Matching Items (5)
Filtering by
- All Subjects: Bayesian statistical decision theory
- All Subjects: Supply Chain Analytics
- Creators: Montgomery, Douglas C.
- Creators: Arora, Hina
- Member of: Theses and Dissertations
Description
Supply chains are increasingly complex as companies branch out into newer products and markets. In many cases, multiple products with moderate differences in performance and price compete for the same unit of demand. Simultaneous occurrences of multiple scenarios (competitive, disruptive, regulatory, economic, etc.), coupled with business decisions (pricing, product introduction, etc.) can drastically change demand structures within a short period of time. Furthermore, product obsolescence and cannibalization are real concerns due to short product life cycles. Analytical tools that can handle this complexity are important to quantify the impact of business scenarios/decisions on supply chain performance. Traditional analysis methods struggle in this environment of large, complex datasets with hundreds of features becoming the norm in supply chains. We present an empirical analysis framework termed Scenario Trees that provides a novel representation for impulse and delayed scenario events and a direction for modeling multivariate constrained responses. Amongst potential learners, supervised learners and feature extraction strategies based on tree-based ensembles are employed to extract the most impactful scenarios and predict their outcome on metrics at different product hierarchies. These models are able to provide accurate predictions in modeling environments characterized by incomplete datasets due to product substitution, missing values, outliers, redundant features, mixed variables and nonlinear interaction effects. Graphical model summaries are generated to aid model understanding. Models in complex environments benefit from feature selection methods that extract non-redundant feature subsets from the data. Additional model simplification can be achieved by extracting specific levels/values that contribute to variable importance. We propose and evaluate new analytical methods to address this problem of feature value selection and study their comparative performance using simulated datasets. We show that supply chain surveillance can be structured as a feature value selection problem. For situations such as new product introduction, a bottom-up approach to scenario analysis is designed using an agent-based simulation and data mining framework. This simulation engine envelopes utility theory, discrete choice models and diffusion theory and acts as a test bed for enacting different business scenarios. We demonstrate the use of machine learning algorithms to analyze scenarios and generate graphical summaries to aid decision making.
ContributorsShinde, Amit (Author) / Runger, George C. (Thesis advisor) / Montgomery, Douglas C. (Committee member) / Villalobos, Rene (Committee member) / Janakiram, Mani (Committee member) / Arizona State University (Publisher)
Created2012
Description
Optimal experimental design for generalized linear models is often done using a pseudo-Bayesian approach that integrates the design criterion across a prior distribution on the parameter values. This approach ignores the lack of utility of certain models contained in the prior, and a case is demonstrated where the heavy focus on such hopeless models results in a design with poor performance and with wild swings in coverage probabilities for Wald-type confidence intervals. Design construction using a utility-based approach is shown to result in much more stable coverage probabilities in the area of greatest concern.
The pseudo-Bayesian approach can be applied to the problem of optimal design construction under dependent observations. Often, correlation between observations exists due to restrictions on randomization. Several techniques for optimal design construction are proposed in the case of the conditional response distribution being a natural exponential family member but with a normally distributed block effect . The reviewed pseudo-Bayesian approach is compared to an approach based on substituting the marginal likelihood with the joint likelihood and an approach based on projections of the score function (often called quasi-likelihood). These approaches are compared for several models with normal, Poisson, and binomial conditional response distributions via the true determinant of the expected Fisher information matrix where the dispersion of the random blocks is considered a nuisance parameter. A case study using the developed methods is performed.
The joint and quasi-likelihood methods are then extended to address the case when the magnitude of random block dispersion is of concern. Again, a simulation study over several models is performed, followed by a case study when the conditional response distribution is a Poisson distribution.
