Description

Social media sites focusing on health-related topics are rapidly gaining popularity among online health consumers, also known as "e-patients". The increasing adoption of social media by e-patients and their demand

Social media sites focusing on health-related topics are rapidly gaining popularity among online health consumers, also known as "e-patients". The increasing adoption of social media by e-patients and their demand for reliable health information has prompted several health care organizations (HCOs) to establish their social media presence. HCOs are using social media to connect with current and potential e-patients, and improve patient education and overall quality of care.

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    Date Created
    • 2011
    Resource Type
  • Text
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    Note
    • Partial requirement for: M.S.D., Arizona State University, 2011
      Note type
      thesis
    • Includes bibliographical references (p. 62-69)
      Note type
      bibliography
    • Field of study: Design

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    by Leena Admane

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