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- Creators: School of Humanities, Arts, and Cultural Studies
- Creators: Department of Marketing
- Member of: Barrett, The Honors College Thesis/Creative Project Collection
Description
J.K. Rowling's Harry Potter series has revolutionized the young adult publishing industry. So popular are the Potter books that they have managed to spawn an empire of merchandise, scholarly literature, movies, and even a theme park, suggesting that Harry Potter is more than just a children's book. In fact, The Harry Potter books, although often categorized under children's literature, contain many elements that make a book distinctly young adult; therefore, by conducting a rhetorical analysis of Rowling's first book, Harry Potter and the Sorcerer's Stone, this thesis will delve deeper into the specifics of theme, literary elements, rhetorical devices, plot, marketing, and characterization to analyze, on a basic level, why Rowling's books appeal to so many, and why they are quintessentially young adult.
ContributorsMarshall, Haley Jung Ae (Author) / Hattenhauer, Darryl (Thesis director) / Fazio, Marsha (Committee member) / Barrett, The Honors College (Contributor) / School of Humanities, Arts, and Cultural Studies (Contributor) / Department of English (Contributor)
Created2015-05
Description
"The Hunger Games: What a Dystopic World Reveals about Modern Society" is an interdisciplinary thesis that examines the impossibility of revolutionary stories or concepts in popular culture by specifically analyzing the Hunger Games project. First, an analysis of what young adult fiction is and how it is written is provided. The formulaic way in which modern adolescent literature is written provides the basic structure for Suzanne Collins' Hunger Games trilogy. The second chapter examines the main character of the Hunger Games series, Katniss Everdeen. The way in which this young female heroine relinquishes her independence and courage due to being consistently undermined by the men and political leaders in her life is traced by following the development of the story throughout the three novels. The third chapter of the thesis delves into how the entire Hunger Games project of novels and films fits into current popular culture. An analysis of the mass production of the novels, and then turning the books into films, merchandise, and further commercialization of the story is discussed in detail throughout the chapter. Finally, the thesis discusses the responsibility authors of young adult literature should assume when addressing a young impressionable audience and how Collins took advantage of the position she had in telling the story of Katniss Everdeen.
ContributorsHeath, Elisabeth Rose (Author) / Gruber, Diane (Thesis director) / Bixby, Patrick (Committee member) / Roy, Sohinee (Committee member) / Barrett, The Honors College (Contributor) / School of Social and Behavioral Sciences (Contributor) / School of Humanities, Arts, and Cultural Studies (Contributor)
Created2015-05
Description
This paper focuses on feudalist structure and values within this system in George R. R. Martin's fantasy novel series A Song of Ice and Fire and Shakespeare's play King Richard the Third. The paper is structured into three arguments that focus on different characters from each work. The first argument is focused on Tyrion Lannister and Richard III's deformity, and how they violate feudalist values. This argument ultimately comes to the discussion of whether or not these characters are monstrous and by what values. The second argument is focused on Daenerys Targaryen and Margaret, discussing why both authors give these women a supernatural power. The authors give women these powers because they believe that women should have power. Martin argues that women need to remake the structure, while Shakespeare believes women can change their place in the structure through collective action. The last argument focuses on Petyr Baelish and Richard III, and how they both represent a chaos attacking feudalism. Petyr is a chaos that comes outside the system, exploiting the values of the system, while Richard is a chaos within the system because he violates feudal values, while trying to hold positions where he needs to embody feudalist value. The authors come to different conclusions of what is trying to take down feudalist structure and how this could be fixed. Martin finds feudalism cannot be fixed and that other systems are not much better because they still create violence. Shakespeare comes to the conclusion that feudalism cannot be fixed because people continue to violate its values, so a new system must be put in place.
ContributorsPittaro, James Vincent (Author) / Mann, Annika (Thesis director) / Kirsch, Sharon (Committee member) / Barrett, The Honors College (Contributor) / School of Social and Behavioral Sciences (Contributor) / School of Humanities, Arts, and Cultural Studies (Contributor)
Created2015-05
Description
As a writer and reader of young adult (YA) literature, I find it is impossible to ignore the rise of traditional masculinity within new, adolescent heroines. In the 21st century, readers have seen the rise of supposedly strong female characters—heroines who carry assault rifles and avoid their emotions. By relinquishing their emotions and their flaws, these heroines have sacrificed the qualities about themselves that initially made them appear so interesting. My desire to see more realistic heroines like myself developed into a creative fiction project that follows and acknowledges the voices of feminine heroines. I call these protagonists “female strong.” My project—a collection of linked short stories—is peopled with the types of heroines that are severely lacking in YA novels and in the film industry. In my own short stories, I have embraced the narratives about young women who are both strong and emotional. I wanted to create memorable female characters that the reader could root for simply because of their feminine strength, even if their flaws were naivety, or lack of confidence, or even if they failed to achieve their resolution in the end. Female-strong characters are vital because they present a view of women who aren’t purely fantasy; they are placed in the real and are feminine, too. In other words, they don’t have to be a gorgeous, knockout model who can kick butt; instead, they can derive strength from their intellect, or their intuition, or perhaps even from their emotion.
