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Description
Some of the most talented, innovative, and experimental artists are students, but they are often discouraged by the price of higher education and lack of scholarship or funding opportunities. Additionally, the art industry has become stagnant. Traditional brick-and-mortar galleries are not willing to represent young, unknown artists. Their overhead is

Some of the most talented, innovative, and experimental artists are students, but they are often discouraged by the price of higher education and lack of scholarship or funding opportunities. Additionally, the art industry has become stagnant. Traditional brick-and-mortar galleries are not willing to represent young, unknown artists. Their overhead is simply too high for risky choices.
The Student Art Project is art patronage for the 21st century—a curated online gallery featuring exceptional student artists. The Student Art Project is a highly curated experience for buyers. Only five artists are featured each month. Buyers are not bombarded with thousands of different products and separate artists “shops”. They can read artists bios and find art they connect with.
Student artists apply through an online form. Once accepted to the program, artists receive a $200 materials stipend to create an exclusive collection of 5-10 pieces. Original artwork and limited edition prints are sold through our website. These collections can potentially fund an entire year of college tuition, a life-changing amount for many students.
Brick-and-mortar galleries typically take 40-60% of the retail price of artwork. The Student Art Project will only take 30%, which we will use to reinvest in future artists. Other art websites, like Etsy, require the artists to ship, invoice, and communicate with customers. For students, this means less time spent in the classroom and less time developing their craft. The Student Art Project handles all business functions for our artists, allowing them to concentrate on what really matters, their education.
ContributorsDangler, Rebecca Leigh (Author) / Trujillo, Rhett (Thesis director) / Coleman, Sean (Committee member) / Barrett, The Honors College (Contributor) / Herberger Institute for Design and the Arts (Contributor) / Department of Management (Contributor)
Created2015-05
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Description
The goal of this project is to gain market research insight into the handcrafted goods industry and apply this knowledge towards a business plan for a small crafts business: Creations by Songbird. We accomplish this goal by conducting primary and secondary research on the crafts selling industry to see who

The goal of this project is to gain market research insight into the handcrafted goods industry and apply this knowledge towards a business plan for a small crafts business: Creations by Songbird. We accomplish this goal by conducting primary and secondary research on the crafts selling industry to see who the target customer is and what their habits are. First, we conduct a literature review looking into the background of some known crafts sales platforms. We discover several consistent trends in product differentiation, retail price calculation, and search engine optimization that we will apply to our business plan. Next, we conduct primary market research in the form of observations, customer and business owner interviews, and surveys. We learn that Instagram is a widely used marketing tool and that Etsy and crafts shows are popular sales channels. Using the results of our research we conclude that the our target customers are women ages 18-24 and 50-59 who attend crafts shows several times per year and occasionally browse Etsy. Many of these women enjoy objects that are vintage style and on average they spend less than $50 per item. Applying the industry and market knowledge gleaned from our research we create a business plan that outlines a price/cost breakdown, marketing plan, and sales plan for Creations by Songbird. We plan to utilize Instagram as our main marketing tool and will sell records via crafts shows and Etsy. Based on our estimates, we conclude that Creations by Songbird will be a profitable business.
ContributorsWood, Sara (Co-author) / Ehmann, Victoria (Co-author) / Gray, Nancy (Thesis director) / Trujillo, Rhett (Committee member) / Department of Supply Chain Management (Contributor) / Department of Information Systems (Contributor) / W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
This Creative Project contains a short movie that is comprised of interviews with various business owners and entrepreneurs based in Arizona. The purpose of this project was originally to explore "how businesses finance their initial venture" but quickly evolved into open-ended interviews. Originally, one of the listed goals for the

