Matching Items (15)
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Previous research has shown that training visual attention can improve golf putting performance. A technique called the Quiet Eye focuses on increasing a player’s length of fixation between the ball and the hole. When putting, the final fixation is made on the ball before executing the stroke leaving players to

Previous research has shown that training visual attention can improve golf putting performance. A technique called the Quiet Eye focuses on increasing a player’s length of fixation between the ball and the hole. When putting, the final fixation is made on the ball before executing the stroke leaving players to rely on their memory of the hole’s distance and location. The present study aimed to test the effectiveness of Quiet Eye training for final fixation on the hole. Twelve Arizona State University (ASU) students with minimal golf experience putted while wearing eye tracking glasses under the following conditions: from three feet with final fixation on the ball, from six feet with final fixation on the ball, from three feet with final fixation on the hole and from six feet with final fixation on the hole. Participant’s performance was measured before training, following quiet eye training, and under simulated pressure conditions. Putting performance was not significantly affected by final fixation for all conditions. The number of total putts made was significantly greater when putting from three feet for all conditions. Future research should test the effects of this training with expert golfers whose processes are more automatic compared to novices and can afford to look at the hole while putting.
ContributorsGomez, Dennis (Author) / Gray, Robert (Thesis advisor) / Branaghan, Russell (Committee member) / Mara, Andrew F (Committee member) / Arizona State University (Publisher)
Created2019
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Previous research has shown that perceptual illusions can enhance golf putting performance, and the effect has been explained as being due to enhanced expectancies. The present study was designed to further understand this effect by measuring putting in 3 additional variations to the Ebbinghaus illusion and by measuring putting kinematics.

Previous research has shown that perceptual illusions can enhance golf putting performance, and the effect has been explained as being due to enhanced expectancies. The present study was designed to further understand this effect by measuring putting in 3 additional variations to the Ebbinghaus illusion and by measuring putting kinematics. Nineteen ASU students with minimal golf experience putted to the following illusion conditions: a target, a target surrounded by small circles, a target surrounded by large circles, a target surrounded by both large and small circles, no target surrounded by small circles and no target surrounded by large circles. Neither perceived target size nor putting error was significantly affected by the illusion conditions. Time to peak speed was found to be significantly greater for the two conditions with no target, and lowest for the condition with the target by itself. Suggestions for future research include having split groups with and without perceived performance feedback as well as general performance feedback. The size conditions utilized within this study should continue to be explored as more consistent data could be collected within groups.
ContributorsCoon, Victoria (Author) / Gray, Rob (Thesis advisor) / Roscoe, Rod (Committee member) / Branaghan, Russ (Committee member) / Arizona State University (Publisher)
Created2019
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Description
It is unknown which regions of the brain are most or least active for golfers during a peak performance state (Flow State or "The Zone") on the putting green. To address this issue, electroencephalographic (EEG) recordings were taken on 10 elite golfers while they performed a putting drill consisting of

It is unknown which regions of the brain are most or least active for golfers during a peak performance state (Flow State or "The Zone") on the putting green. To address this issue, electroencephalographic (EEG) recordings were taken on 10 elite golfers while they performed a putting drill consisting of hitting nine putts spaced uniformly around a hole each five feet away. Data was collected at three time periods, before, during and after the putt. Galvanic Skin Response (GSR) measurements were also recorded on each subject. Three of the subjects performed a visualization of the same putting drill and their brain waves and GSR were recorded and then compared with their actual performance of the drill. EEG data in the Theta (4 \u2014 7 Hz) bandwidth and Alpha (7 \u2014 13 Hz) bandwidth in 11 different locations across the head were analyzed. Relative power spectrum was used to quantify the data. From the results, it was found that there is a higher magnitude of power in both the theta and alpha bandwidths for a missed putt in comparison to a made putt (p<0.05). It was also found that there is a higher average power in the right hemisphere for made putts. There was not a higher power in the occipital region of the brain nor was there a lower power level in the frontal cortical region during made putts. The hypothesis that there would be a difference between the means of the power level in performance compared to visualization techniques was also supported.
ContributorsCarpenter, Andrea (Co-author) / Hool, Nicholas (Co-author) / Muthuswamy, Jitendran (Thesis director) / Crews, Debbie (Committee member) / Harrington Bioengineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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This thesis project provides a thorough cost-benefit analysis of the golf industry in Arizona. We begin by examining the economic, environmental, and social costs that the industry requires. One of the largest costs of the industry is water consumption. Golf courses in Arizona are currently finding ways to reduce water

