Matching Items (2)
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- All Subjects: Promotion
- Creators: Doheny, Damien
- Creators: Mishra, Shovna
Description
A cost analysis was done on the participant recruitment for an ongoing research project to promote colon cancer screening in Phoenix, Arizona. The aim of the 5-year project is to navigate people, who do not regularly see primary care physicians, from the community to a nearby clinic to be screened, using an intervention strategy called tailored navigation. Through tailored navigation, participants' barriers to being screened are addressed by Community Health Navigators, who call the participant over the span of 8 weeks following an initial class at a community site and give them information on how to overcome his or her specific barrier. The objective of this cost analysis is to explore the costs of recruiting a participant from the community to the initial class to a potential program manager. The process of recruitment involved recruitment of a community site, project introduction, the sign-up of interested participants, eligibility, baseline, and consent tests, and the class itself. A Community Site Liaison recruits sites and schedules class times. The Community Health Navigator conducts eligibility, baseline, and consent surveys and teaches the class, a sixty minute presentation on colon cancer screening. The cost of recruitment per community site was $541.23, and the cost per participant attending class was estimated to be $1,594.41 per participant with variation between $1,379.97 and $1,770.71 in optimistic and conservative scenarios, respectively.
ContributorsMishra, Shovna (Author) / Koretz, Lora (Thesis director) / Larkey, Linda (Committee member) / Herman, Patricia M. (Committee member) / Barrett, The Honors College (Contributor) / W. P. Carey School of Business (Contributor) / Department of Management (Contributor)
Created2014-05
Description
Information technology has become an increasing popular major offered by various universities, and provides the student with notable flexibility regarding courses as there are multiple career paths to suit the person’s specific technical interests. However, the methods universities use to promote their majors, including IT, are not as effective as it needs to be. The mediums currently used are mostly comprised of brochures, flyers, a single web page from the university’s entire website, and some communication with advisors, among others. This can be an issue for many readers as the information is often brief, providing only summaries of what can be expected, and ambiguous statistics that may not accurately or completely reflect the prospects of graduates looking to make a living the rest of their adult lives. This could cause some students to choose a major that may not be their best fit, and changing majors later will be very costly and delay graduation by one or more years. Therefore, the advocation of majors will have be rethought. The IT major offered at ASU is a perfect opportunity to determine whether a major can be promoted through a different approach with a senior capstone project involving a website. This Barrett creative project will act as a subset of the capstone project that will explore an attempt at introducing in interactive element to the website that allows prospective students to get a brief introduction to the computer networking aspect of IT, which includes a real world introductory game, along with more detailed exercises if the user is interested.
ContributorsSchultz, Dillon Maxwell (Author) / Doheny, Damien (Thesis director) / Balyan, Renu (Committee member) / Information Technology (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05