Matching Items (4)
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- All Subjects: Business Plans
- Creators: Department of Management
- Status: Published
Description
Innovation Space is a course designed to challenge senior students to collaborate on an interdisciplinary basis while completing a thought-provoking project. Each project is designed to allow students to address real-world issues. My team, Leverage, has created a product suite for power wheelchair users. Our product suite equips a wheelchair with a backup camera, an expanding lap desk, and a headrest with integrated Bluetooth speakers and microphone. These products are designed to increase the productive potential of the disabled, particularly quadriplegics injured around the C4 vertebra level. During the course of the program, my team will create physical prototypes of our product and I will create a full business plan. The individual written portion of my thesis will consist of discussion of a branding framework developed by creative director Patrick Hanlon. In addition, I will suggest methodology for effectively branding our company.
ContributorsGaynor, Max Daniel (Author) / Peck, Sidnee (Thesis director) / Desch, Timothy (Committee member) / Barrett, The Honors College (Contributor) / W. P. Carey School of Business (Contributor) / Department of Marketing (Contributor) / Department of Management (Contributor)
Created2014-05
Description
This thesis explores the relationship between introversion and individual commitment to corporate social responsibility. Research was gathered from a survey that classifies respondents as introverts or extroverts, and analyzes perceptions and commitment to social responsibility both on an organizational and personal behavior level. Findings from the study show that introverts are not more likely than extroverts to prioritize social responsibility at work or through their personal lives. However, there is evidence in this study that introverts think about corporate social responsibility and its effects on business success in a different way than extroverts. Introverts focus on avoiding risk, and they may be more prone than extroverts to see business success and social responsibility as two opposing forces. Introverts also perceive a wider gap between the current state of prioritization for CSR responsibilities and what they feel this prioritization should be. This study has a number of practical implications for business leaders hoping to increase commitment to CSR within an organization while drawing on the strengths of each personality type. Recommendations for increasing commitment to CSR are based on survey findings and research from secondary sources.
ContributorsSprayberry, Alex Bowen (Author) / LePine, Marcie (Thesis director) / Spierre Clark, Susan (Committee member) / Barrett, The Honors College (Contributor) / School of Community Resources and Development (Contributor) / W. P. Carey School of Business (Contributor) / Department of Management (Contributor)
Created2015-05
DescriptionA comprehensive business model aimed at providing young travelers with authentic local experiences while reducing the financial burden of travel by leveraging users primary and extended networks.
ContributorsAskin, Christian Edward (Author) / Miller, Duane (Thesis director) / Peck, Sidnee (Committee member) / Barrett, The Honors College (Contributor) / Department of Management (Contributor) / Department of Marketing (Contributor)
Created2015-05
Description
In this thesis a community-based ride sharing mobile application, Ride Devil, will be introduced and created to provide services for communities such as Arizona State University and its students, faculty, and other affiliates to find safe rides around campus because campus population problem exists. This causes increased transportation costs, decreased parking space availability, and more transportation issues. The Ride Devil application itself is based off on the ride-sharing concept of transportation as introduced, above. Students, faculty, and other university affiliates will drive their own vehicles and use the Ride Devil services in order to coordinate pick-ups with members of its community. Not only is this form of transportation more cost effective than competing transportation models, taxis, but it also promotes safety, community, and educational assistance.
ContributorsVan Hook, Ryan Leo (Author) / Lin, Elva (Thesis director) / Peck, Sidnee (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor) / W. P. Carey School of Business (Contributor) / Department of Management (Contributor)
Created2014-05