This Creative Project contains a short movie that is comprised of interviews with various business owners and entrepreneurs based in Arizona. The purpose of this project was originally to explore "how businesses finance their initial venture" but quickly evolved into open-ended interviews. Originally, one of the listed goals for the project was to ensure that the movie be entertaining for the viewer. In order to gain the richest experience, it was decided that at least 8-10 entrepreneurs be interviewed for a 25 minute video. Since the creator of the video had no prior videography experience, it was assumed to be feasible \u2014 but in order to maintain the integrity of the interviews, and in order to provide the viewer with a better background, the format was changed to a 44 minute movie with 5 featured businesses, though more than 30 businesses were considered. It became clear that the diversity of available interviewees and the complexity of the businesses and financing methods made it impractical to feature such a technical topic in the movie. Balancing the entertainment value of the film and its functional, educational purpose proved to be one of the challenges for the completion of the project. Each interview stands alone its own right, but it's highly recommended that the viewer watch the entire feature. The businesses are featured in the following order: DryClean U.S., Jeffrey Rivera (sole-proprietor), Arizona Hops and Vines, Rune Wines, and The Duquesne House Inn and Gardens. The viewer will find that the businesses featured include both service-based businesses and product-based businesses. In all, over 300 hours of planning, filming, writing, and video-editing contributed to successful completion of this project.
ContributorsElliott, Spencer William (Author) / Trujillo, Rhett (Thesis director) / Peck, Sidnee (Committee member) / Department of Management and Entrepreneurship (Contributor) / Department of Economics (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
Description
What if unplanned free time could be spent with friends instead of trying to contact them? This app will do that by connecting you with friends who are ready to hang out. Kickback is a mobile app designed to connect individuals with their friends and businesses that offer opportunities to

What if unplanned free time could be spent with friends instead of trying to contact them? This app will do that by connecting you with friends who are ready to hang out. Kickback is a mobile app designed to connect individuals with their friends and businesses that offer opportunities to socialize in a group setting. The idea had been floating around in my head for a few years and this creative project gave me the opportunity to try my hand at making the idea into a reality. This thesis is a combination of technical efforts and business know-how that I had to learn in order to keep up along the way.
ContributorsFegard, Nathan (Author) / Sebold, Brent (Thesis director) / Trujillo, Rhett (Committee member) / Computer Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
The idea of taking an idea or a plan and turning it into a business is an attractive concept to many, including soon-to-graduate college students. Many graduating young adults are offered a chance to go the corporate route and become a cog in a machine, specializing in one task and

The idea of taking an idea or a plan and turning it into a business is an attractive concept to many, including soon-to-graduate college students. Many graduating young adults are offered a chance to go the corporate route and become a cog in a machine, specializing in one task and working that job for an entire career. The freedom of being one's own boss, choosing when to work and when to vacation, with the ability to handle all aspects of a business, can be extremely appealing. On the surface, entrepreneurship may seem easy and exciting, but it is much more complicated. While most entrepreneurs would state that their work is exciting, it can also be difficult and full of long hours working alone in high stress environments. Entrepreneurs must know everything about their businesses if they hope to survive. It is difficult for many college students to understand or have access to the complete picture of what it means to be an entrepreneur. In this document, I hope to provide potential entrepreneurs with a sample of what is included in the monstrous task of starting a business from nothing. While every startup has different challenges and problems that must be solved, there are many general principles that apply to every business. Through this report, I plan to convey those principles in a qualitative manner, applying classroom principles learned at the W.P. Carey School of Business to a real life example of a business startup. The startup I have chosen to analyze is an online life insurance broker, founded under the name "Insurmi.com" by Arizona State University student Sonny Patel. I currently work at Insurmi.com as a content writer and will receive data for this report directly from Mr. Patel. Sonny Patel is a recently graduated Arizona State student who started his business during his junior year. Thus, he is a great example of a student entrepreneur, and a look into his daily habits and responsibilities with Insurmi.com will provide a glimpse into what is necessary to build a startup out of college. The format of this thesis is broken into two sections. The first will be research into the current and future state of life insurance, while the second part will be a case study of the foundations and current actions of Insurmi.com. The defense will include a slideshow presentation made up of useful Insurmi.com photography by Sam Jagoda.
ContributorsJagoda, Samuel David (Author) / Trujillo, Rhett (Thesis director) / Kobyleski, Kammie (Committee member) / Department of Supply Chain Management (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2017-12
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Description

Stress for college students is nothing new and as more kids go to college the number of cases are on the rise. This issue is apparent at colleges across the nation including Arizona State University. StreetWise aims to help students prevent or appropriately deal with stress through interactive lessons teaching

