Matching Items (17)

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Impulse Spending with Data

Description

Data is ever present in the world today. Data can help predict presidential elections, Super Bowl champions, and even the weather. However, it's very hard, if not impossible, to predict

Data is ever present in the world today. Data can help predict presidential elections, Super Bowl champions, and even the weather. However, it's very hard, if not impossible, to predict how people feel unless they tell us. This is when impulse spending with data comes in handy. Companies are constantly looking for ways to get honest feedback when they are doing market research. Often, the research obtained ends up being unreliable or biased in some way. Allowing users to make impulse purchases with survey data is the answer. Companies can still gather the data that they need to do market research and customers can get more features or lives for their favorite games. It becomes a win-win for both users and companies. By adding the option to pay with information instead of money, companies can still get value out of frugal players. Established companies might not care so much about the impulse spending for purchases made in the application, however they would find a great deal of value in hearing about what customers think of their product or upcoming event. The real value from getting data from customers is the ability to train analytics models so that companies can make better predictions about consumer behavior. More accurate predictions can lead to companies being better prepared to meet the needs to the customer. Impulse spending with data provides the foundation to creating a software that can create value from all types of users regardless of whether the user is willing to spend money in the application.

Contributors

Agent

Created

Date Created
  • 2016-12

Empathy Link: A Podcast Exploring the Universal Problems of College Students

Description

Empathy Link is a creative project that looks at the universal problems that many college students experience. The show is an interview style podcast, in which the students come on

Empathy Link is a creative project that looks at the universal problems that many college students experience. The show is an interview style podcast, in which the students come on and talk about their life experiences, specifically the dilemmas and emotional challenges they face. Furthermore, Empathy Link delves into student’s identities, and how many of the more “universal problems” that the students face, are also affected by the identity and background, such as ethnicity, gender, immigration status, class, etc. By analyzing the cross-section between the more relatable problems that almost every student experiences and the more unique identity problems, listeners are able to find common ground with students from different backgrounds from them as well as begin to understand struggles that they may not or will never experience. Empathy Link consists of a six-episode first season. Each episode is somewhere between 20 – 30 minutes long. The topics discussed in episodes were wide-ranging: disagreeing with the worldviews of one’s parents, wanting to pursue a passion but scared because of financial instability, the anxiety of over-working, the feeling of listlessness post-college life, and the passing of a loved one. Before each episode, I would perform a pre-interview for each guest to ensure they would be a good fit for the show, write questions for that guest, and schedule a time and place to record. Afterwards, I would edit each episode for clarity, sound quality, and flow to ensure the content was up to par. Empathy Link is a podcast dedicated to bridging the gap between the perceptions of college students, specifically those from marginalized groups, and the actual experiences and struggles that they face.

Contributors

Created

Date Created
  • 2020-05

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An Exploratory Analysis of Individual Long-Term Google Search and Browsing History

Description

Our lives are documented and facilitated by the internet. Given that an increasing proportion of time is being spent online, search and browsing history offers a unique frame of reference

Our lives are documented and facilitated by the internet. Given that an increasing proportion of time is being spent online, search and browsing history offers a unique frame of reference to conduct a qualitative study since it contains individual goals, day-to-day experiences, illicit thoughts, and questions, all while capturing sentiments rather than statistics. Seeing this recorded daily activity mapped out over the course of several years would hopefully provide a startling reminder of how life can be accurately and simply described as a series of constantly evolving interests and intentions, as well as give a sense of how exhaustively massive internet companies collect private information online. The search engine giant Google offers its users the transparency and freedom to export and download an archive of their web activity through a service known as Google Takeout. We propose using this service to empower ordinary individuals with Google accounts by developing a comprehensive and qualitative approach to understanding and gaining insights about their personal behavior online. In this paper, we first define and analyze the need for such a product. Then we conduct a variety of intent and interest-sensitive computational analysis methods on a sample browser history to explore and contextualize emergent trends, as a proof of concept. Finally, we create a blueprint for building an interactive application which uses our approach to generate dynamic dashboards and unique user profiles from search and browsing data.

Contributors

Agent

Created

Date Created
  • 2018-12

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Information is Power and Currency in the Virtual World We Inhabit: The Presence of Cybersecurity in Master's Programs

Description

This thesis explores cybersecurity as a profession and whether it belongs in academia. It also explores exactly how it should be implemented into universities. Whether in a bachelor's program or

This thesis explores cybersecurity as a profession and whether it belongs in academia. It also explores exactly how it should be implemented into universities. Whether in a bachelor's program or master's program, cybersecurity degree or cybersecurity concentration, engineering school or business school, cybersecurity has a place in higher education that plays an integral role in helping fix the issue of a lack of cybersecurity professionals. At Arizona State University, a cybersecurity concentration currently exists in the engineering school at both the bachelor's and master's level as well as the business school at the bachelor level. The one location it is missing from is the master's level of the business school. The goal of this report is to suggest a change to the specific curriculum in the Information Systems Department at the W.P. Carey School of Business. This thesis compares the curriculum of the Master of Science in Information Management (MSIM) program at Arizona State to eight other programs around the country that either offer a cybersecurity concentration option, offer cybersecurity degrees, or have highly ranked MSIM programs. A new curriculum is recommended that includes greater flexibility for students in customizing their education to specific career fields within information systems, offers multiple certificate options including cybersecurity, and better matches what the other highly ranked programs are offering to students. This curriculum is not only better for students attending or seeking Arizona State University but better for the University itself. It offers a more well-rounded scope of topics than the current program does while maintaining the identity and strengths of the current program.

