Social media sites focusing on health-related topics are rapidly gaining popularity among online health consumers, also known as "e-patients". The increasing adoption of social media by e-patients and their demand for reliable health information has prompted several health care organizations (HCOs) to establish their social media presence. HCOs are using social media to connect with current and potential e-patients, and improve patient education and overall quality of care.
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- Partial requirement for: M.S.D., Arizona State University, 2011Note typethesis
- Includes bibliographical references (p. 62-69)Note typebibliography
- Field of study: Design