Matching Items (3)
Filtering by

Clear all filters

131250-Thumbnail Image.png

The Customer is Always Right: Why Commitment to Service is Key to Positive Brand Image, Customer Loyalty, and Organizational Success

Description
This study examines how a commitment to service can impact and come to exemplify a company’s brand image, customer loyalty, and overall organizational success. It examines the history and evolution of customer service, as well as what commitment to service looks like in present-day businesses. It differentiates companies that have…

This study examines how a commitment to service can impact and come to exemplify a company’s brand image, customer loyalty, and overall organizational success. It examines the history and evolution of customer service, as well as what commitment to service looks like in present-day businesses. It differentiates companies that have attained a reputation for superior service and companies that have struggled to overcome service failures. Trader Joe’s, The Ritz-Carlton Hotel Company, Chick-fil-A, Southwest Airlines, and The Walt Disney Company are identified as five companies that have attained a reputation for remarkable service. This study includes five analyses to understand each company’s mission, history, leadership, employee engagement, and organizational culture. This study synthesizes how an unwavering commitment to customers, emphasis on employee empowerment, and ability to embed service in culture are common themes that can significantly contribute to a company’s ability to develop a reputation for remarkable service.
ContributorsBarr, Chandler Wallace (Author) / Desch, Timothy (Thesis director) / Shick, Jennifer (Committee member) / Department of Management and Entrepreneurship (Contributor) / Department of Marketing (Contributor) / School of Community Resources and Development (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
186410-Thumbnail Image.png

The Innovative Environment of the Engaged Nurse Scholar: Setting the Stage for a Nurse Scholar Program

Description
Background: The purpose of this project was a culture assessment on nurses’ perception about evidence-based practice (EBP) prior to creating an EBP training program. EBP improves patient outcomes, job satisfaction and retention, and decrease healthcare costs. Methods: A descriptive study design was used. Nurses at a hospital and outpatient…

Background: The purpose of this project was a culture assessment on nurses’ perception about evidence-based practice (EBP) prior to creating an EBP training program. EBP improves patient outcomes, job satisfaction and retention, and decrease healthcare costs. Methods: A descriptive study design was used. Nurses at a hospital and outpatient cancer center were sent a voluntary anonymous survey through work email. 630 nurses were invited to participate, and 245 completed the survey with a response rate of 38.9%. The survey consisted of 3 instruments developed by Melnyk, along with demographic information. Results: Most nurses surveyed answered “strongly agree” or “agree” to questions pertaining to EBP knowledge and implementation. “I believe that EBP results in the best clinical care for patients,” resulted in 93.9% answering “strongly agree” or “agree.” For questions referring to the organizational culture towards EBP, the results were less positive. Only 59.6% answered, “strongly agree” or “agree” to “My organization provides EBP mentors to assist clinicians in implementing EBP.” Discussion: Strengths and current EBP beliefs and practices can be identified through organizational assessment. This project will spur further discussion and knowledge growth of EBP practice, inspiring the nursing organization to examine current culture to create an innovative community. Conclusions: Along with areas of strength including a positive knowledge and use of EBP in the organization, barriers to implementation such as leadership support were identified. These factors will influence further development of mentors and education and the formulation and implementation of the fellowship program.
ContributorsWarren, Jason (Author) / Denke, Nancy (Thesis advisor) / Arizona State University. College of Nursing & Healthcare Innovation (Contributor)
Created2022-05-02

U.S. Military Organizational Culture Effects on Suicidality

Description
This thesis explores the relationship between military organizational culture and suicidality among service members. This study finds that poor leadership, the socialization of care avoidance, and a lack of support for spousal-related problems, job-related pressure, and life issues perceived to be caused by the military are among the biggest factors…

This thesis explores the relationship between military organizational culture and suicidality among service members. This study finds that poor leadership, the socialization of care avoidance, and a lack of support for spousal-related problems, job-related pressure, and life issues perceived to be caused by the military are among the biggest factors of suicidality. The heroization of the military contributes to disconnectedness among service members, and the perception of selflessness of service members is more common in the civilian population and families of service members. The Department of Defense recognizes quality of life as a major factor in suicide prevention, but efforts lack effectiveness due to a lack of leadership buy-in, incentives, and funding.
ContributorsBaldridge, Brock (Author) / Arce, Alma (Thesis director) / O'Keefe, Kelly (Committee member) / Sachdev, Nisha (Committee member) / Barrett, The Honors College (Contributor)
Created2024-05