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In the 1930s, several key fashion photographers were practicing Surrealists: Man Ray, Georges Hoyningen-Huené, Horst P. Horst, Cecil Beaton, and Erwin Blumenfeld. Each photographer explored surrealist-influenced fashion photography and drastically changed the way fashion was seen in the pages of Harper’s Bazaar and Vogue magazine. While scholars believe the assimilation

In the 1930s, several key fashion photographers were practicing Surrealists: Man Ray, Georges Hoyningen-Huené, Horst P. Horst, Cecil Beaton, and Erwin Blumenfeld. Each photographer explored surrealist-influenced fashion photography and drastically changed the way fashion was seen in the pages of Harper’s Bazaar and Vogue magazine. While scholars believe the assimilation of surrealist aesthetic devices in fashion photography commercialized Surrealism during the thirties, such photographic output has yet to be assessed in relation to surrealist thought and practice. This thesis argues that Ray, Hoyningen-Huené, Horst, Beaton, and Blumenfeld did not photograph fashion in the surrealist style to promote desire for the commercial product. Instead, they created new pictures that penetrated, radicalized, and even destroyed conventions of mass culture from inside the illustrated fashion magazine.
ContributorsXepoleas, Lynda May (Author) / Mesch, Claudia U. (Thesis advisor) / Toon, Richard (Committee member) / Hoy, Meredith (Committee member) / Sewell, Dennita (Committee member) / Arizona State University (Publisher)
Created2018
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The purpose of this creative project was to investigate the process a start-up or small business must complete to have a sell-able apparel product manufactured. The initial goal of the project was to experience the manufacturing process from start to finish and complete a full production run from a professional

The purpose of this creative project was to investigate the process a start-up or small business must complete to have a sell-able apparel product manufactured. The initial goal of the project was to experience the manufacturing process from start to finish and complete a full production run from a professional manufacturer. The conclusion found was that start-ups and small businesses will have to begin production within the United States.
ContributorsBour, Melissa (Author) / Sewell, Dennita (Thesis director) / Rogers, Dale (Committee member) / Ellis, Naomi (Committee member) / Dean, Herberger Institute for Design and the Arts (Contributor) / Department of Supply Chain Management (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
Over the past two decades, the fashion industry has evolved to both create and respond to the consumer's demand for fast fashion, the industry of inexpensive clothing produced at high rates to respond to changing consumer trends. As fast fashion grew in popularity, the new standard of the industry

Over the past two decades, the fashion industry has evolved to both create and respond to the consumer's demand for fast fashion, the industry of inexpensive clothing produced at high rates to respond to changing consumer trends. As fast fashion grew in popularity, the new standard of the industry was to create and manufacture every other week, producing continual new trends for a market designed for continual consumption. As the garments being produced were made for short life-spans, textile waste began to grow and the fashion industry was named the second largest pollutant in the world next to oil. Coming out of a market saturated with clothing, a new trend focused around sustainability and reuse has emerged: the resale market. With increased awareness for sustainability, circular fashion business models have emerged from a more linear and disposable supply chain. By focusing on environmental, social, and financial aspects of a supply chain, otherwise known as the triple bottom line, we discuss how second-hand shopping should be managed to satisfy customer shopping expectations.
The creative project of this thesis showcases various wardrobes that have solely been purchased second-hand. The purpose of the creative presentation is to show that no matter one’s style preference, occupation, or age, second hand shopping can appeal to every type of customer. Second hand shopping is not only for “thrifty” millennials, it it for everyone, and can encompass anyone’s clothing needs.
ContributorsToomb, Sophia Mikaela (Author) / Sewell, Dennita (Thesis director) / Wiedmer, Robert (Committee member) / Department of Supply Chain Management (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Within the last decade, it has become increasingly apparent that the effects of climate change are getting harder and harder to ignore. This fact has led to increased interest in sustainability and an increased pressure from consumers to have these ideals implemented into a variety of global industries. The fashion

