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- Creators: Broome, Benjamin
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Description
This dissertation examined sojourner adjustment success utilizing a unique method for collecting and analyzing the perceptions and sense making of the sojourner participants. Although previous research studies in this area have mostly relied on quantitative survey designs and researcher-generated models, this study relied on in-depth, participant-driven, qualitative interviews that were semi-structured using a software-assisted method called Interpretive Structural Modeling (ISM). Through this dissertation research, study abroad students (sojourners) had the opportunity to reflect on their sojourn experience, share their adjustment stories, and identify factors that were personally relevant to their success. This study broke new ground while building on the vast body of work in cross-cultural and sojourner adjustment. Sojourners were asked to provide their perspectives on the relationships among those factors reported in the literature that are commonly believed to influence successful adjustment. This allowed me to connect existing literature on the subject with the lived experience of the sojourner participants. This dissertation sought to answer two research questions. First, what factors do participants identify as being keys to the success of their sojourn? Second, what relationships do participants perceive among the factors contributing to successful sojourner adjustment? This dissertation found that language proficiency played a key role in their adjustment and openness was the factor most selected by participants in their explanation of a successful sojourn. Additionally, participant profiles and influence structure summaries provided evidence of the relationships participants saw among success factors in their lived experiences. In terms of preparing sojourners for going abroad, analysis of the composite structure revealed what could be prioritized in pre-departure training for impending sojourners. Themes emerged which provide insight into the commonalities of the sojourner experience despite differences in one's program or personality. This dissertation also explained additional success factors participants identified (e.g., ability to manage language fatigue, creation of connections with other travelers) that were not initially provided to them. Finally, suggestions for study abroad students/coordinators, researchers, and employers are provided.
ContributorsValianos, Alexis J (Author) / Broome, Benjamin (Thesis advisor) / Martin, Judith (Committee member) / Baldwin, John (Committee member) / Arizona State University (Publisher)
Created2014
Description
The People's Republic of China's inexorable ascendancy has become an epochal event in international landscape, accentuated by its triple national ceremonies of global significance: 2008 Beijing Olympic Games, 2009 Beijing Military Parade, and 2010 Shanghai World Expo. At a momentous juncture when the PRC endeavored to project a new national identity to the outside world, these ceremonial occasions constitute a high-stake communicative opportunity for the Chinese government and a fruitful set of discursive artifacts for symbolic deconstruction and rhetorical interpretation. To unravel these ceremonial spectacles, a public memory approach, with its versatile potencies indexical of a nation's interpretive system of social meaning, its normative framework of ideological model, and its past-present-future interrelationships, is contextually, conceptually, and analytically diagnostic of a rising China's sociopolitical constellations. Thus employing public memory as a conceptual-methodological matrix, my dissertation focuses on the prominent texts in these ceremonies, excavates their historico-memorial invocation and sociocultural persuasion, and plumbs their discursive agenda, rhetorical operation, and sociopolitical implication. I argue that the Chinese government deliberately and forcefully strove for three interrelated communicative objectives at these three ceremonies--re-imaging, re-asserting, and re-anchoring its national identity as an ancient, emergent superpower. Yet in contemporary Chinese context, its discursive (con)quest to recast its leadership as a historically continuous, culturally orthodox, and ideologically legitimate regime has always been compromised by its mythologized historical representation and hegemonic rhetorical reconfiguration, countervailed by its political and ideological fragility, and contested by domestic and global publics. Besides its contributions to the current conversation on the PRC's ceremonial phenomena, discursive formations, and communicative dynamics, this dissertation further offers its diagnosis and prognostication of this projected leading country in the 21st century.
