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The purpose of this thesis study was to examine whether the "war on cancer" metaphor influences cancer perception and treatment decision. A total of 249 undergraduates (152 females) from a large southwestern university participated in an online survey experiment and were either randomly assigned to the control condition (N=123) or

The purpose of this thesis study was to examine whether the "war on cancer" metaphor influences cancer perception and treatment decision. A total of 249 undergraduates (152 females) from a large southwestern university participated in an online survey experiment and were either randomly assigned to the control condition (N=123) or to the war prime condition (N=126). Participants in the control condition did not receive the metaphor manipulation while participants in the war prime condition received the subtle "war on cancer" metaphor prime. After the prime was given, participants read a scenario, answered questions related to the situation, and responded to demographic questions. The results suggested that, compared to participants in the no-prime condition, participants exposed to the war metaphor were more likely to (a) view melanoma as an acute disease, (b) choose chemotherapy over molecular tests, and (c) prefer more aggressive treatment. These findings illustrated the unintended consequences of the "war on cancer" slogan. The results were encouraging and in the predicted direction, but the effect size was small. The discussion section described possible future directions for research.
ContributorsShangraw, Ann Mariah (Author) / Kwan, Virginia (Thesis director) / Neuberg, Steven (Committee member) / Cavanaugh Toft, Carolyn (Committee member) / Barrett, The Honors College (Contributor) / Department of Psychology (Contributor)
Created2015-05
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Description
There are two common cognitive distortions present in risky decision-making behavior. The gambler's fallacy is the notion that a random game of chance is potentially biased by previous outcomes, and the near-miss effect is the overestimation of the probability of winning immediately after barely missing a win. This study replicated

There are two common cognitive distortions present in risky decision-making behavior. The gambler's fallacy is the notion that a random game of chance is potentially biased by previous outcomes, and the near-miss effect is the overestimation of the probability of winning immediately after barely missing a win. This study replicated a portion of the methods of Clark et al. (2014) in an attempt to support the presence of these two fallacies in online simulated risky decision-making tasks. One hundred individuals were recruited and asked to perform one of two classic gambling tasks, either predict the outcome of a dichromatic roulette wheel or spin a simplified, two-reel slot machine. An analysis of color predictions as a function of run length revealed a classic gambler's fallacy effect in the roulette wheel task. A heightened motivation to continue playing after a win, but not a near or full miss, was seen in the slot machine task. How pleased an individual was with the results of the previous round directly affected his or her interest in continuing to play in both experiments. These findings indicate that the gambler's fallacy is present in online decision-making simulations involving risk, but that the near-miss effect is not.
ContributorsCatinchi, Alexis Leigh (Author) / McClure, Samuel (Thesis director) / Glenberg, Arthur (Committee member) / Gatewood, Kira (Committee member) / School of Life Sciences (Contributor) / Department of Psychology (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
Description
Temporal discounting refers to our tendency to discount the value of future rewards. At the extreme, temporal discounting can give rise to detrimental myopic decision-making. Most studies examining the neural basis of temporal discounting in people have been performed using functional Magnetic Resonance Imaging (fMRI). However, fMRI has relatively poor

Temporal discounting refers to our tendency to discount the value of future rewards. At the extreme, temporal discounting can give rise to detrimental myopic decision-making. Most studies examining the neural basis of temporal discounting in people have been performed using functional Magnetic Resonance Imaging (fMRI). However, fMRI has relatively poor temporal resolution compared with the speed at which people make choices, so understanding choice dynamics using fMRI is difficult. We address the issue utilizing electroencephalography (EEG) to study cortical processes related to temporal discounting. The fMRI literature has found that a network of fronto-parietal brain regions plays an important role during the decision-making process. We aim to explore activity in these regions during the decision process and determine how cortical activity relates to choice parameters. Based on prior fMRI studies, we hypothesized that dorsomedial prefrontal cortex (dmPFC) may act as a regulator of dorsal lateral prefrontal cortex (dlPFC) and there will be an increase in dlPFC activity for more difficult decisions. We also hypothesized that neural activity may be directly related to the temporal discount rate we estimate behaviorally. We utilized regression analysis to determine the relationship. The results found supported our hypotheses. This study may open the door to a better understanding of the dynamic of brain regions while performing a temporal discounting task.
Created2017-05
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Description
By providing vignettes with manipulated scientific evidence, this research examined if including more or less scientific detail affected decision-making in regards to the death penalty. Participants were randomly assigned one of the two manipulations (less science and more science) after reading a short scenario introducing the mock capital trial and

By providing vignettes with manipulated scientific evidence, this research examined if including more or less scientific detail affected decision-making in regards to the death penalty. Participants were randomly assigned one of the two manipulations (less science and more science) after reading a short scenario introducing the mock capital trial and their role as jury members. Survey respondents were told that a jury had previously found the defendant guilty and they would now deliberate the appropriate punishment. Before being exposed to the manipulation, respondents answered questions pertaining to their prior belief in the death penalty, as well as their level of support of procedural justice and science. These questions provided a baseline to compare to their sentencing decision. Participants were then asked what sentence they would impose \u2014 life in prison or death \u2014 and how the fMRI evidence presented by an expert witness for the defense affected their decision. Both quantitative and qualitative measures were used to identify how the level of scientific detail affected their decision. Our intended predictor variable (level of scientific detail) did not affect juror decision-making. In fact, the qualitative results revealed a variety of interpretations of the scientific evidence used both in favor of death and in favor of life. When looking at what did predict juror decision-making, gender, prior belief in the death penalty, and political ideology all were significant predictors. As in previous literature, the fMRI evidence in our study had mixed results with regards to implementation of the death penalty. This held true in both of our manipulations, showing that despite the level of detail in evidence intended for mitigation, jurors with preconceived notions may still disregard the evidence, and some jurors may even view it is aggravating and thus increase the likelihood of a death sentence for a defendant with such brain abnormalities.
ContributorsBerry, Megan Cheyenne (Author) / Fradella, Hank (Thesis director) / Pardini, Dustin (Committee member) / Department of Psychology (Contributor) / School of Life Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
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Description
Social proof and mismatch of self-preference have been assumed to play an important role in the inference of value. They can be influential factors when it comes to decision-making in a mate-selection environment. In this thesis study, participants took an online survey in the form of a dating website. They

Social proof and mismatch of self-preference have been assumed to play an important role in the inference of value. They can be influential factors when it comes to decision-making in a mate-selection environment. In this thesis study, participants took an online survey in the form of a dating website. They answered a series of questions about the traits they would like to see in a potential mate. They were then presented with four potential mates and asked to rank them by their preferences. The results show that participants most preferred the potential mate with a high social proof and a low mismatch of self-preference and least preferred the potential mate with a low social proof and a high mismatch of self-preference. When comparing just social proof and mismatch of self-preference, there was not an interaction effect between the two. I conclude that even though social proof is a powerful influencing factor by itself, it did not have the power to trump the mismatch of self-preference.
ContributorsAkhter, Sumbal (Author) / Kwan, Virginia (Thesis director) / Knight, George (Committee member) / Cohen, Adam (Committee member) / Barrett, The Honors College (Contributor) / College of Liberal Arts and Sciences (Contributor)
Created2012-12