This thesis project provides a thorough cost-benefit analysis of the golf industry in Arizona. We begin by examining the economic, environmental, and social costs that the industry requires. One of the largest costs of the industry is water consumption. Golf courses in Arizona are currently finding ways to reduce water consumption through various methods, such as turf reduction and increasing the usage of drip irrigation. However, even at current levels of consumption, golf only consumes 1.9% of water in Arizona, compared to the 69% consumed by agriculture. Of the water consumed by the golf industry, 26.3% is wastewater, otherwise known as effluent water. Since the population in Arizona is projected to grow significantly over the next decade, the amount of effluent water produced will also increase. Due to this, we recommend that the golf industry move towards using as much effluent water as possible to conserve clean water sources. Additionally, we examine land allocation and agricultural tradeoffs to the state. Most golf courses are built in urban areas that would not be suitable for agriculture. The same land could be used to build a public park, but this would not provide as many economic benefits to the state. Many courses also act as floodplains which protect the communities surrounding them from flooding. These floodplains have proven to be crucial to protect from occasional flash floods by diverting the excess water away from homes. We also discuss golf's primary social cost in terms of its perception as being a sport played exclusively by privileged and wealthy people. This is proven to be false due to many non-profit organizations centered around the game, as well as municipal courses that provide affordable options for all citizens who want to play. We provide an in-depth analysis of the benefits that the industry provides to the state and its citizens primarily through business and tax revenue, employment, and property values. Including multiplier effects, the golf industry contributed 42,000 full- and part-time jobs, $3.9 billion in sales, $1.5 billion in labor income, and $2.1 billion value added in 2014. An estimated $72 million in state and local taxes were generated from golf facilities alone, without including taxes from indirectly impacted businesses. This tax revenue provides a great benefit to the public sector and increases Arizona's GDP. Also, much of this economic contribution is from the golf tourism industry, which brings new revenue into the state that would otherwise not exist. Golf courses also increase the surrounding real estate prices anywhere from 4.8% to 28%, providing a positive externality to community members in addition to scenic views. Finally, we provide a case study of the Waste Management Phoenix Open (WMO) to illustrate the impact of Arizona's single largest golf event each year. In 2017, the event brought an estimated $389 million into Arizona's economy in one week alone. Also, it regularly hosts massive crowds with a record-breaking 719,179 people attending the event in 2018. The WMO has also taken a "Zero Waste Challenge" to promote eco-friendly and sustainable practices by diverting all of the waste and materials produced by the tournament from landfills. The WMO has been dubbed both the "Greatest Show On Grass" and the "Greenest Show On Grass" due to the entertainment value provided as well as its effort to improve the environment.
ContributorsShershenovich, Andrew (Co-author) / Wilhelm, Spencer (Co-author) / Goegan, Brian (Thesis director) / Van Poucke, Rory (Committee member) / Department of Finance (Contributor) / W.P. Carey School of Business (Contributor) / Department of Economics (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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The United States Open Championship, often referred to as the U.S. Open, is one of the four major championships in professional golf. Held annually in June, the tournament changes venues each year and must meet a strict criterion to challenge the best players in the world. Undergoing an evaluation conducted

The United States Open Championship, often referred to as the U.S. Open, is one of the four major championships in professional golf. Held annually in June, the tournament changes venues each year and must meet a strict criterion to challenge the best players in the world. Undergoing an evaluation conducted by the United States Golf Association, the potential course is assessed on its quality and design. Along with this, the course is evaluated on its ability to hold various obstructions and thousands of spectators, while also providing plenty of space for parking, ease of transportation access, and a close proximity to local airports and lodging. Of the thousands of courses in the United States, only a select few have had the opportunity to host a U.S. Open, and far fewer have had the chance to host it on multiple occasions. Therefore, we are prepared to create the next venue that has the capabilities of hosting many U.S. Open tournaments for years to come.
ContributorsCostello, Alec (Co-author) / Miller, Alec (Co-author) / Foster, William (Thesis director) / McIntosh, Daniel (Committee member) / W.P. Carey School of Business (Contributor) / Department of Finance (Contributor) / Economics Program in CLAS (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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My thesis is designed to provide information about the spending habits and return on investment of
certain fan segmentations of Phoenix valley residents, at the WM Open. In 2012, Professor Michael
Mokwa, Professor John Eaton, and Professor Bradley Fay of the Department of Marketing at Arizona
State University’s W.P. Carey School of Business,