ContributorsGoldsmith, Ilyssa Sallie (Author) / Gruber, Diane (Thesis director) / Amparano, Julie (Committee member) / School of Humanities, Arts, and Cultural Studies (Contributor) / School of Social and Behavioral Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
Over the last several decades, young adult literature has been growing in popularity. In 1997 there were a total of 3,000 young adult books published. In 2009 that number jumped to 30,000 with sales exceeding $3 billion (Brown The Atlantic). Today, Generation Z is the target young adult genre audience. Members of Generation Z are ages 12 to 17, or people born between about 1995 and 2009. This generation is accustomed to and grew up with ready access to technology. In order to garner the attention of this generation, marketers have to be more creative and focus on storytelling in their digital marketing methods. In a field saturated with titles, what methods do publishers use to distinguish their titles from others? In this thesis project I examined what visual and rhetorical elements marketers are using to draw in the young adult crowd. Visually, I utilized the criteria outlined by Dr. Frank Serafini in his book Reading the Visual. Rhetorically, I utilized the concepts of logos, ethos, pathos, and kairos. I conducted a visual and rhetorical analysis of the marketing methods implemented by young adult publishers on their young adult web platform, Twitter, Facebook, Goodreads, and on the physical book. I selected 5 novels based on webpage placement, i.e. which novels were placed furthest up the webpage, to the left, and the largest. The webpages I examined were the ones used by the Big Five publishing houses, Penguin Random House, Simon & Schuster, Hachette, Macmillan, and HarperCollins, to push out their young adult titles. Based on placement my novels were Morrighan: A Remnant Chronicles Novella by Mary E. Pearson, Other Broken Things by C. Desir, A Gatlin Wedding by Kami Garcia and Margaret Stohl, Anna and the Swallow Man by Gavriel Savit, and Glass Sword by Victoria Aveyard. This study found that pathos, or emotionally charged language, is the most utilized rhetorical technique. A lot of the time these emotional appeals centered on nostalgia, as 4 out of my 5 novels were part of a series. In addition there was a lot of language evoking feelings of female empowerment. Visually, all of the covers featured objects instead of people. This way, larger portions of the target audience can associate with the main character and envision themselves in that role. Finally, 2 out of the 5 books were novellas, which are companions to a series and available exclusively electronically. This shows that marketers are in some cases choosing to push out cheaper, novellas. Future studies could look at which marketing technique, since each platform varied in its medium focus, yielded the most sales. This would help marketers tailor their future efforts to Generation Z. For example, what yields more sales focusing on Twitter or Facebook? In addition, studies should look at why there is such a push for female empowerment. Since male members of Generation Z are not the target market on the publisher's website, Twitter, Facebook, Goodreads, and physical book, where are they being targeted? It is important to figure out how teenage boys select their books, as well.
ContributorsRath, Morgan Wilhelmina (Author) / Wendy, Williams (Thesis director) / Frank, Serafini (Committee member) / Alice, Hays (Committee member) / Department of Marketing (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
Description
Peach Pie is a young adult, epistolary historical fiction novel based in 1888 Texas surrounding the Collins family. After the tragedy of losing three of their family members, two of the three remaining Collins children move to a new town and begin a new life while also grappling with grief, loss and trauma. This is a dual first person point of view novel being told through diary entries and letters from the perspective of two of the Collins siblings: Ernest Collins is an eleven-year-old boy struggling with post-traumatic stress disorder while learning to be a normal child for the first time; Wilda Collins is a fifteen-year-old girl who is exploring her identity and place in society as she begins to enter adulthood. With these two perspectives, the reader is thrown into both a mental health and coming of age story centered around the experiences of everyday life in 19th century Texas, displaying the ups and downs of love, loss and young adult adventures in a historical setting.
ContributorsGluck, Alessandra (Author) / Bell, Matt (Thesis director) / Goodman, Brian (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor) / Department of English (Contributor) / School of International Letters and Cultures (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2024-05