Matching Items (2)
Description
CDA - short for "Career Development Application" - is an iOS application that aims to help students who may not have inside connections on Wall Street break into the notoriously hard-to-enter investment banking industry. The application does this by asking the user a few questions about his or her characteristics, classifying him or her into different categories based on his or her response, then tailoring the information displayed to him or her based on his or her classifications. The information, compiled by my thesis partner, is stored in a cloud-based database system to facilitate easy content updates without having to recompile and resubmit the application to the App Store. Because the application shows information to its users based on certain characteristics of the users, such as grade level, previous experience in the industry, and the geographical region and prestigiousness of the school he or she attends, the application is more useful than simply showing the same information to every student regardless of his or her circumstances. While the current application presents useful information in a compact, easy-to-use format, there are still many improvements that could be made. The application could be more sensitive to minor mistakes made by the user trying to answer the classification questions, and it could present information in an even easier-to-use format. Still, the application as it stands could be extremely useful for helping students who are not the traditional "Wall Street types" to enter the competitive, prestigious investment banking industry.
ContributorsBrawka, Rachel (Author) / Balasooriya, Janaka (Thesis director) / Bennett, Jack (Committee member) / Barrett, The Honors College (Contributor) / Computer Science and Engineering Program (Contributor)
Created2018-05
Description
CDA is a mobile application that helps students, specifically those without a mentor, break into the competitive investment banking industry. Investment banking is arguably one of the most competitive industries to break into because it is widely viewed as the premier finance career available out of undergraduate school. The industry is unique in the sense that there are many unwritten rules on how to break into the industry. The large investment banks receive tens of thousands of applications every year, but only an extremely small percentage of those applications are viewed. This is a problem for a majority of students, who believe that simply having a high GPA and a passion for finance and submitting an application is adequate to get into investment banking. Many students who successfully make it into the industry are provided with programs and mentors to teach them everything necessary to do so, but I have noticed that there are many other qualified students that are not given these resources and are, accordingly, not as successful getting into the industry. This application is designed to provide some of the custom mentorship advice necessary to get into investment banking. I will approach this project as a business venture and will develop methods to monetize the services this program provides.
ContributorsRasmussen, Parker John (Author) / Balasooriya, Janaka (Thesis director) / Bennett, Jack (Committee member) / Department of Finance (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05