Matching Items (5)

Filtering by

Clear all filters

Effective Digital Political Communication

Description

A study on the effectiveness of different graphic design elements, such as color and shape, in political communication over a digital medium. The study was conducted through an online survey

A study on the effectiveness of different graphic design elements, such as color and shape, in political communication over a digital medium. The study was conducted through an online survey of young adults (18-25 years old). Participants' preferences for the design elements are compared to their online and offline political participation and their primary sources for political information.

Contributors

Agent

Created

Date Created
  • 2014-05

135417-Thumbnail Image.png

Arizona State Senate: First Hand Accounts of the Female Political Experience in Arizona

Description

In Arizona's early history, Females garnered more independence than most other women in the United States because they were forced to build a completely new life in settlements with little

In Arizona's early history, Females garnered more independence than most other women in the United States because they were forced to build a completely new life in settlements with little to no infrastructure. Now, Arizona has achieved a level of equality that no other state has yet to achieve in regard to gender representation. Yet, we have yet to achieve total equity. This paper looks to analyze responses that female senators from the Arizona State Legislature gave while being interviewed by the author. With questions derived from previous research conducted on women in politics at the state and federal level, this paper will delve into the personal experiences of six female senators. Although their personal narratives differ, their stories seem to reflect a collective tie that unites the female members together, beyond party allegiance. Each of the responses given by the senators had some aspects that showed trends supporting the majority of the hypotheses. Moving forward, in order to achieve 50% equality, two more senators would need to be elected and replace male senators.

Contributors

Agent

Created

Date Created
  • 2016-05

135716-Thumbnail Image.png

Reimagining the Role of State Legislative Data in Informing the Public

Description

This thesis explores a method of how political information could be distributed to the public and asks the question, what is the best way to provide voters with all of

This thesis explores a method of how political information could be distributed to the public and asks the question, what is the best way to provide voters with all of the information they need to cast an informed vote? It involved the creation of a website, www.azleglive.info, which republishes state legislative data in interactive and visually condensed formats and asked users to compare it to the existing Arizona State Legislature website on the metrics of depth of information, usability, and clarity. It also asked what resources users would utilize in order to cast a vote in the next election. Ultimately, the majority of users determined that the new website added needed usability and clarity to available legislative information, but that both websites would be useful when voting. In conclusion, the responsibility of disseminating useful information to voters is most likely to be effective when distributed among a variety of sources.

Contributors

Created

Date Created
  • 2016-05

130906-Thumbnail Image.png

“Does Perceived Level of Attractiveness Affect Male and Female Politicians’ Perceived Competence and Favorability?”

Description

This study aims to gain a better understanding of the potential influence that perceived levels of attractiveness impose on individuals’ perceptions of male and female candidates’ competency and favorability. I

This study aims to gain a better understanding of the potential influence that perceived levels of attractiveness impose on individuals’ perceptions of male and female candidates’ competency and favorability. I utilized a quasi-experimental design that had a total of 603 respondents, all of which were current students at Arizona State University. The experimental design of the study consisted of the same pre-test, and post-test questionnaire, with a randomly assigned experimental group viewing a video regarding the halo effect, and a randomly assigned control group viewing a neutral video with no comment on attractiveness and its inherent effects. The results demonstrate insignificant findings in regard to candidate favorability and attractiveness, but one significant finding revealed itself in regard to competency. Hypothesis 6 (H6) identified an unexpected, yet statistically significant finding when concerning the ‘above average’ female candidate and respondents’ perception of her competency. This suggests that individuals may be more inclined to favorably perceive the competency of an attractive female candidate when they are aware of their implicit biases that accompany increased levels of attractiveness. This study offers insight into whether perceived level of attractiveness affects evaluations of male and female politicians.

Contributors

Created

Date Created
  • 2020-12

137239-Thumbnail Image.png

Government, Politics, and Policy Issues: A Study of Political Awareness at Arizona State University, Tempe Campus

Description

We were interested in whether or not certain demographics, such as gender, age, education level, and academic major, would affect an individual's political awareness. In particular, we hypothesized that Political

We were interested in whether or not certain demographics, such as gender, age, education level, and academic major, would affect an individual's political awareness. In particular, we hypothesized that Political Science majors would have a higher level of political awareness than Non-Political Science majors. In an in-person survey, we asked participants on the Arizona State University, Tempe campus a series of nine questions measuring government structure and procedure, current politics, and policy issues. Our findings concluded that, within our sample: 1) on average, Political Science majors outperformed Non-Political Science majors 2) education level appears to be positively associated with political awareness 3) like education, age appears to be positively associated with political awareness, however, there seemed to be a peak at 21 years of age 4) males outperformed females, as suggested by research studying the gender gap in political knowledge. Because our sample population was not randomly selected, and this report focuses on descriptive statistics, we cannot generalize or comment on our findings' statistical significance. However, many of our findings are supported by current research and, with further specification, may be of interest to university officials who seek to measure the political knowledge and awareness of various demographic groups on campus.

Contributors

Agent

Created

Date Created
  • 2014-05