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In order to cope with the decreasing availability of symphony jobs and collegiate faculty positions, many musicians are starting to pursue less traditional career paths. Also, to combat declining audiences, musicians are exploring ways to cultivate new and enthusiastic listeners through relevant and engaging performances. Due to these challenges, many…

In order to cope with the decreasing availability of symphony jobs and collegiate faculty positions, many musicians are starting to pursue less traditional career paths. Also, to combat declining audiences, musicians are exploring ways to cultivate new and enthusiastic listeners through relevant and engaging performances. Due to these challenges, many community-based chamber music ensembles have been formed throughout the United States. These groups not only focus on performing classical music, but serve the needs of their communities as well. The problem, however, is that many musicians have not learned the business skills necessary to create these career opportunities. In this document I discuss the steps ensembles must take to develop sustainable careers. I first analyze how groups build a strong foundation through getting to know their communities and creating core values. I then discuss branding and marketing so ensembles can develop a public image and learn how to publicize themselves. This is followed by an investigation of how ensembles make and organize their money. I then examine the ways groups ensure long-lasting relationships with their communities and within the ensemble. I end by presenting three case studies of professional ensembles to show how groups create and maintain successful careers. Ensembles must develop entrepreneurship skills in addition to cultivating their artistry. These business concepts are crucial to the longevity of chamber groups. Through interviews of successful ensemble members and my own personal experiences in the Tetra String Quartet, I provide a guide for musicians to use when creating a community-based ensemble.

ContributorsDalbey, Jenna (Author) / Landschoot, Thomas (Thesis advisor) / McLin, Katherine (Committee member) / Ryan, Russell (Committee member) / Solis, Theodore (Committee member) / Spring, Robert (Committee member) / Arizona State University (Publisher)

Created2013

Brazil: measuring the constructs of the business incubation process

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With various gaps remaining in business incubation literature, developing scales that capture the multi-dimensional constructs of the incubation process remains a necessity. While living and traveling within Brazil, this author journeyed within Brazil's well-developed incubation ecosystem in order to investigate the reproducibility and validity of scales whose authors propose measure…

With various gaps remaining in business incubation literature, developing scales that capture the multi-dimensional constructs of the incubation process remains a necessity. While living and traveling within Brazil, this author journeyed within Brazil's well-developed incubation ecosystem in order to investigate the reproducibility and validity of scales whose authors propose measure the constructs that capture the process of business incubation which were defined in their options-driven theory of business incubation as "selection performance", "monitoring and business assistance intensity", and "resource munificence". Regression analysis resulted in the data suggesting that there is no statistically significant predictive ability of the Hackett and Dilts scales when used to predict incubatee outcomes from this study's sample of incubators. The results of the analysis between total score in each of the three constructs and incubatee outcomes suggested that when the total score within the construct of selection performance increases, there tends to be a decrease in incubatee outcomes where the incubatee was surviving and growing profitably at the time of its exit from the incubator. Also, there tends to be a decrease in incubatee outcomes where the incubatee was surviving and growing on a path toward profitability at the time of the incubator exit. The results show no predictive ability of the remaining two constructs of "monitoring and business assistance intensity" and "resource munificence" to capture business incubation performance. The item specific analysis of all correlating and inter-correlating variables for each of the dependent variables, resulting in several significant relationships, however, many demonstrate negative relationships which also run contrary to the relationships proposed by Hackett and Dilts. These results have challenged both the validity of the Hackett and Dilts scale as a tool for investigating the constructs of the incubation process, and the ability of the options-driven theory to explain and predict business incubation outcomes.

ContributorsBejarano, Thomas (Author) / Grossman, Gary (Thesis advisor) / Waissi, Gary (Committee member) / Parmentier, Mary Jane (Committee member) / Arizona State University (Publisher)

Created2012

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