The pseudo-Bayesian approach can be applied to the problem of optimal design construction under dependent observations. Often, correlation between observations exists due to restrictions on randomization. Several techniques for optimal design construction are proposed in the case of the conditional response distribution being a natural exponential family member but with a normally distributed block effect . The reviewed pseudo-Bayesian approach is compared to an approach based on substituting the marginal likelihood with the joint likelihood and an approach based on projections of the score function (often called quasi-likelihood). These approaches are compared for several models with normal, Poisson, and binomial conditional response distributions via the true determinant of the expected Fisher information matrix where the dispersion of the random blocks is considered a nuisance parameter. A case study using the developed methods is performed.
The joint and quasi-likelihood methods are then extended to address the case when the magnitude of random block dispersion is of concern. Again, a simulation study over several models is performed, followed by a case study when the conditional response distribution is a Poisson distribution.
ContributorsHassler, Edgar (Author) / Montgomery, Douglas C. (Thesis advisor) / Silvestrini, Rachel T. (Thesis advisor) / Borror, Connie M. (Committee member) / Pan, Rong (Committee member) / Arizona State University (Publisher)
Created2015
Description
Millennials are the group of people that make up the newer generation of the world's population and they are constantly surrounded by technology, as well as known for having different values than the previous generations. Marketers have to adapt to newer ways to appeal to millennials and secure their loyalty since millennials are always on the lookout for the next best thing and will "trade up for brands that matter, but trade down when brand value is weak", it poses a challenge for the marketing departments of companies (Fromm, J. & Parks, J.). The airline industry is one of the fastest growing sectors as "the total number of people flying on U.S. airlines will increase from 745.5 million in 2014 and grow to 1.15 billion in 2034," which shows that airlines have a wider population to market to, and will need to improve their marketing strategies to differentiate from competitors (Power). The financial sector also has a difficult time reaching out to millennials because "millennials are hesitant to take financial risks," as well as downing in college debt, while not making as much money as previous generations (Fromm, J. & Parks, J.). By looking into the marketing strategies, specifically using social media platforms, of the two industries, an understanding can be gathered of what millennials are attracted to. Along with looking at the marketing strategies of financial and airline industries, I looked at the perspectives of these industries in different countries, which is important to look at because then we can see if the values of millennials vary across different cultures. Countries chosen for research to further examine their cultural differences in terms of marketing practices are the United States and England. The main form of marketing that was used for this research were social media accounts of the companies, and seeing how they used the social networking platforms to reach and engage with their consumers, especially with those of the millennial generation. The companies chosen for further research for the airline industry from England were British Airways, EasyJet, and Virgin Atlantic, while for the U.S. Delta Airlines, Inc., Southwest Airlines, and United were chosen. The companies chosen to further examine within the finance industry from England include Barclay's, HSBC, and Lloyd's Bank, while for the U.S. the banks selected were Bank of America, JPMorgan Chase, and Wells Fargo. The companies for this study were chosen because they are among the top five in their industry, as well as all companies that I have had previous interactions with. It was meant to see what the companies at the top of the industry were doing that set them apart from their competitors in terms of social media marketing content and see if there were features they lacked that could be changed or improvements they could make. A survey was also conducted to get a better idea of the attitudes and behaviors of millennials when it comes to the airline and finance industries, as well as towards social media marketing practices.
ContributorsPathak, Krisha Hemanshu (Author) / Kumar, Ajith (Thesis director) / Arora, Hina (Committee member) / W. P. Carey School of Business (Contributor) / Department of Information Systems (Contributor) / Department of Marketing (Contributor) / Hugh Downs School of Human Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
Description
This thesis, through a thorough literature and content review, discusses the various ways that data analytics and supply chain management intersect. Both fields have been around for a while, but are incredibly aided by the information age we live in today. Today's ERP systems and supply chain software packages use advanced analytic techniques and algorithms to optimize every aspect of supply chain management. This includes aspects like inventory optimization, portfolio management, network design, production scheduling, fleet planning, supplier evaluation, and others. The benefit of these analytic techniques is a reduction in costs as well as an improvement in overall supply chain performance and efficiencies. The paper begins with a short historical context on business analytics and optimization then moves on to the impact and application of analytics in the supply chain today. Following that the implications of big data are explored, along with how a company might begin to take advantage of big data and what challenges a firm may face along the way. The current tools used by supply chain professionals are then discussed. There is then a section on the most up and coming technologies; the internet of things, blockchain technology, additive manufacturing (3D printing), and machine learning; and how those technologies may further enable the successful use of analytics to improve supply chain management. Companies that do take advantage of analytics in their supply chains are sure to maintain a competitive advantage over those firms that fail to do so.
