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College students are historically an underrepresented demographic group of American volunteers. Based on a combination of research on volunteer motivations and a study conducted of Arizona State University students, this paper identifies major motivations of college students for the purpose of pinpointing strategies to recruit college-aged volunteers for non-profit organizations

College students are historically an underrepresented demographic group of American volunteers. Based on a combination of research on volunteer motivations and a study conducted of Arizona State University students, this paper identifies major motivations of college students for the purpose of pinpointing strategies to recruit college-aged volunteers for non-profit organizations and student-led service initiatives on college campuses. From a sample of 271 ASU students, it can be concluded that students are motivated to volunteer by enjoying the work that they are doing, caring about the cause they are working for, being asked to volunteer, and participating in volunteer work with a group or student organization to which they belong. All variable groups in this study represent actions and opinions of college volunteering unless otherwise specified. The respondents were most passionate about causes that involved education, poverty alleviation, working with children, and human rights. Additionally, the most effective avenues found for informing college students about volunteer opportunities were: email, social media, friends, word-of-mouth, and Volunteermatch.org. In other words, students are informed of events both personally and from the Internet. The most effective strategies identified to recruit college student volunteers include classroom announcements through student leaders, social media and Internet marketing, fliers around campus and in residence halls, and consistent emphasis on the impact that the students' efforts will have on the causes that they care most about.
ContributorsKralovec, Savannah Patricia (Author) / Mook, Laurie (Thesis director) / Lyons-Mayer, Michelle (Committee member) / Department of Economics (Contributor) / Department of Supply Chain Management (Contributor) / W. P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
Description
Abstract: International Service Devils (ISD) is a non-profit volunteer program established and run by students at Arizona State University, Polytechnic Campus. Since 2013, International Service Devils has volunteered in Costa Rica, Guatemala, and India. This blog, written by Kali Richmond and myself, shares the experience of how we as students

Abstract: International Service Devils (ISD) is a non-profit volunteer program established and run by students at Arizona State University, Polytechnic Campus. Since 2013, International Service Devils has volunteered in Costa Rica, Guatemala, and India. This blog, written by Kali Richmond and myself, shares the experience of how we as students have established a new volunteer program in Ho Chi Minh City, Vietnam. We have described in an entertaining fashion, our entire learning process from the brainstorming and organizing, to the results of the trip itself. This includes the struggles that we had to overcome with planning and finances, as well as crediting the people and organizations who helped us along the way to overcome those obstacles. We established 2 volunteer projects as well as completed multiple community analyses for the possibility of starting a school and providing scholarships to deserving children through the Young Dreamer Network. This blog is accompanied by an approximately 15 minute video of footage and photos taken during our time in Vietnam. The video shows both the volunteer aspect as well as some of the cultural experiences that we experienced. The purpose of this documentation is to encourage international service learning as a source of experience and education for University students, and to show plausibility of setting goals similar to ours and being able to achieve them. We hope that our writing can help students get an idea of what it takes to be a leader in international service learning programs, and that our experience can help prove the worth of volunteering abroad. We want to inspire fellow students to travel with the mission to learn from wherever they go and be able to give back to those communities, as this has provided us with immense personal growth and new perspectives on education and culture.
ContributorsChacon, Zari (Co-author) / Richmond, Kali (Co-author) / Oberstein, Bruce (Thesis director) / Ostroski, Tammy (Committee member) / College of Letters and Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05