ContributorsGong, Jie (Author) / Brouwer, Daniel (Thesis advisor) / Broome, Benjamin (Committee member) / Wu, Xu (Committee member) / Arizona State University (Publisher)
Created2012
Description
This dissertation explores South Asian American (SAA) emerging adult daughters' roles as their parents' reluctant confidants and mediators of conflict. Using Petronio's (2002) communication privacy management theory (CPM) as a framework, this dissertation investigates daughters' communicative strategies when engaged in familial roles. Findings from 15 respondent interviews with SAA women between the ages of 18 and 29 reveal daughters' intrinsic and extrinsic motivations for role-playing within their families, such as inherent satisfaction and parental expectations, respectively. Additionally, findings highlight daughters' use of coping and thwarting strategies after they become the recipients of their parents' unsolicited private information. Namely, daughters engaged in coping strategies (e.g., giving advice) to help their parents manage private information. Likewise, they enacted thwarting strategies (e.g., erecting territorial markers) to restore boundaries after their parents (the disclosers) violated them. Consequently, serving as parental confidants and mediators contributed to parent-child boundary dissolution and adversely affected daughters' well-being as well as their progression toward adulthood. This study provides theoretical contributions by extending CPM theory regarding reluctant confidants within the contexts of emerging adult child-parent relationships and ethnic minority groups in America. Practically, this study offers emerging adult children insight into how they might renegotiate boundaries when their parents change the relationship by disclosing personal information. Information gleaned from this study provides SAA emerging adult daughters with an understanding of the ramifications of prioritizing their familial roles and being a reluctant confidant, in addition to potential avenues for remediation.
ContributorsNemmers, Geeta Khurana (Author) / Alberts, Janet K (Thesis advisor) / Broome, Benjamin (Committee member) / Christopher, F. Scott (Committee member) / Arizona State University (Publisher)
Created2012
Description
Starting in 2002, Arizona State University (ASU) began a rebranding effort to transition from having a reputation as a top 10 party school to being known as a prestigious research institution. Over the last 15 years, ASU has successfully reached some of these goals, eventually being named the #1 most innovative university in the country by the U.S. News and World Report. Part of this success can be attributed to the university's communication and marketing efforts, which seek to improve the university's reputation and build relationships with stakeholders. This study analyzes ASU's communication entities, how they interact and what messages they push out to stakeholders, particularly in regards to the #1 in innovation award. Primary research in this study looked at keywords used by different stakeholder groups affiliated with ASU, how they viewed ASU's reputation and how they receive communication from the university. Overall, the closer the relationship with ASU, the more positively the respondent viewed the university. Perception also varied based on geographic location and proximity to the university. Innovation is clearly a key brand perception of ASU from stakeholders, and the party school image is still persistent among those not affiliated with the university.
ContributorsHarrelson, Savannah Lee (Author) / Renzulli, Virgil (Thesis director) / Bovio, Sonia (Committee member) / School of Community Resources and Development (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
Description
The following is a public relations strategy developed to position Julia Pearl Wellness, a corporate wellness consulting firm, and its owner, Julia Pearl, as credible, professional and experienced. The first portion includes a situational analysis, a research report on corporate wellness programs and the need for health solutions in the U.S., and market analysis. The campaign proposal, a creative product of the research, provides recommendations and tools for the firm to reach its stakeholders.
ContributorsWerner, Anna Nicole (Author) / Hass, Mark (Thesis director) / Bovio, Sonia (Committee member) / Department of Marketing (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / School of Nutrition and Health Promotion (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
The Importance of Online Branding and Targeted Social Media Campaigns within the Restaurant Industry
Description
In order to explore the importance of online branding and social media in the restaurant industry, this thesis will apply concepts from the literature review to Hennessey's Tavern Inc. The purpose of this project is to present research and create a campaign based upon these findings that will help Hennessey's Tavern Inc. improve its online presence and social media, starting with its 10 Hennessey's Tavern locations. The deliverables and research will provide Hennessey's Tavern Inc. with a detailed audit of its current brand and ways in which it can be improved.
ContributorsBrightwell, Taylor Nicole (Author) / Wu, Xu (Thesis director) / Matera, Fran (Committee member) / Bovio, Sonia (Committee member) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
This dissertation aimed to identify the factors that facilitated the friendship initiation, development, and maintenance between Taiwanese and Chinese students and the influential relationship among those factors. Nine Taiwanese and nine Chinese students studying at one Taiwanese university were recruited for this study. The Chinese students were in Taiwan for at least two years. The participants were friends with the other party for at least 8 months. This study was divided into three stages. In the first stage, participants were required to provide factors that facilitated their friendship with the other party. Fifty ideas were collected. In the second stage, participants were asked to clarify those factors and then categorize those factors. Fourteen categories were identified in this stage. The participants, then, voted on factors that affected their friendship formation, development, and maintenance with other party. Fifteen factors were voted the highest among those factors. Those 15 factors were imported into interpretive structure modeling (ISM) software for the next stage. In the third stage, 18 one-on-one interviews were conducted, and 18 ISM diagrams were generated. ISM provided a method to identify the influential relationship among those factors. According to the results, the friendship formation model was proposed. Five stages were identified in this model: exploring, matching, engaging, deepening and bonding.
