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Do Fame, Money and Performance follow Altruistic or Narcissistic Playing Styles in the NBA?

Description
The media often portrays professional basketball players as narcissistic, entitled and selfish, but are these portrayals accurate? After all, basketball is a team sport and team sport research indicates that players are more altruistic and selfless. This study proposes a way to assess narcissism and altruism through observable behaviors from…

The media often portrays professional basketball players as narcissistic, entitled and selfish, but are these portrayals accurate? After all, basketball is a team sport and team sport research indicates that players are more altruistic and selfless. This study proposes a way to assess narcissism and altruism through observable behaviors from all the active players in the NBA.
ContributorsPappas, Carissa Anne (Author) / Kwan, Virginia (Thesis director) / Glenberg, Arthur (Committee member) / Mae, Lynda (Committee member) / Barrett, The Honors College (Contributor) / Department of Psychology (Contributor)
Created2013-12
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Attendance Elasticity of Win Percentage in the NBA: An Exploration of the Effects of Team Performance on Home Game Attendance

Description
In the wide world of sports, not all fan bases are created equally—especially in the NBA. Differences in factors like tradition, history, team performance amongst teams make each fan base distinctly unique. This paper will analyze how team performance effects one component of fan behavior: home game attendance. Using win-loss…

In the wide world of sports, not all fan bases are created equally—especially in the NBA. Differences in factors like tradition, history, team performance amongst teams make each fan base distinctly unique. This paper will analyze how team performance effects one component of fan behavior: home game attendance. Using win-loss data and home game attendance data for each NBA team from 2001 to 2017, I will construct statistical models to estimate how great of an impact team performance has on each team’s home game attendance. I expect each team’s fan base to respond differently to changes in their team’s win-loss record. This paper will also attempt to quantify other facts that impact attendance at NBA games, including year-to-year changes in team salary expenditures, regional income, and the number of star players playing for the team. Finally, this paper will explore the factors that affect home game attendance for specific games within a given season—things like weather, strength of opponent, and win streaks. Ultimately, the goal of this paper will be to provide NBA business analysts with resources to more precisely anticipate their team’s home game attendance. The ability to understand what motivates the behavior of a fan base is invaluable in creating a marketing strategy that drives fans to the arena. This paper will help to identify teams that are most susceptible to significant fluctuations in attendance and outline alternative strategies to positioning their product offering effectively to fans.
ContributorsSloan, Jacob Marlow (Author) / Lee, Christopher (Thesis director) / Eaton, John (Committee member) / Department of Marketing (Contributor) / Department of Information Systems (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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The Winning Losers: Combatting the Economic and Competitive Balance Effects of Tanking in the National Basketball Association

Description
In order to establish sustainable parity in competition year over year, all four major professional sports organizations in the United States have established a first-year draft with an order decided or influenced by their Win-Loss record the previous year. The assumption is that this draft structure should keep all teams…

In order to establish sustainable parity in competition year over year, all four major professional sports organizations in the United States have established a first-year draft with an order decided or influenced by their Win-Loss record the previous year. The assumption is that this draft structure should keep all teams competitive. Rather, there is an overwhelming shift to analytical problem-solving that suggests building a winning team requires a period of losing and collecting young talent. The separation has become so apparent that it has been referred to as, “Twelve teams a-tanking.” (Boras, 2018) The trend was so pronounced this last season that the seven worst teams that held their own pick all lost by more than 15 points in the span of two days.(Sheinin, 2018) This leaves the ratio of games with a 15 point or more point differential to that of less than 15 points was 8:9 on the date described by Sheinin, as opposed to the usual ratio of 2:5 for the rest of the season. This stretch of games occurred during a pivotal time in the season and should have garnered high interest for entertainment as teams grapple for playoff position heading into the post season. Instead, viewers were treated to seven blow-out games. In this thesis, the effects of tanking will be studied as it pertains to the NBA, as a whole, losing attendance in multiple aspects. This applies directly to the value of sponsorships in the NBA. In short, this thesis will answer three of questions; (1) How does expected point spread, which is highly affected by tanking, affect NBA attendance, of all teams, down the stretch of games? (2) How can the NBA protect its sponsors from the effects of tanking? (3) How can NBA sponsors protect themselves from the effects of tanking?
ContributorsThomas, Isaiah (Author) / McIntosh, Daniel (Thesis director) / Eaton, John (Committee member) / Department of Information Systems (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
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Contract Year's Effects on NBA Salary Caps and What Statistics Can Identify These Players

Description

The National Basketball Association is one of the most popular and most profitable sports leagues in the entire world, and with stars like Giannis Antetokounmpo, Nikola Jokić, and Luka Dončić, it continues to expand its international reach. In the past decade this has meant that the salary cap has continued…

The National Basketball Association is one of the most popular and most profitable sports leagues in the entire world, and with stars like Giannis Antetokounmpo, Nikola Jokić, and Luka Dončić, it continues to expand its international reach. In the past decade this has meant that the salary cap has continued to increase considerably. From 2013 to 2017 the salary cap increased by about $40.5 million from around $58.5 million to $99 million meaning there was an extra $1.2 billion worth of cap space to fill. All this new cap space created a perfect storm for numerous players to be overpaid. Many saw the performance of these overpaid players as a part of the contract year phenomenon where a player performs better before a new contract and then after receiving their new contract, their performance deteriorates. The purpose of this research is twofold. First, it looks at whether the contract year phenomenon has been present in the NBA since 2015. After that it looks to find what statistics are the best predictors for performance based on their positions. This was done through various statistical analysis techniques such as T-tests and piecewise regression. Box score statistics like point, rebounds, and assists as well as advanced metrics like player efficiency rating, usage percentage, and true shooting percentage were utilized in this study. The results indicated that the concept of the contract year phenomenon was present in the players sampled. However, rather than contract year only being for players who increased their performance in the previous year, it is a more general phenomenon. Also, there was major differences in the statistics that predicted performance. The biggest of these was the importance of usage percentage rather than points and that centers had the least predictors, most likely due to the evolution in the play of centers.
ContributorsUmland, Matthew (Author) / Eaton, John (Thesis director) / McIntosh, Daniel (Committee member) / Barrett, The Honors College (Contributor) / School of Accountancy (Contributor) / WPC Graduate Programs (Contributor)
Created2022-05