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Executive Casework, Inc. is a custom commercial mill working company based in San<br/>Jose, CA. Although the company originally only focused on cabinets, it has expanded to include custom reception desks and solid surface countertops to meet demand. The company founded by David and Mark Brown has humble beginnings, originally located

Executive Casework, Inc. is a custom commercial mill working company based in San<br/>Jose, CA. Although the company originally only focused on cabinets, it has expanded to include custom reception desks and solid surface countertops to meet demand. The company founded by David and Mark Brown has humble beginnings, originally located in Mark's garage. Over the last two decades, the company has seen astronomical growth buoyed up by the fast increase in commercial real estate in Silicon Valley.<br/>However, the company is currently facing considerable uncertainty like many others in the industry. These resulting overhead costs, when paired with future uncertainty of demand created by geopolitical trends, work from home, and Covid-19, create a notable problem for Executive Casework, Inc. As such, this thesis will focus on strategic steps Executive Casework, Inc. can make to capitalize on current macrocosmic trends, as well as trends within their own industry. More specifically, it will be a strategic analysis identifying the key external forces driving the fluctuating revenues in the commercial custom mill working industry, followed by an analysis of these external forces (magnitude and longevity). We will end with a framework for capitalizing on these trends by organizationally and physically placing a company like our exemplar company, Executive Casework, in the best position to realize maximum profitability.

ContributorsBrown, Mason Victor (Co-author) / DeMayo, Kieffer (Co-author) / Byrne, Jared (Thesis director) / Koblenz, Blair (Committee member) / Department of Economics (Contributor) / Department of Management and Entrepreneurship (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Anyone can be a leader, and this thesis project will be your guide to becoming a better leader in any aspect of your life! This project listens to the words of wisdom from leaders and compares those against the advice from scholars. From this discussion, a collection of traits emerge

Anyone can be a leader, and this thesis project will be your guide to becoming a better leader in any aspect of your life! This project listens to the words of wisdom from leaders and compares those against the advice from scholars. From this discussion, a collection of traits emerge which can be built upon to become a better leader.

ContributorsPeterson, Emma (Author) / Voorhees, Matthew (Thesis director) / Martin, Thomas (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2022-05
Description

This research explores Amazons growth amidst the COVID-19 pandemic and how it impacted its innovation initiatives. It examines the strategies employed by Amazon to drive innovation, explores the challenges encountered during this period of expansion, and identifies opportunities for innovation in a post-pandemic era. Additionally, this study offers insights and

This research explores Amazons growth amidst the COVID-19 pandemic and how it impacted its innovation initiatives. It examines the strategies employed by Amazon to drive innovation, explores the challenges encountered during this period of expansion, and identifies opportunities for innovation in a post-pandemic era. Additionally, this study offers insights and recommendations for organizations navigating similar circumstances.

ContributorsGolbienko, Adam (Author) / Lee, Christopher (Thesis director) / Slimp, Joshua (Committee member) / Barrett, The Honors College (Contributor) / WPC Graduate Programs (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Department of Information Systems (Contributor)
Created2023-12