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In order to cope with the decreasing availability of symphony jobs and collegiate faculty positions, many musicians are starting to pursue less traditional career paths. Also, to combat declining audiences, musicians are exploring ways to cultivate new and enthusiastic listeners through relevant and engaging performances. Due to these challenges, many…

In order to cope with the decreasing availability of symphony jobs and collegiate faculty positions, many musicians are starting to pursue less traditional career paths. Also, to combat declining audiences, musicians are exploring ways to cultivate new and enthusiastic listeners through relevant and engaging performances. Due to these challenges, many community-based chamber music ensembles have been formed throughout the United States. These groups not only focus on performing classical music, but serve the needs of their communities as well. The problem, however, is that many musicians have not learned the business skills necessary to create these career opportunities. In this document I discuss the steps ensembles must take to develop sustainable careers. I first analyze how groups build a strong foundation through getting to know their communities and creating core values. I then discuss branding and marketing so ensembles can develop a public image and learn how to publicize themselves. This is followed by an investigation of how ensembles make and organize their money. I then examine the ways groups ensure long-lasting relationships with their communities and within the ensemble. I end by presenting three case studies of professional ensembles to show how groups create and maintain successful careers. Ensembles must develop entrepreneurship skills in addition to cultivating their artistry. These business concepts are crucial to the longevity of chamber groups. Through interviews of successful ensemble members and my own personal experiences in the Tetra String Quartet, I provide a guide for musicians to use when creating a community-based ensemble.

ContributorsDalbey, Jenna (Author) / Landschoot, Thomas (Thesis advisor) / McLin, Katherine (Committee member) / Ryan, Russell (Committee member) / Solis, Theodore (Committee member) / Spring, Robert (Committee member) / Arizona State University (Publisher)

Created2013

The role of ochre in the development of modern human behavior: a case study from South Africa

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In recent years, southern Africa has figured prominently in the modern human origins debate due to increasing evidence for precocious behaviors considered to be unique to our species. These significant findings have included bone tools, shell beads, engraved ostrich eggshell, and heavily ground and engraved ochre fragments. The presence of…

In recent years, southern Africa has figured prominently in the modern human origins debate due to increasing evidence for precocious behaviors considered to be unique to our species. These significant findings have included bone tools, shell beads, engraved ostrich eggshell, and heavily ground and engraved ochre fragments. The presence of ochre in Middle Stone Age (MSA, ~250-40kya) archaeological sites in southern Africa is often proposed as indirect evidence for the emergence of symbolic or artistic behavior, a uniquely modern human trait. However, there is no remaining artwork from this period and there is significant debate about what the ochre may have been used for. With a few exceptions, ochre has gone largely unstudied. This project tested competing models for ochre use within the Pinnacle Point (PP), South Africa research area. Combined results from characterization and sourcing analyses, color classification, heat treatment analysis, and hafting experiments suggest MSA ochre is tied to early symbolic or ritual behavior.

ContributorsBernatchez, Jocelyn A (Author) / Marean, Curtis W (Thesis advisor) / Bearat, Hamdallah (Committee member) / Abbott, David (Committee member) / Arizona State University (Publisher)

Created2012

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