Merging Technology and Creative Writing to Improve Literacy and Foster Inclusive Community Development

At Arizona State University the retention rate is a problem. On one hand, students come to take advantage of the great opportunities a large school facilitates, such as internship opportunities and a variety of courses. On the other hand, being at such a large school can leave students overwhelmed and lost; students do not view ASU as "their school." This thesis explores a unique and very possible solution to this problem. Through a creative writing story merged with an online website and geo-cache treasure hunt, this thesis presents the history of ASU in an interactive and engaging way in order to foster the development of an inclusive community centered on school pride. Furthermore, through this piece of interactive literature, the first of its kind, researchers will be able to measure the direct impact of this story both qualitatively, based on community response, and quantitatively, based on the names recorded in the geo cache boxes.