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This paper presents the results of an empirical analysis of deceptive data visualizations paired with explanatory text. Data visualizations are used to communicate information about important social issues to large audiences and are found in the news, social media, and the Internet (Kirk, 2012). Modern technology and software allow people

This paper presents the results of an empirical analysis of deceptive data visualizations paired with explanatory text. Data visualizations are used to communicate information about important social issues to large audiences and are found in the news, social media, and the Internet (Kirk, 2012). Modern technology and software allow people and organizations to easily produce and publish data visualizations, contributing to data visualizations becoming more prevalent as a means of communicating important information (Sue & Griffin, 2016). Ethical transgressions in data visualizations are the intentional or unintentional use of deceptive techniques with the potential of altering the audience’s understanding of the information being presented (Pandey et al., 2015). While many have discussed the importance of ethics in data visualization, scientists have only recently started to look at how deceptive data visualizations affect the reader. This study was administered as an on-line user survey and was designed to test the deceptive potential of data visualizations when they are accompanied by a paragraph of text. The study consisted of a demographic questionnaire, chart familiarity assessment, and data visualization survey. A total of 256 participants completed the survey and were evenly distributed between a control (non-deceptive) survey or a test (deceptive) survey in which participant were asked to observe a paragraph of text and data visualization paired together. Participants then answered a question relevant to the observed information to measure how they perceived the information to be. The individual differences between demographic groups and their responses were analyzed to understand how these groups reacted to deceptive data visualizations compared to the control group. The results of the study confirmed that deceptive techniques in data visualizations caused participants to misinterpret the information in the deceptive data visualizations even when they were accompanied by a paragraph of explanatory text. Furthermore, certain demographics and comfort levels with chart types were more susceptible to certain types of deceptive techniques. These results highlight the importance of education and practice in the area of data visualizations to ensure deceptive practices are not utilized and to avoid potential misinformation, especially when information can be called into question.
ContributorsO'Brien, Shaun (Author) / Laure, Claire (Thesis advisor) / Brumberger, Eva (Committee member) / D'Angelo, Barbara J. (Committee member) / Arizona State University (Publisher)
Created2017
Description

Grubhub's user reviews from the Apple IOS store were analyzed to provide alternate user experience (UX) solutions through answering the following:
1. How is Grubhub's mobile app meeting user expectations?
2. How can Grubhub improve the mobile app experience?

ContributorsDiaz, Samantha (Author) / Harris, LaVerne Abe (Degree committee member) / D'Angelo, Barbara J. (Degree committee member) / Mara, Andrew (Degree committee member)
Created2019-12-13
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Description

For more than 50 years, my aunt was a professional chef and baker who catered hundreds of events and owned a bakery before retiring. Her recipes have never been formally documented and are rarely shared because only she knows them. The purpose of the cooking website content strategy was to

For more than 50 years, my aunt was a professional chef and baker who catered hundreds of events and owned a bakery before retiring. Her recipes have never been formally documented and are rarely shared because only she knows them. The purpose of the cooking website content strategy was to document five decades’ worth of my family’s recipes and write a cooking website content strategy report that will be used in the future to create the cooking website. Creating the website preserves the recipes and provides a resource that can be cited and referred to by future generations of my family. The cooking website applied project consists of a website content strategy report, including a social media strategy and website designs, documented recipes and oral histories, content audit, and content analysis.

ContributorsKlemp, Jamie (Author) / Maid, Barry M. (Degree committee member) / Carradini, Stephen (Degree committee member) / D'Angelo, Barbara J. (Degree committee member)
Created2019-04-26
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Description
Washington State University Everett could benefit from a Blackboard® online orientation course prior to their first credited online course. Research included results from student satisfaction surveys and focus groups. It was determined through both quantitative and qualitative data that students who opt into an online orientation course have the potential

Washington State University Everett could benefit from a Blackboard® online orientation course prior to their first credited online course. Research included results from student satisfaction surveys and focus groups. It was determined through both quantitative and qualitative data that students who opt into an online orientation course have the potential for increased satisfaction and success with online coursework throughout their degree-completion experience. Once this determination was made, a fully-functioning Blackboard® orientation course was designed and developed. The course has been tested by faculty and is ready for Fall 2017 deployment as a voluntary online orientation for any student already admitted to WSU Everett.
ContributorsWilder, Corrie (Author) / Brumberger, Eva (Degree committee member) / D'Angelo, Barbara J. (Degree committee member) / Arizona State University (Publisher)
Created2017-03-20
Description

The field of radio broadcast requires the cohesion of several different skill sets in order to be a success. KHEA Radio has used a traditional form of teaching, which means taking a one-on-one approach. Taking this approach has worked for years in the past and has been the only option

The field of radio broadcast requires the cohesion of several different skill sets in order to be a success. KHEA Radio has used a traditional form of teaching, which means taking a one-on-one approach. Taking this approach has worked for years in the past and has been the only option for teaching. The down side to this method of teaching is that it requires one seasoned employee to stop their work and take the time to train a new employee. Because of the significant void in the area of instructional content for radio sound engineering, my co-worker and I had to troubleshoot this console and basically teach ourselves its functions. I saw the need for better instructional content on the Internet and in print based on my own experiences. The skills used to create the following instructional content were gained from course work at Arizona State University. The graduate department of Technical Communication makes every effort to equip students with varied skills that can be applied to different fields within the overall scheme of technical communication. This guide serves as a tool for radio broadcast novices to learn the basics of sound board operation.

ContributorsGarcia, Gerardo (Author) / D'Angelo, Barbara J. (Degree committee member) / Maid, Barry M. (Degree committee member) / Lauer, Claire (Degree committee member) / Arizona State University (Publisher)
Created2017-02-16
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Description

YourBrandPartner.com exists to provide content to those seeking specific advice and information on purchasing custom promotional items. For this investigation, I conducted a usability test with a select user group to identify user experience issues. The primary goal of this research was to conduct general usability testing through large group survey

YourBrandPartner.com exists to provide content to those seeking specific advice and information on purchasing custom promotional items. For this investigation, I conducted a usability test with a select user group to identify user experience issues. The primary goal of this research was to conduct general usability testing through large group survey and a small in-person usability testing group. I designed surveys and tests to investigate if users experienced difficulties in finding the information they were looking for on the website. Based on the results of this study, I recommend reviewing the visual design of the website, increasing site speed, creating a better experience between the blog and e- commerce interactions, and creating an environment that is more accommodating of where the user is in the buying process. This full report includes expanded participant feedback, methodology behind the study, and full recommendations for improvement.

ContributorsWood, Amy (Author) / D'Angelo, Barbara J. (Degree committee member) / Batova, Tatiana (Degree committee member) / Maid, Barry M. (Degree committee member) / Arizona State University (Publisher)
Created2017-04-18