My thesis is designed to provide information about the spending habits and return on investment of
certain fan segmentations of Phoenix valley residents, at the WM Open. In 2012, Professor Michael
Mokwa, Professor John Eaton, and Professor Bradley Fay of the Department of Marketing at Arizona
State University’s W.P. Carey School of Business, conducted an Economic Impact Study and a Study
regarding Attendance at the Waste Management Phoenix Open. It was a joint research study with the
ASU W.P. Carey School of Business and the Center for Competitiveness and Prosperity Research, and
the studies were designed to 1) demonstrate the overall economic impact of the tournament on the
Phoenix area, and 2) identify the specific market segments and audience of the Waste Management
Phoenix Open. I used this study as base research to conduct further analysis of the fan segmentation of the
Waste Management Open. I completed two projects: an ‘Initial Project’, and a ‘Secondary Project’, which
analyzed different aspects of fan groups and average fan spending figures.

***

The goal of this report is to draw upon the fan clusters (outlined in the initial report) to further
characterize the six unique groups of Phoenix valley residents, calculate out how much revenue each fan
group is responsible for generating, and link the potential return on the investment of WM Open
advertising. This study added the average spending figures (collected by the ASU 2012 Economic impact
study (Mokwa, Eaton, Fay 2012)) and habits to the established market segments. With further analysis, it
was possible to link the advertisement efforts and determine if the current advertising and marketing
strategy fits the different fan segments that attended the tournament. The analysis includes the average
spending of each fan segmentation, critique of the current marketing and advertising efforts, and an
overall study of the WMPO marketing model using the 2016 Advertising and Marketing report along with
sales figures from Communication Links.
ContributorsRischitelli, Anna Catherine (Author) / Eaton, John (Thesis director) / McIntosh, Daniel (Committee member) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
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In the United States, recreational female golfers give up golf at twice the rate of recreational male golfers. This study explored the causal attributions of 240 recreational golfers after a practice session at a public golf facility. Attributions can be adaptive or maladaptive after a performance and can influence subsequent

In the United States, recreational female golfers give up golf at twice the rate of recreational male golfers. This study explored the causal attributions of 240 recreational golfers after a practice session at a public golf facility. Attributions can be adaptive or maladaptive after a performance and can influence subsequent motivation to engage in a similar task again. It was hypothesized that male and female golfers would make significantly different attributions for their performance and that female golfers' attributions would be maladaptive. As the attrition rate for female golfers is highest in the first five years, it is also hypothesized that women's attributions will become more adaptive over time and that attributions will be moderated by the number of years playing golf and perceived level of success. A survey was used to measure golfers' attributions and general questions provided data for the number of years playing golf and gender. The subscales in the attribution survey were internal control, external control and stability. Attributions are adaptive or maladaptive depending on the level of perceived success, so success of the practice performance was collected. The hypothesis that recreational female golfers make significantly different attributions than recreational male golfers was supported only by the external control sub-scale. Female golfers perceived their performance as significantly less successful than male golfers. Considering this perception of success, women golfers' attributions were maladaptive. The hypothesis that women golfers' attributions become more adaptive over time was supported. Time playing golf predicted a significant amount of variance for internal attributions of female golfers. However, the hypothesis that attributions will be moderated by the number of years playing golf and perceived success was not supported.
ContributorsShapcott, Susan (Author) / Husman, Jenefer (Thesis advisor) / Brem, Sarah (Committee member) / Mean, Lindsey (Committee member) / Arizona State University (Publisher)
Created2010
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The team has designed and built a golf swing analyzer that informs the user of his mistakes while putting with a golf club. The team also interfaced a Linux program with the analyzer that allows the user to review the flaws in his golf swing. In addition, the application is

