School of Sustainability Graduate Culminating Experiences

The original intent of the project was to attempt to mitigate the complex sustainability issue of systematic food waste via creating a guide that would educate users how to create a food saving organization that prevents edible food from ending up in landfills. The guide was going to be based on a nonprofit organization my family and I founded called Epic Cure, that has activated programs that serve to relieve community food insecurity, encourage community connectedness, support environmental health, and empower youth with entrepreneurial opportunity. The development of the guide was going to be based on my personal experience developing and running the organization, as well as my understanding of sustainable systems and frameworks. However, the original scope and plan of this project has shifted considerably since the outbreak of the COVID-19 virus. I have decided to put the guide on hold so that I can step into a space of agency via working in real time, to adapt my organization so that we can continue to operate when we are most needed. This shift is a response to the health and economic crisis that continues to unfold daily. In order to sustain the wellbeing of communities, the adaptation of a food aid service in the time of the crisis is an imminent need. This project shift not only serves to provide emergency relief, but also to identify gaps in the food distribution system and the supply chains that NGOs like Epic-Cure rely on so that we might be more resilient in the face of future shocks to the systems.

Effective sustainability communication is essential to the successful creation, implementation and maintenance of effective sustainability solutions. As journalists are often the intermediary between sustainability scientists or practitioners and the general public, they have a responsibility to learn how to tell these stories in a way that motivates audiences to design and support more substantive solutions. My project is an experiment in this kind of sustainability storytelling.

As a Peace Corps Volunteer in Togo I saw firsthand the harm that ineffective storytelling can do. There the dominant narrative of sustainable development – as something Northern citizens do in the South – has had a dampening effect on grassroots development efforts. In an effort to combat this narrative, I created a short-form documentary that follows the stories of one exemplary Togolese changemaker who successfully developed his own solutions to sustainability challenges in his community. The film was published online in both English and French; shared with staff, Volunteers and local counterparts of Peace Corps Togo; and modified into a shorter video profile for distribution via WhatsApp, the primary social media platform in Togo.

Focus groups organized to evaluate audience responses to the film indicated that it effectively elicits feelings of hope and inspiration in viewers, as well as an increased motivation to address problems in viewers’ local communities. Participants also noted that its emphasis on local-led solutions counteracted Western development myths. This early feedback supports a growing body of evidence that solutions journalism more effectively spurs behavior change than its problem-centric counterpart. It also suggests that shifting the focus of development narratives from foreign to local leaders can also shift audience’s perceived agency.