Matching Items (11)
Description
Anytime a new product is brought to market or a new business is established, there are several legal and regulatory matters that must be addressed in order to achieve sustainable success. There are certain legal implications that every new business needs to consider, such as business structure, obtaining intellectual property, necessary licenses, agreements, liability, etc. In addition, there are also some regulations and laws that apply to only certain types of businesses. For products created for individuals with disabilities, some of these regulations include the Americans with Disabilities Act (ADA), the Web Content Accessibility Guidelines (WCAG), the Telecommunications Act of 1996, and the Individuals with Disabilities Act (IDEA). In this thesis, I study the disability product market, and the major legal and regulatory obstacles that a company might face in creating and marketing a product for consumers with either a mobile or visual disability. The research I conducted was based on a year-long project I completed in an interdisciplinary program called InnovationSpace. This paper introduces the program and our product, including a summary of the business model we created. Then, I discuss the findings of my research, before developing a plan for complying with the laws when taking our product, Naavi, to market. The major strategy discussed includes getting our product involved in public school districts through the IDEA, to give visually disabled students access to our product by making it a required component of their Individualized Education Plans (IEPs). Being able to do so would give our company an enormous business-to-business customer, which would be great for our company while simultaneously offering these students an opportunity to learn a valuable skill that can improve their daily lives.
ContributorsLeclair, Jordan Tyler (Author) / Trujillo, Rhett (Thesis director) / Koretz, Lora (Committee member) / W. P. Carey School of Business (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
Description
Project Overview This marketing analysis and plan is developed in conjunction with the InnovationSpace program offered through Arizona State University. My InnovationSpace team has worked the Fall 2013 and Spring 2014 semesters to develop an innovative product, but little attention has been spent on detailing the marketing of such a product. As such, the following report is supplemental to the InnovationSpace project and intended to provide a more detailed analysis of marketing research conducted for the project and to create a marketing plan for the newly designed product.
ContributorsBeebe, Weston (Author) / Ostrom, Amy (Thesis director) / Lastovicka, John (Committee member) / Barrett, The Honors College (Contributor)
Created2014-05
Description
As part of the InnovationSpace program, interdisciplinary teams of five undergraduate students from the areas of business, engineering, graphic design, industrial design, and sustainability are responsible for creating a product idea that addresses a societal need. My team, Flo, was tasked with finding a product/service solution that will increase collaboration or creativity in a workplace environment. After deciding as a group how to define collaboration—working with others to achieve a common goal—and creativity—getting to an end goal in a different way than is expected—we spent the fall 2014 semester researching pain points and areas of interest for potential customers and users. We learned that one of the barriers to productivity for our target users in startups and mature corporations is that they often lack the right mix of private and collaborative spaces. From this insight, we created a product system called Trenz.
There are benefits and drawbacks to both collaboration and individual work. Trenz sits at the intersection of both work styles, thus aiming to negate the downsides of both and harness their benefits based on real-time user needs. Holistically, the corporate workplace furniture industry is stagnant, despite several trends that pave the way for future innovation. Even though studies are consistently released on the benefits of natural light, flexibility, and activity in the workplace, the furniture industry has not yet responded with a solution that successfully solves all three while keeping the user in mind. As such, Trenz is a product-service system with the potential to create a new segment in the market because of its user-centric design, the support of individual/group work dynamics, and its feature set that can accommodate a diverse group of users.
There are benefits and drawbacks to both collaboration and individual work. Trenz sits at the intersection of both work styles, thus aiming to negate the downsides of both and harness their benefits based on real-time user needs. Holistically, the corporate workplace furniture industry is stagnant, despite several trends that pave the way for future innovation. Even though studies are consistently released on the benefits of natural light, flexibility, and activity in the workplace, the furniture industry has not yet responded with a solution that successfully solves all three while keeping the user in mind. As such, Trenz is a product-service system with the potential to create a new segment in the market because of its user-centric design, the support of individual/group work dynamics, and its feature set that can accommodate a diverse group of users.
