Matching Items (2)
Filtering by
- Creators: Benson-Lira, Valeria
- Creators: Department of Information Systems
Description
Urbanization, a direct consequence of land use and land cover change, is responsible for significant modification of local to regional scale climates. It is projected that the greatest urban growth of this century will occur in urban areas in the developing world. In addition, there is a significant research gap in emerging nations concerning this topic. Thus, this research focuses on the assessment of climate impacts related to urbanization on the largest metropolitan area in Latin America: Mexico City.
Numerical simulations using a state-of-the-science regional climate model are utilized to address a trio of scientifically relevant questions with wide global applicability. The importance of an accurate representation of land use and land cover is first demonstrated through comparison of numerical simulations against observations. Second, the simulated effect of anthropogenic heating is quantified. Lastly, numerical simulations are performed using pre-historic scenarios of land use and land cover to examine and quantify the impact of Mexico City's urban expansion and changes in surface water features on its regional climate.
Numerical simulations using a state-of-the-science regional climate model are utilized to address a trio of scientifically relevant questions with wide global applicability. The importance of an accurate representation of land use and land cover is first demonstrated through comparison of numerical simulations against observations. Second, the simulated effect of anthropogenic heating is quantified. Lastly, numerical simulations are performed using pre-historic scenarios of land use and land cover to examine and quantify the impact of Mexico City's urban expansion and changes in surface water features on its regional climate.
ContributorsBenson-Lira, Valeria (Author) / Georgescu, Matei (Thesis advisor) / Brazel, Anthony (Committee member) / Vivoni, Enrique (Committee member) / Arizona State University (Publisher)
Created2015
Description
While basketball has been traditionally regarded as an American sport, the National Basketball Association (NBA) has gained substantial traction outside the United States over the past decade. In order to further encourage attention from international fans and increase league profit, I propose that the league adds an expansion team to Mexico City. I believe that through thorough market research and conscientious brand development, the team be successfully integrated into both the local community as well as the league’s current fan base. Local infrastructure, player safety, border customs, and financials were all taken into consideration into this proposal. The purpose of this project is twofold: first, to advocate for league expansion of the NBA into Mexico City through discussion and exploration of both the anticipated opportunities and obstacles, and second, to design three brand concepts and then propose a final brand concept based off of qualitative and quantitative feedback systematically collected via a survey.
ContributorsArd, Dalin Max (Author) / Montoya, Detra (Thesis director) / McIntosh, Daniel (Committee member) / Department of Marketing (Contributor) / Department of Information Systems (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05