ContributorsChen, Tzu-Chiao (Author) / Broome, Benjamin (Thesis advisor) / Martin, Judith (Committee member) / Romero, Mary (Committee member) / Arizona State University (Publisher)
Created2016
Description
The goals of this dissertation were to develop a measurement called the
Empathetic Expressions Scale (EES) for Negative and Positive Events, to evaluate expressions of empathy from the receiver perspective, and to provide initial evidence for empathetic expressions as a separate construct from the empathy experience. A series of studies were conducted using three separately collected sets of data. Through the use of Exploratory Factor Analysis (EFA), the EES for Negative Events and the EES for Positive Events were created from the emerged factors. A five-factor structure emerged for the EES for Negative Events, which include Verbal Affirmation, Experience Sharing, Empathetic Voice, Emotional Reactivity, and Empathetic Touch. This scale was found to have good convergent and discriminant validity through the process of construct validation and good local and model fit through Confirmatory Factor Analysis (CFA). A four-factor structure and two-factor structure emerged for the EES for Positive Events. The four factors include Verbal Affirmation, Experience Sharing, Empathetic Voice, and Emotional Reactivity. The two factors in the second structure include Celebratory Touch and Hugs.The final study focused on evaluating different empathetic expressions from the receiver perspective. From the receiver perspective, the participants rated five types of empathetic expressions in response to negative or positive events disclosure. According to the findings, Emotional Reactivity was rated as the most effective empathetic expression in negative events on both levels of supportiveness and message quality scales whereas Verbal Affirmation received the lowest ratings on both criteria. In positive events, Experience Sharing was evaluated as the most supportive and highest quality message whereas Verbal Affirmation was evaluated the lowest on both criteria. Taken together, the series of studies presented in this dissertation provided evidence for the development and validity of the EES for Negative and Positive Events.
Empathetic Expressions Scale (EES) for Negative and Positive Events, to evaluate expressions of empathy from the receiver perspective, and to provide initial evidence for empathetic expressions as a separate construct from the empathy experience. A series of studies were conducted using three separately collected sets of data. Through the use of Exploratory Factor Analysis (EFA), the EES for Negative Events and the EES for Positive Events were created from the emerged factors. A five-factor structure emerged for the EES for Negative Events, which include Verbal Affirmation, Experience Sharing, Empathetic Voice, Emotional Reactivity, and Empathetic Touch. This scale was found to have good convergent and discriminant validity through the process of construct validation and good local and model fit through Confirmatory Factor Analysis (CFA). A four-factor structure and two-factor structure emerged for the EES for Positive Events. The four factors include Verbal Affirmation, Experience Sharing, Empathetic Voice, and Emotional Reactivity. The two factors in the second structure include Celebratory Touch and Hugs.The final study focused on evaluating different empathetic expressions from the receiver perspective. From the receiver perspective, the participants rated five types of empathetic expressions in response to negative or positive events disclosure. According to the findings, Emotional Reactivity was rated as the most effective empathetic expression in negative events on both levels of supportiveness and message quality scales whereas Verbal Affirmation received the lowest ratings on both criteria. In positive events, Experience Sharing was evaluated as the most supportive and highest quality message whereas Verbal Affirmation was evaluated the lowest on both criteria. Taken together, the series of studies presented in this dissertation provided evidence for the development and validity of the EES for Negative and Positive Events.
ContributorsSuwinyattichaiporn, Tara (Author) / Guerrero, Laura K. (Thesis advisor) / Broome, Benjamin (Committee member) / Romero, Mary (Committee member) / Arizona State University (Publisher)
Created2016
Description
ABSTRACT
This study sought to inform the curriculum of crew resource management (CRM) for multi-pilot flight deck operations. The CRM curriculum requires continued reexamination to ensure safe flight in the changing demographic of flight decks in the US. The study calls attention to the CRM curriculum’s insufficient inclusion of robust training components to address intercultural communication skills and conflict management strategies.