ContributorsDicicco, Ryan Paul (Author) / Peck, Sidnee (Thesis director) / Smith, Jacqueline (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor) / Department of Finance (Contributor)
Created2015-05
Description
I will be redacting my thesis on a project I will be a party of over the next two semesters through Innovation Space. This program is a joint venture between the Herberger Institute for Design and the Arts, Ira A. Fulton School of Engineering and W.P. Carey School of Business in which we form an interdisciplinary team to work on and develop products that create market value all the while serving societal needs and minimizing environmental impacts. In short we are an entrepreneurial venture that will go through every facet of bringing a project from the imagination to market. My role in this project will be to conduct research while brainstorming potential applications of my results. I will be in addition sharing and exercising my expertise in the field of Supply Chain management and business in general to support the other disciplines on my team. Furthermore, as a business student I will be personally responsible for developing a strategic plan once we have determined a potential product, I will analyze any sort of market forecast applicable to my topic and ideate any sort of customer relations to follow through with our product. To add to these tasks, I will also ensure a positive cash flow for the project in general. As the thesis specific part of the project I will be writing about the legal implications involved in the development of an idea into a marketable and financially viable product. I will be analyzing various aspects of patent law as well as potentially private international law in regards to sourcing.
ContributorsGanase, Ketan Mael (Author) / Marchant, Gary (Thesis director) / Peck, Sidnee (Committee member) / Boradkar, Prasad (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor)
Created2013-05
Description
The Americans with Disabilities Act (ADA) of 1990 is a civil rights law that protects the rights of people with disabilities. Within InnovationSpace, my team and I investigated the problems of ADA regulations within hotels. Despite how the ADA is meant to prevent discrimination from occurring, many disabled people still face problems today in hotels from inconveniences to ADA regulation violations. As said in the mission statement of the hotel project in InnovationSpace, going where you want, when you want and with whom you want, is a basic human right that everyone deserves to enjoy, so it is essential that people with disabilities are properly accommodated. Being intrigued of the expectations and reality of ADA compliance found in hotels, I decided to further investigate this gap.
ContributorsMai, Emily (Author) / Heller, Cheryl (Thesis director) / Reeves, James Scott (Committee member) / Department of Information Systems (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description
As the COVID-19 pandemic took the world by storm, the hotel industry struggled to remain afloat. Many resorted to innovative solutions to maintain their business and jobs. As the hotel industry grappled with ideas that could keep their business afloat, an idea called EasyHub was born. EasyHub is a hypothetical mobile device application that bridges the user and a paired SMART device or an entire ecosystem of SMART devices. While the design for EasyHub was initially intended to help hotels increase their accessibility, it soon became apparent that EasyHub could potentially be a product of much greater market value. As the idea of EasyHub became more developed, the COVID-19 pandemic was beginning to subdue, and the hotel industry was on the mend. Assuming that EasyHub is found useful, it could theoretically boost demand to businesses that use them. Many hotels already utilize SMART devices to some degree making them prime targets for EasyHub. This research paper seeks to determine if EasyHub can aid hotels’ recovery from the pandemic-induced recession by increasing revenue. Surveys were conducted among hoteliers and a general audience to determine the impact of EasyHub on guests’ decisions to stay at a hotel. The results indicate that EasyHub would not be a significant factor in guests’ decision-making of hotels; however, this may be due to a lack of clarity about the product, as many respondents expressed a desire for more information. Further development and testing of EasyHub is necessary before a market analysis and its full potential can be assessed.