Stress for college students is nothing new and as more kids go to college the number of cases are on the rise. This issue is apparent at colleges across the nation including Arizona State University. StreetWise aims to help students prevent or appropriately deal with stress through interactive lessons teaching students life skills, social skills, and emotional intelligence.<br/>In order to prove the value of our service, StreetWise conducted a survey that asked students about their habits, thoughts on stress, and their future. Students from Arizona State University were surveyed with questions on respondent background, employment, number one stressor, preferred learning method, and topics that students were interested in learning. We found that students’ number one stressor was school but was interested in learning skills that would prepare them for their future after graduation. We used the results to make final decisions so that StreetWise could offer lessons that students would get the most value out of. This led to us conducting a second survey which included mock ups of the website, examples of interactive lesson plans, and an overview of the app. Students from the first survey were surveyed in addition to new respondents. This survey was intended for us to ensure that our service would maintain its value to students with the aesthetic and interface that we envisioned.

ContributorsWard, William Henry (Co-author) / Ahir, Hiral (Co-author) / Compton, Katherine (Co-author) / Byrne, Jared (Thesis director) / Hall, Rick (Committee member) / Materials Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Stress for college students is nothing new and as more kids go to college the number of cases are on the rise. This issue is apparent at colleges across the nation including Arizona State University. StreetWise aims to help students prevent or appropriately deal with stress through interactive lessons teaching

Stress for college students is nothing new and as more kids go to college the number of cases are on the rise. This issue is apparent at colleges across the nation including Arizona State University. StreetWise aims to help students prevent or appropriately deal with stress through interactive lessons teaching students life skills, social skills, and emotional intelligence.<br/>In order to prove the value of our service, StreetWise conducted a survey that asked students about their habits, thoughts on stress, and their future. Students from Arizona State University were surveyed with questions on respondent background, employment, number one stressor, preferred learning method, and topics that students were interested in learning. We found that students’ number one stressor was school but was interested in learning skills that would prepare them for their future after graduation. We used the results to make final decisions so that StreetWise could offer lessons that students would get the most value out of. This led to us conducting a second survey which included mock ups of the website, examples of interactive lesson plans, and an overview of the app. Students from the first survey were surveyed in addition to new respondents. This survey was intended for us to ensure that our service would maintain its value to students with the aesthetic and interface that we envisioned.

ContributorsCompton, Katherine May (Co-author) / Ahir, Hiral (Co-author) / Ward, William (Co-author) / Byrne, Jared (Thesis director) / Hall, Rick (Committee member) / Dean, W.P. Carey School of Business (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Stress for college students is nothing new and as more kids go to college the number of cases are on the rise. This issue is apparent at colleges across the nation including Arizona State University. StreetWise aims to help students prevent or appropriately deal with stress through interactive lessons teaching

Stress for college students is nothing new and as more kids go to college the number of cases are on the rise. This issue is apparent at colleges across the nation including Arizona State University. StreetWise aims to help students prevent or appropriately deal with stress through interactive lessons teaching students life skills, social skills, and emotional intelligence.<br/>In order to prove the value of our service, StreetWise conducted a survey that asked students about their habits, thoughts on stress, and their future. Students from Arizona State University were surveyed with questions on respondent background, employment, number one stressor, preferred learning method, and topics that students were interested in learning. We found that students’ number one stressor was school but was interested in learning skills that would prepare them for their future after graduation. We used the results to make final decisions so that StreetWise could offer lessons that students would get the most value out of. This led to us conducting a second survey which included mock ups of the website, examples of interactive lesson plans, and an overview of the app. Students from the first survey were surveyed in addition to new respondents. This survey was intended for us to ensure that our service would maintain its value to students with the aesthetic and interface that we envisioned.

ContributorsAhir, Hiral V (Co-author) / Compton, Katherine (Co-author) / Ward, William (Co-author) / Byrne, Jared (Thesis director) / Hall, Rick (Committee member) / School of Life Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Contributorsde Roos, Bella (Author) / Trujillo, Rhett (Thesis director) / Whitman, Lynn (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor) / School of Art (Contributor)
Created2023-05
Contributorsde Roos, Bella (Author) / Trujillo, Rhett (Thesis director) / Whitman, Lynn (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor) / School of Art (Contributor)
Created2023-05