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The purpose of this research was to assess the condition of the human/building interface at sidewalk level by reframing our view of contemporary architecture using Google Street View images. In particular, the goal was to find a means by which aesthetic engagement in the urban cultural ecology could be measured.

The purpose of this research was to assess the condition of the human/building interface at sidewalk level by reframing our view of contemporary architecture using Google Street View images. In particular, the goal was to find a means by which aesthetic engagement in the urban cultural ecology could be measured. Photo-elicitation, semantic differential, and visual assessment methods were adapted and combined to develop a photo-semantic assessment survey instrument for this study aimed at evaluating respondent preference for building images. Architectural adjective usage amongst 14 graduate students was surveyed, and the resulting 175-word list was synthesized down to seven positive and seven negative adjectives. Eleven representative buildings were selected from the Phaidon Atlas of 21st Century World Architecture, and photographic Street Views were created. The photo-semantic assessment survey instrument was administered to 62 graduate students given their demographic is reasonably similar to the urban walker stakeholder in the outcome. Respondent preference for the building images was then ranked ordered and correlations were run against various image factors including facade complexity, transparency, and streetscape quality. Moderate to strong correlations between preference and several image factors were observed indicating that certain building design factors, particularly facade complexity, may play a predictable role. Several avenues for future research are suggested including the comparison of lab versus on-site respondents; the comparison of user types including targeted, passerby and tourist; the effect of skyline on user preference for Street Views; and the effect of participation in the building making process on short and long term respondent preference.
ContributorsBall, John (Author) / Cook, Edward (Thesis advisor) / Kroelinger, Michael D. (Committee member) / Margolis, Eric (Committee member) / Arizona State University (Publisher)
Created2014
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This dissertation focuses on lighting and the dining experience as an experiential phenomenon at upscale restaurant setting. The aim is to better the understanding of the impact of lighting on upscale dining experiences, on a global scale. In addition, special emphasis was given to understand the theatrical approach of lighting

This dissertation focuses on lighting and the dining experience as an experiential phenomenon at upscale restaurant setting. The aim is to better the understanding of the impact of lighting on upscale dining experiences, on a global scale. In addition, special emphasis was given to understand the theatrical approach of lighting in staging the dining experience. This research follows a sequential exploratory, mixed-methods approach, which consisted of a qualitative phase, followed by a quantitative phase. The qualitative phase gathered data in the form of interviews and observations, which was then analyzed using thematic analysis. The second phase involved creating a measure which I term, ‘DineLight,’ as an instrument to assess correlational relationships between lighting and specific dimensions of the upscale dining experience. The quantitative data was analyzed using a two-tailed Spearman's rank correlation coefficient.

Results revealed that lighting can affect four aspects of the overall dining experience; atmosphere, service, sociality, and food. This research revealed a new perspective when looking at the impact of lighting in a certain context, beyond the atmosphere perception. The results of qualitative data and quantitative data were combined and produced two main reference tables for lighting at upscale restaurant setting; lighting characteristics and approaches, and lighting fixtures. These two tables operate as guidelines for successful lighting practices in upscale restaurants. This research demonstrates the applicability of the ‘DineLight’ instrument to reveal new insights regarding the upscale dining experience, contributing not just to research in the area of lighting design, but also providing practical applications for restaurateurs and others in this industry.
ContributorsAlsharhan, Dalal A S Y Y (Author) / Kroelinger, Michael D. (Thesis advisor) / Margolis, Eric (Committee member) / Setlow, Jennifer (Committee member) / Arizona State University (Publisher)
Created2017
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Description
This dissertation focuses on thermal comfort and walking as an experiential phenomenon in outdoor urban environments. The goal of the study is to provide a better understanding of the impact of psychological adaptation factors on thermal comfort. The main research questions included the impact of psychological factors on outdoor thermal

This dissertation focuses on thermal comfort and walking as an experiential phenomenon in outdoor urban environments. The goal of the study is to provide a better understanding of the impact of psychological adaptation factors on thermal comfort. The main research questions included the impact of psychological factors on outdoor thermal comfort as well as the impact of long-term thermal perception on momentary thermal sensation. My research follows a concurrent triangulation strategy as a mixed-method approach, which consisted of a simultaneous collection and analysis of qualitative and quantitative data. Research consisted of five rounds of data collection in different locations beginning February 2018 and continuing through December 2019. During the qualitative phase, I gathered data in the form of an open-ended questionnaire but importantly, self-walking interviews where participants narrated their experience of the environment while recording one-minute long videos. The visual and audible information was first processed using thematic analysis and then further analyzed via Latent Dirichlet Allocation (LDA). During the quantitative phase, I gathered information from participants in the form of three-step survey questionnaires, that data was analyzed using T-Test regression analysis in STATA. The quantitative data helped explore and address the initial research questions, while the qualitative data helped in addressing and explaining the trends and the experiential aspects of thermal environment.

Results revealed that spatial familiarity (as a psychological adaptation factor) has a significant relationship for both overall comfort and thermal comfort within outdoor environments. Moreover, long term thermal memory influences momentary thermal sensation. The results of qualitative and quantitative data were combined, compared, and contrasted to generate new insights in the design of outdoor urban environments. The depth and breadth of the qualitative data set consisting of more than a thousand minute-long of narrated video segments along with hundreds of pages of transcribed text, demonstrated the subjective aspects of thermal comfort. This research highlights the importance of context-based and human-centric design in any evidence-based design approach for outdoor environments. The implications of the study can provide new insights not only for architects and urban designers, but also for city planners, stakeholders, public officials, and policymakers.
ContributorsGarshasby Moakhar, Mohsen (Author) / Hejduk, Renata (Thesis advisor) / Cheng, Chingwen (Committee member) / Coseo, Paul (Committee member) / Margolis, Eric (Committee member) / Arizona State University (Publisher)
Created2020