ContributorsSmith, Justus (Author) / Eaton, John (Thesis director) / Mokwa, Michael (Committee member) / Heising, Brett (Committee member) / Barrett, The Honors College (Contributor) / Department of Economics (Contributor) / The Design School (Contributor)
Created2023-05
Description
I'm a business major. As a matter of fact, I don't have a lot of opportunities to participate in projects where I can design and build things as my engineering friends do. In fact, I'm not good at building things. And perhaps that's why I soon figured out that Engineering school isn't for me. But business alone seems to be not enough; I crave for something new and exciting and there is nothing more satisfying than seeing a design on paper becoming a tangible product in hands. For that reason, I decided to join InnovationSpace after learning about the program from my professor and my friends who were in the program. My goal through the program is to deliver a product that people find useful, and hopefully, has an impact on their lives.
“InnovationSpace is an entrepreneurial joint venture among the Herberger Institute for Design and the Arts, Ira A. Fulton Schools of Engineering, W.P. Carey School of Business and the Julie Ann Wrigley Global Institute of Sustainability at Arizona State University. The goal […] is to develop products that create market value while serving real societal needs and minimizing impacts on the environment. Put simply, we seek to create products that are progressive, possible and profitable. At the same time, they must have a meaningful impact on the daily lives of ordinary people. InnovationSpace utilizes two fundamental strategies for creating sustainable innovation: a model of new product development known as Integrated Innovation and the emerging field of biomimicry.” — InnovationSpace program syllabus
The focus of the project outlined by Cisco is “to understand the needs of people who face physical, cognitive or sensory disabilities, and develop new products and services for them utilizing the potential of the new technologies called the Internet of Things.” In other words, I am challenged to leverage the Internet of Things technologies to develop a device that benefits individuals with disabilities.
The final product is an automated airport cart — Chariot. Based on stakeholders’ needs interviews, we find that visually impaired people experience difficulties navigating the airport when they need to travel. Many airports attempt to solve this problem by offering wheelchair. However, visually impaired people feel that they are treated unfairly and become dependent on the wheelchairs. Chariot strives to solve this problem by applying the same concept in autonomous vehicle to guide the users through the airport. The users receive their itinerary email that will link to the Chariot app on their phones. When they arrive at the airport, the users simply connect their phones with Chariot and information such as gate number and departure time will be updated in the cart so that Chariot can guide the users to the desired destination. Ultimately, Chariot aims to give visually impaired people more control over their lives.
“InnovationSpace is an entrepreneurial joint venture among the Herberger Institute for Design and the Arts, Ira A. Fulton Schools of Engineering, W.P. Carey School of Business and the Julie Ann Wrigley Global Institute of Sustainability at Arizona State University. The goal […] is to develop products that create market value while serving real societal needs and minimizing impacts on the environment. Put simply, we seek to create products that are progressive, possible and profitable. At the same time, they must have a meaningful impact on the daily lives of ordinary people. InnovationSpace utilizes two fundamental strategies for creating sustainable innovation: a model of new product development known as Integrated Innovation and the emerging field of biomimicry.” — InnovationSpace program syllabus
The focus of the project outlined by Cisco is “to understand the needs of people who face physical, cognitive or sensory disabilities, and develop new products and services for them utilizing the potential of the new technologies called the Internet of Things.” In other words, I am challenged to leverage the Internet of Things technologies to develop a device that benefits individuals with disabilities.
The final product is an automated airport cart — Chariot. Based on stakeholders’ needs interviews, we find that visually impaired people experience difficulties navigating the airport when they need to travel. Many airports attempt to solve this problem by offering wheelchair. However, visually impaired people feel that they are treated unfairly and become dependent on the wheelchairs. Chariot strives to solve this problem by applying the same concept in autonomous vehicle to guide the users through the airport. The users receive their itinerary email that will link to the Chariot app on their phones. When they arrive at the airport, the users simply connect their phones with Chariot and information such as gate number and departure time will be updated in the cart so that Chariot can guide the users to the desired destination. Ultimately, Chariot aims to give visually impaired people more control over their lives.
