School of Sustainability Graduate Culminating Experiences
Student capstone and applied projects from ASU's School of Sustainability.
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- All Subjects: Sustainable development
- All Subjects: Podcasting
The commonly accepted goal of sustainability, to fulfill our current needs and maintain the worlds systems so future generations can also fulfill their needs, unifies efforts efficiently and aligns people with future thinking. But the concepts related, and their applications are fairly ambiguous in guiding people to what exactly they can do to make choices for sustainability. Individuals choices make a difference, adding up to societal shifts that change the world for the better. In such a complex world, there is a clear need for guidance through these systems. Sustainability and Resilience (S&R) is an optimistic podcast that journeys through thought-provoking science-based sustainability challenges with a bit of comedic relief. Listeners are entertained and become empowered to know what sustainable choices are, and why they are sustainable. S&R podcast uses systems thinking to pinpoint, realistic actionable items that empower listeners with a broad-spectrum sustainability knowledge for making everyday choices. Foundational research proved, developed and formed the idea of the podcast. Recording research lead to the ability to record test episodes, gather listener feedback and update the podcast concept. The podcast was officially created with the release of the debut episode that can anyone can listen to for free on all major platforms.
Effective sustainability communication is essential to the successful creation, implementation and maintenance of effective sustainability solutions. As journalists are often the intermediary between sustainability scientists or practitioners and the general public, they have a responsibility to learn how to tell these stories in a way that motivates audiences to design and support more substantive solutions. My project is an experiment in this kind of sustainability storytelling.
As a Peace Corps Volunteer in Togo I saw firsthand the harm that ineffective storytelling can do. There the dominant narrative of sustainable development – as something Northern citizens do in the South – has had a dampening effect on grassroots development efforts. In an effort to combat this narrative, I created a short-form documentary that follows the stories of one exemplary Togolese changemaker who successfully developed his own solutions to sustainability challenges in his community. The film was published online in both English and French; shared with staff, Volunteers and local counterparts of Peace Corps Togo; and modified into a shorter video profile for distribution via WhatsApp, the primary social media platform in Togo.
Focus groups organized to evaluate audience responses to the film indicated that it effectively elicits feelings of hope and inspiration in viewers, as well as an increased motivation to address problems in viewers’ local communities. Participants also noted that its emphasis on local-led solutions counteracted Western development myths. This early feedback supports a growing body of evidence that solutions journalism more effectively spurs behavior change than its problem-centric counterpart. It also suggests that shifting the focus of development narratives from foreign to local leaders can also shift audience’s perceived agency.