Within the last decade, it has become increasingly apparent that the effects of climate change are getting harder and harder to ignore. This fact has led to increased interest in sustainability and an increased pressure from consumers to have these ideals implemented into a variety of global industries. The fashion industry, in particular, has been facing this pressure toward the desire for sustainable products is the fashion industry. Over the last five years, sustainability has become a main focus within the fashion industry. Countless brands now include sustainability within their marketing tactics and a variety of fashion organizations release reports on the unsustainable practices that currently dominate fashion production. These misleading marketing tactics and enigmatic intensive reports lead to confusion on what sustainable fashion actually looks like for both consumers and suppliers alike.<br/> This report attempts to help tackle this problem by using sustainable fashion certifications as a tactic to prove sustainability within business procedures. To compare eight of the most common fashion certifications, this paper assumes a systems thinking approach to creating an assessment framework, which is then applied to said certifications. To back up the importance of the topic, this paper presents key points of the current issues related to this case, which then contribute to the integration of basic sustainability assessment criteria and case-specific factors into overarching core criteria. The application of this framework is utilized to determine which certifications cover certain aspects of the curated core criteria. This is then used to present consumers and manufacturers with a more accurate understanding of each of these certifications. This information is then followed up with a recommendation of certifications that align most within researched-based consumer and supplier desires.

ContributorsReid, Christopher Patrick (Author) / Sewell, Dennita (Thesis director) / Kosak, Jessica (Committee member) / Department of Management and Entrepreneurship (Contributor, Contributor) / School of Art (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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The COVID-19 pandemic in 2020 drastically altered what was once accepted as reality. As society shifted to an online universe, causing rampant isolation, the world faced many uncertainties. This dramatic transformation affected every global industry and because fashion and culture are intertwined, the industry became a direct reflection of the

The COVID-19 pandemic in 2020 drastically altered what was once accepted as reality. As society shifted to an online universe, causing rampant isolation, the world faced many uncertainties. This dramatic transformation affected every global industry and because fashion and culture are intertwined, the industry became a direct reflection of the new social climate. This ASU Barrett Creative Project explores the current direction in fashion and identifies two contrasting cultural aesthetics that arose from the 2020 pandemic. Through ample research surrounding various topics such as generational escapism, mental health as it relates to the pandemic, increased psychedelic use, fashion technology advancements, the metaverse and non-fungible tokens in fashion, and the current political and social environment, I identified and named two separate fashion blanket trends: Kaleido and Chernobyl. Photographic evidence from Vogue Runway and the latest fashion seasons were included as support for these predictions. Inspired by Fashion Snoops, a prominent fashion trend forecasting agency, I created a trend packet, including a mood board, pattern and color palette, cultural influences, key items, and a fashion buyer’s checklist for both trends. Finally, I reported on my findings when researching Pinterest Predicts, a resource for creative businesses to predict trends, which identified three specific fashion trends, deemed Athflow, Cocoon Swoon, and Up Clothes and Personal, and I circled back to how it relates to both Kaleido and Chernobyl. Reminiscent of pandemic-induced escapism, 3D-printing in fashion, the metaverse, and a worldwide psychedelic awakening, Kaleido features many avatar-like garments with an otherworldly flair, complete with funky abstract knitwear, bold prints, eye-catching cutouts and textures. Leading brands reflecting Kaleido are Chet Lo, AVAVAV Firenze, and Marco Garro. Finally, Chernobyl has a direct correlation with the cultural annihilation 2020 left in its wake, voicing the civil distress that continues to echo universally suggesting an uncontrollable warfare on a preexisting reality. Characterized by deconstructionism, distressing, layering, and an emphasis on outerwear, the dark dystopian expression of “Apocalyptic Chic” is conveyed. Leading brands within this trend are Maison Margiela, Rick Owens, and independent label, Kepler London. Additionally, a permanently altered post-pandemic society saw stretchier, more casual outfits taking over the average wardrobe. As a result, designers within this new fashion season brainstormed new ways to transition from loungewear and leggings back into elevated fashion. Knitwear became the preferred method to achieve this progression and thus, the era of presentable and editorial athleisure began. In conclusion, the current course of fashion is boundary-pushing, innovative, and culturally reflective, featuring a multitude of innovative layering and patchwork, as well as interesting takes on silhouettes and pattern contrast. Elevated knitwear has a prominent place within new collections as the world transitions from working at home and living in athleisure to rediscovering the outside world. Because of the direct connection between fashion and culture, the newest outputs in fashion are either reminiscent of a dismal post-apocalyptic future, or “Chernobyl”, or appear to have arrived from a different, more optimistic dimension, or “Kaleido”.