Utilizing a phenomenological approach, the study examined the communicative experiences of African American female military and airline transport pilots on the flight deck and within the aviation industry. Co-cultural theory was used as a theoretical framework to investigate these co-researcher’s (pilots) experiences. A parallel goal of the investigation was to better understand raced and gendered communication as they occur in this specific context—the flight deck of US airlines and military aircraft.
The researcher conducted in-depth semi-structured interviews and shadowed two co-researchers (pilots) for a period of days and built a relationship with them over the course of one year. Eight years of preparation working in the airline industry situated the researcher for this study. The researcher collected stories and interviews during this time immersed in industry. The data collected offers initial insights into the experiences of non-dominant group members in this unique organizational environment.
The study’s findings are reported in the form of a creative
arrative nonfiction essay. This effort was twofold: (1) the narrative served to generate a record of experiences for continued examination and future research and (2) created useful data and information sets accessible to expert and non-expert audiences alike.
The data supports rationalization as a co-cultural communication strategy, a recent expansion of the theory. Data also suggests that another strategy—strategic alliance building—may be useful in expanding the scope of co-cultural theory. The proposed assertive assimilation orientation identifies the intentional construct of alliances and warrants further investigation.
This study sought to inform the curriculum of crew resource management (CRM) for multi-pilot flight deck operations. The CRM curriculum requires continued reexamination to ensure safe flight in the changing demographic of flight decks in the US. The study calls attention to the CRM curriculum’s insufficient inclusion of robust training components to address intercultural communication skills and conflict management strategies.
Utilizing a phenomenological approach, the study examined the communicative experiences of African American female military and airline transport pilots on the flight deck and within the aviation industry. Co-cultural theory was used as a theoretical framework to investigate these co-researcher’s (pilots) experiences. A parallel goal of the investigation was to better understand raced and gendered communication as they occur in this specific context—the flight deck of US airlines and military aircraft.
The researcher conducted in-depth semi-structured interviews and shadowed two co-researchers (pilots) for a period of days and built a relationship with them over the course of one year. Eight years of preparation working in the airline industry situated the researcher for this study. The researcher collected stories and interviews during this time immersed in industry. The data collected offers initial insights into the experiences of non-dominant group members in this unique organizational environment.
The study’s findings are reported in the form of a creative
arrative nonfiction essay. This effort was twofold: (1) the narrative served to generate a record of experiences for continued examination and future research and (2) created useful data and information sets accessible to expert and non-expert audiences alike.
The data supports rationalization as a co-cultural communication strategy, a recent expansion of the theory. Data also suggests that another strategy—strategic alliance building—may be useful in expanding the scope of co-cultural theory. The proposed assertive assimilation orientation identifies the intentional construct of alliances and warrants further investigation.
ContributorsZirulnik, Michael L. (Author) / Alberts, Janet (Thesis advisor) / Broome, Benjamin (Thesis advisor) / Gutkind, Lee (Committee member) / Orbe, Mark (Committee member) / Arizona State University (Publisher)
Created2015
Description
This study aims to deepen the understanding of how Third Culture Kids (TCKs) receive and maintain long-term perceptions of positive identity. The literature review surveys bodies of research related to Third Culture Kids, intercultural communication conceptions of identity, and communication strategies of identity management. The research framework is a response to Martin and Nakayama’s (2010) call for a dialectical approach to the study of intercultural communication, and reflects an interpretive/critical/activist dialectic paradigm.
This qualitative multi-method research project gathered survey, interview, and visual data through online platforms. Participants were TCKs over age 40 who self-selected as having a positive identity. A modified grounded analysis revealed several key findings connected to agency development, choice making, communication filters, and framing of positivity. Factors contributing to characteristics of a positive identity included sending organization, total number and frequency of moves, and degrees of difference among their cultural contexts.
This qualitative multi-method research project gathered survey, interview, and visual data through online platforms. Participants were TCKs over age 40 who self-selected as having a positive identity. A modified grounded analysis revealed several key findings connected to agency development, choice making, communication filters, and framing of positivity. Factors contributing to characteristics of a positive identity included sending organization, total number and frequency of moves, and degrees of difference among their cultural contexts.
ContributorsJung, Amy Christine (Author) / Broome, Benjamin (Thesis advisor) / Martin, Judith (Committee member) / Tracy, Sarah (Committee member) / Cottrell, Anna (Committee member) / Arizona State University (Publisher)
Created2016