advantage. Through qualitative research through the form of interviews (n=8), former players at the MiLB and MLB levels (n=3), player development staff (n=3), and directors of international scouting (n=2) provided insight into professional baseball culture in the United States (U.S.), its successes, and its shortcomings.
The movie industry is an uncertain business, and films often fail to make money, so the movie promotions and marketing decisions studios make are vital in determining success. With movie promotions, people from different cultures can perceive films and their advertising efforts differently because of their backgrounds, so movie marketers must recognize these differences to be able to succeed in international markets. This thesis is intended to help provide information for filmmakers and their respective film advertisers on how different cultures may perceive promotional movie poster factors, and how they can be more successful in their pursuit. Specifically, we are focusing on the influence of stars and review sources featured on such posters and how they might play into someone’s response to a film. To do so, we will be comparing viewers relative to their Hofstede cultural dimensions (of individualism and collectivism and power distance) to understand what factors might influence a society more and why. We first dive into our preliminary research, then make predictions and test them through a 2x2 study to determine what movie promotion elements are most influential to different viewers. Next we will conclude with the managerial implications and limitations and future research of our study. Overall, our research and data findings offer insights to filmmakers on how they might enhance and tailor their movie promotions when marketing to different cultures.