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"If we really believe in food, we must do something about it, for our voices should be raised above the rest," James Beard said. Today, the word "sustainable" is being linked to almost every facet of our lives. Everything from restaurants to cars to school supplies are marketed as green

"If we really believe in food, we must do something about it, for our voices should be raised above the rest," James Beard said. Today, the word "sustainable" is being linked to almost every facet of our lives. Everything from restaurants to cars to school supplies are marketed as green or sustainable. Businesses have a lot to gain if they are environmentally conscious (Friedman, 2017). Companies that genuinely care about the planet cultivate positive reputations. Needless to say a company's brand and reputation are arguably the most important differentials amongst its competition. Additionally, a company's social responsibility goes hand in hand with talent retention. Companies that care about their staff and the community are more likely to recruit employees that will be advocates of the product and business (Friedman, 2017). A healthy work culture encourages productivity, recruitment and retention. Unfortunately some businesses stretch the truth and make bold sustainability claims in order to reap the above benefits. When it comes to the food service industry, which restaurants are actually living up to the claim of being sustainable? I embarked upon a journey to find the restaurants and chefs that are creating exquisite dishes while protecting the environment and preserving the food chain system. Initially I developed a list of 30 prospective restaurants based upon published material bringing awareness to their environmentally conscious initiatives. Ultimately I selected three diverse restaurants from the list that successfully met the sustainability requirements. I utilized criteria established by The Sustainable Restaurant Association (SRA) as my guideline to evaluate the establishments (Our Sustainability Framework). I immersed myself in the restaurants, camera in hand, to discover more about the ecofriendly food movement in Arizona. I created a YouTube channel where I posted all of my edited film in order to heighten awareness of these socially and environmentally responsible establishments. The vlog series features a different restaurant in each episode highlighting the sustainable culinary and business concepts as well as the savory items on the menu. During this quest I discovered how these restaurants have remained successful while minimizing their ecological footprint. These establishments can serve as a guide to other chefs and business owners who are looking to accomplish the same feats.
ContributorsRandock, Nicole (Author) / Vogt, Christine (Thesis director) / Stephens, Glen (Committee member) / Walter Cronkite School of Journalism & Mass Communication (Contributor) / School of Sustainability (Contributor) / Barrett, The Honors College (Contributor)
Created2018-12
Description

A city based on tourism, military installations, agriculture, and home to the first landing of Jamestown colonists, Virginia Beach boasts 28 miles of coastline along the Chesapeake Bay and Atlantic Ocean. Comparable to other beaches worldwide, the utter volume of visitors has taken its toll on the city, resulting in

A city based on tourism, military installations, agriculture, and home to the first landing of Jamestown colonists, Virginia Beach boasts 28 miles of coastline along the Chesapeake Bay and Atlantic Ocean. Comparable to other beaches worldwide, the utter volume of visitors has taken its toll on the city, resulting in unsightly destruction and pollution. It is not unusual to read or hear about marine animals dying from eating or being trapped by waste that is deposited into oceans, or how oil spills are harmful to marine mammals, birds, and fish; yet somehow, it is uncommon to come upon the mentioning of butt litter, the most frequently littered item on Earth. Cigarette butts are strewn about the Virginia Beach boardwalk, resort strip, and the beach. In 2014, Clean Virginia Waterways collected more than 47,600 butts along streams, rivers, bays, and coastlines (CVW, 2015). With no smoking restrictions on the beach (or boardwalk,) tourists and local beachgoers alike frequently discard their butts on the sand and face no known consequences. Small but mighty, both smoked and unsmoked butts have severe impacts on waterways, economies, air quality, and public health. An economic analysis found that cities the size of San Francisco spend, on average, between $500,000 and $6 million annually to keep their beaches, streets, and parks clear of cigarette litter (Schneider et al., 2011).

This paper examines strategies to:
1. Drastically reduce butt litter within the city - Disposable/pocket ashtrays, additional butt/ash receptacles. 2. Increase community awareness on the economic impacts of litter - Organized cleanups, advertisements /marketing, partnerships with local NGOs.
3. Enhance citations and alternative penalties for those who discard their butts on the sand.
Additionally, this paper aims to discuss the potential implementation of a beach-wide smoking ban.

ContributorsLolos, Jacquelyn (Contributor)
Created2020-05-18