Matching Items (5)
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- All Subjects: Creative Process
- Creators: School of Film, Dance and Theatre
- Resource Type: Text
Description
South Korea possesses the only culture to successfully create a transnationality and hybridity formula that is not replicable. So why Korea and why now? The goal of this thesis creative project is to demonstrate the marketing and communications strategies used in the arts and culture industry to drive global awareness and interest in K-Pop. In order to achieve that goal, I created HellotoHallyu.com, a website designed for an audience of Millennials and Generation Z English speakers to increase their awareness of the growth and impact of the Korean Wave in a fun and engaging way. So those who may hear a song by K-Pop idol group BTS on a music awards show in the U.S. can get themselves up-to-speed before diving into the fast-paced world of K-culture gossip sites and forums. Hello to Hallyu delivers consumer-friendly, educational content easily understood by English speakers with no prior knowledge of Korean culture, while still piquing the interest of K-pop connoisseurs. It provides the background necessary for even the most dedicated fans to glean new knowledge of Korea's cultural industry and a new perspective on the content they consume. Hello to Hallyu is based on a combination of secondary and primary research conducted over four semesters beginning Spring 2017 and continuing through Spring 2018. This project is set up as an ever-expanding resource freely available to anyone with internet access. The research required to maintain the site will continue with the Wave. However, the content currently on the site is evergreen, a documentation of the history of the Wave as explained in peer-reviewed articles and by Dr. Ingyu Oh as well as a documentation of my personal experience with Hallyu while in Korea and as a Westerner living in the U.S. The site's goal is to demonstrate the marketing and communications strategies used in the industry to drive global awareness and interest. Through this means, Hello to Hallyu aims to provide fully developed multimedia content intended to increase English speakers' awareness of the growth and impact of the Korean Wave as shown through site visits, content views, and audience engagement.
ContributorsTravis, Lisa Anne (Author) / Hass, Mark (Thesis director) / Shewell, Justin (Committee member) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / School of Film, Dance and Theatre (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
This paper serves to identify, explore, and discover my personal creative process. I utilized Rosemarie Anderson's Intuitive Inquiry method, focusing on the change that would occur across all five cycles of my research experience. I conducted interviews of those who have had an impact in my growth, as well as understanding of my creative process or the elements which make it. I logged personal journal entries, to emphasize the daily experience I have with my process, outside of a written paper. This paper is written from the perspective of one woman's personal experience, and thus contains both formal research articles and informal and personal journal entries. Journal entries are interspersed with academic writing, to affirm the simultaneous personal nature and academic relevancy of the topic. I began my research with five themes to guide me in various directions, with the hope I would uncover more information along the way, leading to more paths to follow. During the course of study, three new themes were uncovered, reaction, relation, and restoration, and juxtaposed with other research and personal reflection. I then, based off these later themes and further research, developed a set of instructions for use beyond my undergraduate experience, specifically for places where I must act without the guidance of instructors. The three new themes that emerged had much in common with the themes from previous cycles. This leads me to believe that I have been aware of my process all along, and had yet to put it into words. This in itself is a remarkable light bulb moment, as is knowing that I may be more aware of my habits than I realize, if only I am to write them down and purposefully acknowledge them for what they are.
ContributorsWalls, Emma Jane (Author) / Roses-Thema, Cynthia (Thesis director) / Kaplan, Robert (Committee member) / Department of Psychology (Contributor) / School of Film, Dance and Theatre (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
Description
"Drama Drama" is an original story idea that I hope to one day develop into a full-length screenplay. For my honors creative project, I wanted to conduct the planning process of writing a full-length screenplay and start to work through the fundamental story problems, character motivations and the story itself. Loosely based off experiences in my own high school theatre troupe, "Drama Drama" tells the story of Josh Simpson, a diehard Thespian, whose only goal is to graduate and go to a New York acting conservatory. Josh counts on nabbing the lead in the school's spring play, using it to spruce up his resume and seal his admittance, however he loses out to Spencer, a first-year actor and otherwise dumb jock. Inspired by campy off-Broadway musical "Ruthless!," Josh accepts a role as stage manager and tries to get to Spencer to drop out. Sabotage doesn't come so easy, however, and in trying to ruin the show, he's forced to confront his future, his friendships and the kind of person he wants to be.
ContributorsMlnarik, Carson Joseph (Author) / Bernstein, Gregory (Thesis director) / Scott, Jason (Committee member) / School of Film, Dance and Theatre (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
This paper is a personal exploration of vulnerability in the creative process – how to recognize it, articulate it, and make active decisions despite feeling vulnerable while engaging in the creative process. It is structured mirroring Brené Brown’s Rising Strong Process: The Reckoning, The Rumble, and The Revolution. The reckoning is a process of inquiry and discovery that propels me towards growth. It’s becoming mindful so I can recognize patterns and explore why I habitually act/think in particular ways. The rumble, to me, consists of the process anteceding the choice to grow and change after discovering new knowledge from the reckoning instead of ignoring facing these findings because they present fear, shame, and vulnerability. And the revolution is not only what I take away from the reckoning and rumble process but how it affects the way I interact with the world, how I am irrevocably changed as a result of the rising strong experience. My research established three things: First, that the ability to be vulnerable catalyzes growth and deeper connection. Second, that the creative process lends itself to living vulnerably. And third, people are often blinded by vulnerability, resulting in inactive decision making. The paper follows an investigation grounded in this research where I engage in the creative process to build a dance performance piece and journey for both others and myself. Topics such as shame, fear, vulnerability, engagement, active-decision making, and connection are explored. Ultimately, the reckoning illustrated to me that the hardest thing about recognizing my vulnerabilities is discovering my habitual patterns that hide them from me. The rumble taught me various lessons but ultimately showed me engaging with vulnerability is a process that includes a lot of time and challenges. And my revolution solidified my self-worth will only be destroyed if I choose not to live a vulnerable and capricious life.
ContributorsMcdonald, Kristina Noelle (Author) / Roses-Thema, Cynthia (Thesis director) / Kaplan, Robert (Committee member) / White, Marcus (Committee member) / W. P. Carey School of Business (Contributor) / School of Film, Dance and Theatre (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
A guide to implementing empathy in crisis communications
ContributorsLong, Mary Louise (Author) / Schmidtke, Lisa (Thesis director) / Bovio, Sonia (Committee member) / Department of Marketing (Contributor) / Walter Cronkite School of Journalism and Mass Comm (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2021-05