ContributorsWitte, Lorena (Author) / Sewell, Dennita (Thesis director) / Deshay, Joanna (Committee member) / Barrett, The Honors College (Contributor) / School of Art (Contributor)
Created2021-12
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This thesis explores the relationship between sustainability, the fashion industry, and fashion exhibitions. Sustainability has been a driving force in the fashion industry in recent years as designers attempt to combat staggering textile waste statistics in order to lessen the damage the industry has on the environment. Producers must rethink

This thesis explores the relationship between sustainability, the fashion industry, and fashion exhibitions. Sustainability has been a driving force in the fashion industry in recent years as designers attempt to combat staggering textile waste statistics in order to lessen the damage the industry has on the environment. Producers must rethink human engagement with nature based on a new ethic of ecosystem stewardship, which proposes that humans have ethical obligations to one another in their mutual relationship with non-human species and nature (Schmitz 13). Enhancing a socio-ecological perspective garners new ways of consuming and appreciating clothing design while focusing on lessening impacts on the environment through using less materials, reusing materials in new textile developments, and projecting a sustainable identity that can be followed by the public in order to be more conscious of spending habits, annual waste, and how sustainably ethical companies are. Removing natural resources or transforming landscapes to enhance human well-being paradoxically stands to diminish human well being over time (Schmitz 12), and this is something that humans face with the inevitability of climate change affecting future generations. In mapping the relationship between sustainability, fashion designer's design process, and the way curators communicate sustainable themes, an overall understanding of sustainable culture can be understood in the industry.
ContributorsLord, Nicolas K (Author) / Sewell, Dennita (Thesis director) / Mesch, Claudia (Committee member) / School of Art (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
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Description
Fashion is an inherently political and reflective medium for the daily ramblings and revolutions of a society. Much of the time the influence is subtle. Silhouettes and fabrics reflect different stances on conservatism, on sex, on the degrees to which we fetishize luxury, and on infinite other attitudes of an

Fashion is an inherently political and reflective medium for the daily ramblings and revolutions of a society. Much of the time the influence is subtle. Silhouettes and fabrics reflect different stances on conservatism, on sex, on the degrees to which we fetishize luxury, and on infinite other attitudes of an era. Other times the influence is extremely direct, with text printed on the clothing that explicitly articulates a current societal dynamic. I began exploring fashion in 2016, as the country had reached an unprecedented and linguistically weaponized divide.

While taking a fashion technology course under the instruction of Galina Mihaleva, I developed a tracksuit incorporating concealed LED displays that are capable of scrolling customizable text on the sides of the garment. I expanded on this futuristic execution of politically charged clothes by utilizing a more realistic application of the LED technology in the Bouis Vuitton project. This project is a collection of six white vinyl bags with semi-flexible LED displays projecting revolutionary slogans through the vinyl textile.

The bags act as an appropriate housing for technology that is intended for significantly longer use, as bags have a longer lifespan in wardrobes than clothes and return to trend more frequently. The production investment in the technology is more equitable to the investment in the production of a bag and facilitates the wearer’s broadcasting of concise messages. The result is a collection of functional, utilitarian pieces with a clean, futuristic look and a mixed modern and vintage silhouette scrolling pro-revolutionary messages.

