Matching Items (4)
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- All Subjects: Crisis Communication
- Creators: Walter Cronkite School of Journalism & Mass Comm
- Creators: Huang, Po-Kai
Web-Based Programming Grading Assistant: An Investigation of the Role of Students Reviewing Behavior
Description
Paper assessment remains to be an essential formal assessment method in today's classes. However, it is difficult to track student learning behavior on physical papers. This thesis presents a new educational technology—Web Programming Grading Assistant (WPGA). WPGA not only serves as a grading system but also a feedback delivery tool that connects paper-based assessments to digital space. I designed a classroom study and collected data from ASU computer science classes. I tracked and modeled students' reviewing and reflecting behaviors based on the use of WPGA. I analyzed students' reviewing efforts, in terms of frequency, timing, and the associations with their academic performances. Results showed that students put extra emphasis in reviewing prior to the exams and the efforts demonstrated the desire to review formal assessments regardless of if they were graded for academic performance or for attendance. In addition, all students paid more attention on reviewing quizzes and exams toward the end of semester.
ContributorsHuang, Po-Kai (Author) / Hsiao, I-Han (Thesis advisor) / Nelson, Brian (Committee member) / VanLehn, Kurt (Committee member) / Arizona State University (Publisher)
Created2017
Description
Self-inflicted online crises arise when a company releases materials, such as advertisements or products, that are offensive to stakeholders and consequently cause a negative reaction across online communities. This thesis examines how companies have tried to restore their image after a self-inflicted crisis arose that spoke to a lack of cultural sensitivity and understanding within the organization. Models of crisis communication were analyzed to determine that a crisis has trigger events that can be detected and prevented against. Research on diversity in the workplace and the benefits of fostering a culturally sensitive and aware workplace environment was also analyzed. Finally, image restoration strategies were examined to comprehend how companies use messaging to mitigate crises. From there, three case studies were conducted on three separate self-inflicted online crises that arose from an apparent lack of culturally sensitivity and understanding within an organization, each instance occurring within the past two years. This study then provided an analysis of the background, description, online reaction and company response to each: the PepsiCo advertisement featuring Kendall Jenner, the Gucci sweater appearing to resemble blackface and the Tarte Cosmetics Shape Tape Foundation launch. Image restoration strategies were then identified and analyzed for each case study. Metrics were determined for each case by looking at the reach of posts on social media and also by using Google Trends and Meltwater to discover the extent of media engagement during the length of each crisis. The events explored in each case study all demonstrated an oversight in the pre-crisis stage of each of the organizations, emphasizing the necessity of detection in crisis management planning as a tactic to actively identify potential threats before a triggering event can occur.
ContributorsRichards, Olivia Kathryn (Author) / Gilpin, Dawn (Thesis director) / Bovio, Sonia (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
On March 12, 2020, The Walt Disney Company announced that its U.S. Disney Parks, Disneyland and Walt Disney World, would close because of COVID-19. This study aims to determine how park annual passholders and frequent guests of the U.S. Disney Parks reacted to COVID-19 related news from The Walt Disney Company and if it impacts their decision to visit the parks. To determine this, five focus groups were conducted with annual passholders and frequent guests of the U.S. Disney Parks. Their social media habits, relationship with The Walt Disney Company, and reactions to COVID-19 related news was discussed. The results showed that while annual passholders and frequent guests may get their information from third party accounts, face confusion on some topics, and have reservations about COVID-19 during park reopenings, they still trust The Walt Disney Company and are eager to enter the parks again.
ContributorsHoldaway, Emily (Author) / Gilpin, Dawn (Thesis director) / Bovio, Sonia (Committee member) / School of Politics and Global Studies (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2020-12
Description
This paper outlines a responsible innovation framework to evaluate technologies designed for education. Traditionally, technologies being implemented for development of education come from foreign nations with less cultural understanding of the needs of the country they are trying to serve. This framework outlines categories that impact the success or failure of an educational technology. The framework is explained and then applied to the SolarSPELL case; an offline digital library designed to bring information to resource constrained areas around the world. The purpose of this research is to explore the factors determining success and failure of educational technology projects and design a framework that can be used moving forward to assess projects prior to the final implementation stage to encourage more successful projects. The framework designed in this research proved useful for evaluating educational technology designed for resource constrained areas.
ContributorsArnold, Madison (Author) / Parmentier, Mary Jane (Thesis director) / Hosman, Laura (Committee member) / School for the Future of Innovation in Society (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2020-12