Contributors

Agent

Created

Date Created
  • 2018-12

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Prototyping a Mobile Application for Promoting Lasting Mental Health Among College Students

Description

For my thesis/creative project, I created a prototype for a mental health app. Each section of the prototype has a purpose of instilling mindfulness and healthy habits that can promote

For my thesis/creative project, I created a prototype for a mental health app. Each section of the prototype has a purpose of instilling mindfulness and healthy habits that can promote and lead to sustainable mental health. Throughout the paper I explain my reasoning for starting this project, the science of mindfulness and how it can bring about positive mental and physical changes, and the design theory behind the prototype.

Contributors

Agent

Created

Date Created
  • 2021-05

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Project Stallion

Description

Creation of a database and Python API to clean, organize, and streamline data collection from an updated Qualtrics survey used to capture applicant information for the Fleischer Scholars Program run by the W. P. Carey UG Admissions Office.

Contributors

Agent

Created

Date Created
  • 2021-05

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Tuzee: On-demand Tutoring for College Students

Description

For students on a college campus, many courses can present challenges to them academically. Some universities have taken an initiative to respond to this by offering tutoring opportunities at a

For students on a college campus, many courses can present challenges to them academically. Some universities have taken an initiative to respond to this by offering tutoring opportunities at a central location. Generally this provides help for some struggling students, but others are left with many questions unanswered. Two primary reasons for this are that some tutoring services are broad in scope and that there may not be sufficient one-on-one time with a tutor. With the development of a mobile application, a solution is possible to improve upon the tutoring experience for all students. The concept revolves around the formation of a labor market of freelancers, known as a gig economy, to create a large supply of tutors who can provide their services to a student looking for help in a specific course. A strategic process was followed to develop this mobile application, called Tuzee. To begin, an early concept and design was drafted to shape a clear vision statement and effective user experience. Planning and research followed, where technical requirements including an efficient database and integrated development environment were selected. After these prerequisites, the development stage of the application started and a working app produced. Subsequently, a business model was devised along with possible features to be added upon a successful launch. With a peer-to-peer approach powering the app, monitoring user engagement lies as a core principle for consistent growth. The vision statement will frequently be referred to: enhance university academics by enabling the interaction of students with each other.

Contributors

Agent

Created

Date Created
  • 2018-05

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Web-based Accounting Curriculum for Financial Literacy

Description

The Internet has brought along countless benefits to society and for the case of this thesis, especially educational benefits. Students can now have endless resources to whatever they wish to

The Internet has brought along countless benefits to society and for the case of this thesis, especially educational benefits. Students can now have endless resources to whatever they wish to learn. This is especially beneficial in a time where a clear majority of studies show that the U.S.'s financial literacy is in a concerning state. However, even though there may be a bounty of websites and programs available non-exclusively, they do not all effectively teach accounting and finance. In fact, many websites aimed at teaching accounting or finance simply replicate textbooks and glossaries, even though there are ways to make them more effective learning tools. Since the scope of this empirical observation is too large to confront, this thesis is mainly concerned with students currently learning accounting and finance who wish to have more supplemental learning information. Accordingly, the overarching argument of this thesis, is that college students aiming to learn accounting do not have enough resources to fully understand the classroom formulas and concepts. The creative solution for this problem is a website, name FIN-WIT aimed at providing financial content in plain language and with real-world examples.

Contributors

Agent

Created

Date Created
  • 2018-05

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An Examination of IS Graduates' Preparation for the Workforce

Description

Employers perceive students are not qualified to enter the workforce. Students also feel unprepared to enter the workforce, resulting in a perceived skills gap between skills taught in schools and

Employers perceive students are not qualified to enter the workforce. Students also feel unprepared to enter the workforce, resulting in a perceived skills gap between skills taught in schools and skills demanded by employers. My study examines the actual skills gap between skills taught in five Information Systems programs and skills demanded by employers in nine IT professions. In the scope of my analysis, I provide a discussion of my project methodology, answers for my research questions used to complete the gap analysis, and grounded recommendations to Information Systems programs on how to close the skills gap. Lastly, I also include future considerations that researchers may utilize to study my topic in greater detail. Students and schools can both use my analysis to improve their respective weaknesses and capitalize on their strengths in terms of hard skills required for the workforce.

Contributors

Agent

Created

Date Created
  • 2021-05

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The Importance of Informed Consent in Regard to Selling User Data

Description

User privacy in the current society is at risk. This project will emphasize the importance of calling attention to data privacy issues in regard to companies selling user data.

Contributors

Agent

Created

Date Created
  • 2021-05