ContributorsCotton, Ryan Aaron (Author) / Taylor, Todd (Thesis director) / Arora, Hina (Committee member) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
Bayesian networks are powerful tools in system reliability assessment due to their flexibility in modeling the reliability structure of complex systems. This dissertation develops Bayesian network models for system reliability analysis through the use of Bayesian inference techniques.
Bayesian networks generalize fault trees by allowing components and subsystems to be related by conditional probabilities instead of deterministic relationships; thus, they provide analytical advantages to the situation when the failure structure is not well understood, especially during the product design stage. In order to tackle this problem, one needs to utilize auxiliary information such as the reliability information from similar products and domain expertise. For this purpose, a Bayesian network approach is proposed to incorporate data from functional analysis and parent products. The functions with low reliability and their impact on other functions in the network are identified, so that design changes can be suggested for system reliability improvement.
A complex system does not necessarily have all components being monitored at the same time, causing another challenge in the reliability assessment problem. Sometimes there are a limited number of sensors deployed in the system to monitor the states of some components or subsystems, but not all of them. Data simultaneously collected from multiple sensors on the same system are analyzed using a Bayesian network approach, and the conditional probabilities of the network are estimated by combining failure information and expert opinions at both system and component levels. Several data scenarios with discrete, continuous and hybrid data (both discrete and continuous data) are analyzed. Posterior distributions of the reliability parameters of the system and components are assessed using simultaneous data.
Finally, a Bayesian framework is proposed to incorporate different sources of prior information and reconcile these different sources, including expert opinions and component information, in order to form a prior distribution for the system. Incorporating expert opinion in the form of pseudo-observations substantially simplifies statistical modeling, as opposed to the pooling techniques and supra Bayesian methods used for combining prior distributions in the literature.
The methods proposed are demonstrated with several case studies.
Bayesian networks generalize fault trees by allowing components and subsystems to be related by conditional probabilities instead of deterministic relationships; thus, they provide analytical advantages to the situation when the failure structure is not well understood, especially during the product design stage. In order to tackle this problem, one needs to utilize auxiliary information such as the reliability information from similar products and domain expertise. For this purpose, a Bayesian network approach is proposed to incorporate data from functional analysis and parent products. The functions with low reliability and their impact on other functions in the network are identified, so that design changes can be suggested for system reliability improvement.
A complex system does not necessarily have all components being monitored at the same time, causing another challenge in the reliability assessment problem. Sometimes there are a limited number of sensors deployed in the system to monitor the states of some components or subsystems, but not all of them. Data simultaneously collected from multiple sensors on the same system are analyzed using a Bayesian network approach, and the conditional probabilities of the network are estimated by combining failure information and expert opinions at both system and component levels. Several data scenarios with discrete, continuous and hybrid data (both discrete and continuous data) are analyzed. Posterior distributions of the reliability parameters of the system and components are assessed using simultaneous data.
Finally, a Bayesian framework is proposed to incorporate different sources of prior information and reconcile these different sources, including expert opinions and component information, in order to form a prior distribution for the system. Incorporating expert opinion in the form of pseudo-observations substantially simplifies statistical modeling, as opposed to the pooling techniques and supra Bayesian methods used for combining prior distributions in the literature.
The methods proposed are demonstrated with several case studies.
ContributorsYontay, Petek (Author) / Pan, Rong (Thesis advisor) / Montgomery, Douglas C. (Committee member) / Shunk, Dan L. (Committee member) / Du, Xiaoping (Committee member) / Arizona State University (Publisher)
Created2016