ContributorsNguyen, Khanh Hoang Tuan (Author) / Trujillo, Rhett (Thesis director) / Hedges, Craig (Committee member) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
During my fourth year at Arizona State University, I enrolled in two capstone projects while working towards my
undergraduate degree in aerospace engineering. The first of the two team projects was an aerospace capstone: Design of
Autonomous Aircraft Systems. The second being a capstone project based out of Arizona State’s design school:
Innovation Space. The purpose of this dual enrollment was to compare and contrast the two product development projects,
in hopes to recommend a course of action to engineers younger than myself who are presented the option of multiple
capstones. This report will elaborate on three areas of engineering design and how they were realized in these projects.
These 3 topics are product development and its effect on design to manufacture, design feature creep, and technical vs
non-technical design. After considering the pros and cons of both capstone projects and their relation to the three main
topics of this report, it was decided that individuals who are motivated to become the best engineers they can be upon
graduating from an undergraduate program, they should find the time to take both capstone courses. Both Design of
Autonomous Aircraft Systems and Innovation Space present opportunities to create new ways of engineering thinking, all
of which will be necessary for an engineer to succeed in his/her first years in industry.
undergraduate degree in aerospace engineering. The first of the two team projects was an aerospace capstone: Design of
Autonomous Aircraft Systems. The second being a capstone project based out of Arizona State’s design school:
Innovation Space. The purpose of this dual enrollment was to compare and contrast the two product development projects,
in hopes to recommend a course of action to engineers younger than myself who are presented the option of multiple
capstones. This report will elaborate on three areas of engineering design and how they were realized in these projects.
These 3 topics are product development and its effect on design to manufacture, design feature creep, and technical vs
non-technical design. After considering the pros and cons of both capstone projects and their relation to the three main
topics of this report, it was decided that individuals who are motivated to become the best engineers they can be upon
graduating from an undergraduate program, they should find the time to take both capstone courses. Both Design of
Autonomous Aircraft Systems and Innovation Space present opportunities to create new ways of engineering thinking, all
of which will be necessary for an engineer to succeed in his/her first years in industry.
ContributorsEll, Samuel Leo (Author) / Hedges, Craig (Thesis director) / Kuhn, Anthony (Committee member) / Industrial, Systems & Operations Engineering Prgm (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
This project was completed as part of the InnovationSpace collaborative thesis, an entrepreneurial joint venture program that allows students to develop products that create market value while serving societal needs. This collaborative thesis was done in a team of students from various disciplines under the sponsorship of Cisco Systems, and the goal was to develop an assistive technology project for the disabled that incorporated the internet of things (IOT). This project was broken out into several different phases. Initially, the team came up with a variety of ideas based on our market research. We narrowed down the ideas to a list of three potential products and built a business model and prototype for each of them seen in phase 5. After reviewing them further, we ultimately selected the MecX, an assistive technology designed to increase physical activity for a disabled person. We built a working prototype for this product and created a full design with all stakeholders in mind. Once this was done, we ran surveys to test the feasibility of our product to its demographic. Finally, we presented this product to a panel of judges and sponsors.
The attached files show the business write-up from phases 5, 6, and 7 from the project followed by a personal reflection.
The attached files show the business write-up from phases 5, 6, and 7 from the project followed by a personal reflection.
ContributorsPorter, Oscar Garfield (Author) / Trujillo, Rhett (Thesis director) / Hedges, Craig (Committee member) / Department of Finance (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
The Innovation Space program is a joint venture among the Herberger Institute for Design and the Arts, Ira A. Fulton Schools of Engineering and W.P. Carey School of Business in order for transdisciplinary students to develop a product that creates social change. LG was the sponsor for 2018-2019 class with the goal of creating comfortable cooling that is better for the environment. Throughout seven phases, the Sumo team developed three product ideas, selected one product idea, developed a business plan and implementation plan. The Ciel vent system was picked and tested for any assumptions made in the initial business plan. After adjustments were made to the final phase seven business plan, a reflection was completed about the W. P. Carey School of Business and Innovation Space experience.
ContributorsHarris, Madison Nicole (Author) / Rhett, Trujillo (Thesis director) / Craig, Hedges (Committee member) / Department of Finance (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05