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Description
Commitment to an activity is widely studied in leisure research. Serious Leisure Perspective (SLP) describes characteristics a committed activity participant possesses. The Psychological Continuum Model (PCM) describes the psychological process a person goes through to become committed to a leisure activity. Awareness, attraction, attachment and loyalty make of the four

Commitment to an activity is widely studied in leisure research. Serious Leisure Perspective (SLP) describes characteristics a committed activity participant possesses. The Psychological Continuum Model (PCM) describes the psychological process a person goes through to become committed to a leisure activity. Awareness, attraction, attachment and loyalty make of the four stages of PCM. Both perspectives have been used to describe committed leisure activity participants and commitment to organized recreational events. Research on leisure activity has yet to determine how the individual becomes loyal. Therefore, the purpose of this study is to determine the process in which recreation activity participates becomes loyal and to identify who can be labels as serious within the PCM Framework. Data was obtained from an online electronic survey distributed to participants of four U.S. marathon and half marathon events. A total of 579 responses were used in the final analysis. Path analysis determined the process in which a runner becomes committed. MANOVA is used to determine difference between leisure groups in the four stages of PCM. Results indicate that activity participants need to go through all four stages of PCM before becoming loyal. As knowledge increases, individuals are more motivated to participate. When the activity satisfies motives and becomes a reflection of their identity, feelings become stronger which results in loyalty. Socialization is instrumental to the progression through the PCM Framework. Additionally, attachment is the "bottleneck" in which all loyal activity participants my pass through. Differences exist between serious leisure groups in the attachment and loyalty stages. Those that are `less serious' are not as committed to the activity as their counterparts.
ContributorsMurphey, Elizabeth M (Author) / Lee, Woojin (Thesis advisor) / Hultsman, Wendy (Thesis advisor) / Larsen, Dale (Committee member) / Chisum, Jack (Committee member) / Arizona State University (Publisher)
Created2014
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Description
Many communities that once relied on the extractive industries have since turned to tourism to find another source of income. These communities are primarily old mining towns. Since these towns have started to reinvent themselves, they have become important places of study. Previous literature has found specific factors that are

Many communities that once relied on the extractive industries have since turned to tourism to find another source of income. These communities are primarily old mining towns. Since these towns have started to reinvent themselves, they have become important places of study. Previous literature has found specific factors that are common in tourist shopping villages. Currently, there is not much research that has explored the affect the streetscape and servicescape have on visitor experiences. Existing research focuses on urban shopping settings such as shopping malls. This study interviewed employees and surveyed visitors in two suburban tourist shopping villages in Arizona. More specifically, it is aimed to explore how the streetscapes and servicescapes in tourist shopping villages influence visitors' overall experience, intent to return to the village, and their purchasing behavior. This study adds to the current literature on tourist shopping villages and the streetscapes and servicescapes as there is a limited amount of information available. To date, the majority of scholarly information available describes the factors of tourist shopping villages and does not attempt to identify their importance for tourists. This study may serve as a stepping platform for future research. The findings of this study offer important implications for destination marketing organizations, different stakeholders of tourism, and the policy makers. This study primarily focuses on the tourists' view of tourist shopping villages, and can offer insight into how to increase visitor spending.
ContributorsCox, Jordan (Author) / Timothy, Dallen J. (Thesis advisor) / Chhabra, Deepak (Thesis advisor) / Carlson, David L. (Committee member) / Arizona State University (Publisher)
Created2013