Broadcasting the knock-off name ‘BOUIS VUITTON’, I’ve inserted only my first initial into the reputable luxury company and paired it with slogans: ‘EAT THE RICH’ and ‘HEADS WILL ROLL’. The collection articulates a sense of nihilism felt by the youngest generations growing up on the outside of a very exclusive economic and political sphere. Three upcycled vintage luggage pieces evoke associations with the white American upper-class society of the 1960s. The luggage pieces were retrofitted in white vinyl and white-enameled metal fixtures. Three additional soft bags made of the same material reflect a utilitarian style of functional bags on trend with Spring/Summer 2019 streetwear. For the runway presentation of the bags, the models are dressed in navy-colored Dickies boiler suits, white retro-style Fila sneakers, and white ascots reminiscent of the historical male ruffled cravat. The contradictions of iconic silhouettes from both upper and lower-class American fashion history further the juxtaposition of anti-capitalist slogans posted on luxury goods.

Bouis Vuitton: Bags for the Revolution is intended to embody an unapologetic disregard for established wealth and political power in the most public of venues: the sidewalk, the mall, the high and the low-income neighborhoods – wherever people are wearing clothes. Fashion is the modern protest that requires no permit, and the new poster is a luxury bag.
ContributorsViton, Benjamin Douglas (Author) / Sewell, Dennita (Thesis director) / Mihaleva, Galina (Committee member) / School of Art (Contributor) / College of Integrative Sciences and Arts (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
Nike, the largest athletic apparel company in the world, has a very complex wide-reaching supply chain. As pioneers of outsourcing production and products, they have dealt with many challenges and problems since their beginning in 1964. As Nike has faced their controversial history of labor strikes, protests, boycotts, and much

Nike, the largest athletic apparel company in the world, has a very complex wide-reaching supply chain. As pioneers of outsourcing production and products, they have dealt with many challenges and problems since their beginning in 1964. As Nike has faced their controversial history of labor strikes, protests, boycotts, and much more, they began to restructure their business model and supply chain practices. Following this came audits, minimum age requirements, factory condition monitoring, and public disclosures of locations. With these new initiatives and growth in Nike’s supply chain, an overarching analysis of Ports of Lading, Shipment Origins, Ports of Unlading, Shippers/Suppliers, and Carriers can give a glimpse into the world-wide network of their apparel. Finally, through my data analysis and secondary source research, I will explain how Nike's supply chain emerged, adjusted, and changed given different textile regulatory environments over the years.
ContributorsCrippen, Julia (Author, Co-author) / Wiedmer, Robert (Thesis director) / Sewell, Dennita (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor) / Department of Finance (Contributor)
Created2023-05
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According to Fashion Theory: The Journal of Dress, Body & Culture, fashion is defined as "the cultural construction of the embodied identity." (Steele 2012). Fashion is a complex subject that utilizes media to instill understanding and the significance of its products to consumers through advertisement. It is highly influential on

According to Fashion Theory: The Journal of Dress, Body & Culture, fashion is defined as "the cultural construction of the embodied identity." (Steele 2012). Fashion is a complex subject that utilizes media to instill understanding and the significance of its products to consumers through advertisement. It is highly influential on consumers' behaviors and self-image. In this thesis, I provide the historical context of the fashion industry’s media channels that have shaped the perspective and importance of youthful physical features leading to a youth-centric market. It also examines the current practices and representation in media. The insights from this research provide an understanding of how ageism is prevalent in various forms of media and identifies the implications of the perception of older consumers.

ContributorsYousaf, Guzel (Author) / Guest, Aaron (Thesis director) / Sewell, Dennita (Committee member) / Barrett, The Honors College (Contributor) / School of Art (Contributor) / Department of Information Systems (Contributor) / Department of Marketing (Contributor)
Created2022-05