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The division of domestic labor has far-reaching implications for "private" life (e.g. relational satisfaction and conflict) and for "public" paid labor (e.g. time and dedication in the workplace and career advancement). Although several theories have been developed and tested, they do not sufficiently explain the consistent findings that women in

The division of domestic labor has far-reaching implications for "private" life (e.g. relational satisfaction and conflict) and for "public" paid labor (e.g. time and dedication in the workplace and career advancement). Although several theories have been developed and tested, they do not sufficiently explain the consistent findings that women in mixed sex households perform a majority of the domestic labor. Without understanding the causes for differences in task performance, past research encouraging communicative solutions to ameliorate conflict was ineffective in changing task allocation and performance. Therefore, it is necessary to understand theoretical explanations that drive domestic labor behavior to develop effective solutions. The recent integrative theory of the division of domestic labor attempts to explain how individuals interact with household partners to allocate domestic tasks. Recognizing the complexity of the division of domestic labor, the integrative theory considers individual, dyadic, and societal factors that influence task allocation. Because clear differences in task performance have been found in mixed sex households, this study separates sex and gender as distinct variables by considering same-sex roommate relationships, essentially removing sex differences from the living arrangement. Furthermore, this study considers individual threshold levels as described by the integrative theory in order to test the theoretical underpinnings. Specifically, this study is designed to investigate the relationships between individual cleanliness threshold levels and gender, sex, perceptions of satisfaction, equity, and frequency of conflict in same-sex roommate relationships. Results indicate support of the integrative theory of the division of domestic labor. Regarding gender differences, partial support for the theory appeared in that feminine individuals have lower threshold levels than masculine individuals. Regarding sex differences, women possess lower individual threshold levels (i.e. more bothered when a task is undone) compared to men, which likely accounts for why existing research indicates that women spend more time performing domestic tasks. What is more, individuals with higher threshold levels report greater relational satisfaction. Further, individuals whose threshold levels differ from their living partner report lower relational satisfaction and greater conflict frequency. Finally, in terms of equity, both overbenefited and underbenefited individuals experience more conflict than those who feel their relationship is equitable. These results provide theoretical support for the integrative theory of the division of labor. Furthermore, the development and testing of a threshold measure scale can be used practically for future research and for better roommate pairings by universities. In addition, communication scholars, family practitioners and counselors, and universities can apply these theoretically grounded research findings to develop and test strategies to reduce conflict and increase relational satisfaction among roommates and couples.
ContributorsRiforgiate, Sarah (Author) / Alberts, Jess K. (Thesis advisor) / Mongeau, Paul (Thesis advisor) / Roberto, Anthony (Committee member) / Romero, Mary (Committee member) / Arizona State University (Publisher)
Created2011
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Background: This study examines how pro-vaccine flu messages, guided by the Extended Parallel Process Model (EPPM), affect parents’ intentions to vaccinate their children.

Methods: Parents of children six months to five years old (N = 975) were randomly exposed to one of four high-threat/high-efficacy messages (narrative, statistical, combined, control) and completed

Background: This study examines how pro-vaccine flu messages, guided by the Extended Parallel Process Model (EPPM), affect parents’ intentions to vaccinate their children.

Methods: Parents of children six months to five years old (N = 975) were randomly exposed to one of four high-threat/high-efficacy messages (narrative, statistical, combined, control) and completed a follow-up survey. Differences between message conditions were assessed with one-way ANOVAs, and binary logistic regressions were used to show how constructs predicted intentions.

Results: There were no significant differences in the ANOVA results at p = .05 for EPPM variables or risk EPPM variables. There was a significant difference between message conditions for perceived manipulation (p = 0.026), authority, (p = 0.024), character (p = 0.037), attention (p < .000), and emotion (p < .000). The EPPM model and perceptions of message model (positively), and the risk EPPM model and fear control model (negatively), predicted intentions to vaccinate. Significant predictor variables in each model at p < .05 were severity (aOR = 1.83), response efficacy (aOR = 4.33), risk susceptibility (aOR = 0.53), risk fear (aOR = 0.74), issue derogation (aOR = 0.63), perceived manipulation (aOR = 0.64), character (aOR = 2.00), and personal relevance (aOR = 1.88). In a multivariate model of the significant predictors, only response efficacy significantly predicted intentions to vaccinate (aOR = 3.43). Compared to the control, none of the experimental messages significantly predicted intentions to vaccinate. The narrative and combined conditions significantly predicted intentions to search online (aOR = 2.37), and the combined condition significantly predicted intentions to talk to family/friends (aOR = 2.66).

Conclusions: The EPPM may not be effective in context of a two-way threat. Additional constructs that may be useful in the EPPM model are perceptions of the message and fear control variables. One-shot flu vaccine messages will be unlikely to directly influence vaccination rates; however they may increase information-seeking behavior. The impact of seeking more information on vaccination uptake requires further research. Flu vaccine messages should be presented in combined form. Future studies should focus on strategies to increase perceptions of the effectiveness of the flu vaccine.
ContributorsHall, Sarah (Author) / Jehn, Megan (Thesis advisor) / Mongeau, Paul (Committee member) / Hruschka, Daniel (Committee member) / Margolis, Eric (Committee member) / Arizona State University (Publisher)
Created2015