This paper researches an attributional life-cycle assessment (ALCA) of a commonly used consumer product, specifically one bottle of 8-ounce Aveeno Daily Moisturizing Lotion. This LCA analyzed the impacts associated from cradle-to-grave processes of one bottle of Aveeno Daily Moisturizing lotion, including raw material extraction, raw material processing, manufacturing, packaging, distribution, use and end-of-life of both the lotion itself as well as the bottle.

To successfully propose end-of-life management techniques, three different disposal options were analyzed: landfill disposal, incineration and recycling. All processes included in the system boundary were compared across three main midpoint impact categories: Fossil depletion, Freshwater depletion and Global Warming Potential. Results showed that transportation of the product outweighed all other processes in regard to the three impact categories. When all processes but transportation were considered, results showed that raw material extraction and processing was the significant contributor to the three impact categories.

This LCA therefore proposes that Aveeno take advantage of local products to limit the need for excessive transportation. Furthermore, sustainable forms of transportation could be used to offset the product’s overall environmental impacts. In regard to end-of-life disposal options, Aveeno could market recycling techniques to push forth the reuse of their plastic bottle. Considering costs, glass bottle use could also be considered to possibly implement a send-back and reuse option for consumers.