The team has designed and built a golf swing analyzer that informs the user of his mistakes while putting with a golf club. The team also interfaced a Linux program with the analyzer that allows the user to review the flaws in his golf swing. In addition, the application is more personalized than existing devices and tailored to the individual based on his level of experience. The analyzer consists of an accelerometer, gyroscope, magnetometer, vibration motor, and microcontroller that are connected on a board that attaches to the top of the shaft of a golf club, fitting inside a 3D printed case. The team has assembled all of the necessary hardware, and is able to successfully display critical parameters of a golf putt, as well as send instant feedback to the user. The final budget for this project was $378.24
ContributorsKaur, Hansneet (Co-author) / Cox, Jeremy (Co-author) / Farnsworth, Chad (Co-author) / Zorob, Nabil (Co-author) / Chae, Junseok (Thesis director) / Aberle, James (Committee member) / Electrical Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2015-12
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There is surprisingly little scientific literature describing whether a hockey slap shot positively or negatively transfers to a driving golf swing. Golf and hockey use a similar kinematic sequence to send the ball / puck towards a target, but does that directly translate to positive skill transfer between the two

There is surprisingly little scientific literature describing whether a hockey slap shot positively or negatively transfers to a driving golf swing. Golf and hockey use a similar kinematic sequence to send the ball / puck towards a target, but does that directly translate to positive skill transfer between the two sports, or are there other important factors that could result in a negative skill transfer? The aim of this study is to look further into the two kinematic sequences and determine their intertask skill transfer type. A field experiment was conducted, following a specific research design, in order to compare performance between two groups, one being familiar with the skill that may transfer (hockey slapshot) and the other group being unfamiliar. Both groups had no experience in the skill being tested (driving golf swing) and various data was collected as all of the subjects performed 10 golf swings. The results of the data analysis showed that the group with experience in hockey had a higher variability of ball distance and ball speed. There are many factors of a hockey slapshot that are likely to develop a negative intertask skill transfer, resulting in this group's high inconsistency when performing a golf swing. On the other hand, the group with hockey experience also had higher mean club speed, showing that some aspects of the hockey slapshot resulted in a positive skill transfer, aiding their ability to perform a golf swing.

ContributorsLarson, Finn Althea (Author) / Peterson, Daniel (Thesis director) / Cryer, Michael (Committee member) / Materials Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

Golf courses require large amounts of water and other resources. The Southwestern United States has experienced rapid population growth, coupled with a dramatic increase in the built environment and golf courses. This paper aims to assess the environmental sustainability of golf courses in the Phoenix Metropolitan area at multiple scales

Golf courses require large amounts of water and other resources. The Southwestern United States has experienced rapid population growth, coupled with a dramatic increase in the built environment and golf courses. This paper aims to assess the environmental sustainability of golf courses in the Phoenix Metropolitan area at multiple scales in terms of water, ecosystem services and management practices. We report on the number and spatial distribution of golf courses, the amount of water used by them, the ecosystem services they provide, potential social injustice issues within the area, and the sustainability of management practices. There are 197 golf courses within the Phoenix Metropolitan Area, which are composed of 465 patches covering an area around 57 square miles. The golf courses within the Phoenix Active Management Area use around 500 acre-feet of water per year. Golf courses are categorized as an industrial water user and account for roughly half of all industrial water use in the Phoenix Active Management Area. The primary water source for golf courses is groundwater, with effluent as their second most-used source. Most golf courses are located in areas with a median household income between $61,333-$90,185 and only one was located in an area with a median household income below $27,393. Golf courses in the region provide a number of ecosystem services and help the local economy in multiple ways. However, given the scarcity of water and the projected drier and hotter climate in the American Southwest, we suggest curbing the expansion of golf courses and implement more sustainable management practices.

ContributorsHill, Julian (Author) / Wu, Jiaguo (Thesis director) / Pock, Ernie (Committee member) / Barrett, The Honors College (Contributor) / School of Sustainability (Contributor) / School of Life Sciences (Contributor)
Created2023-05