Matching Items (22)
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- All Subjects: Sustainability
- Creators: School of Geographical Sciences and Urban Planning
- Member of: Barrett, The Honors College Thesis/Creative Project Collection
Description
This case study explores the institutions and governing strategies involved in the management of Rupa Lake in Kaski district in Western Nepal, particularly Rupa Lake Rehabilitation and Fishery Cooperative. Methods used for data collection include key informant interviews, household interviews, a focus group discussion and archival records. Institutions were examined for their effectiveness in sustaining natural and socioeconomic systems as perceived by community members. Based on a literature review and the results of the data collected, this thesis builds a case study highlighting Rupa Lake Rehabilitation and Fishery Cooperative's strategies for governing its local watershed and formulates a framework for commons institutions that aim to achieve sustainable outcomes. Based on findings, I argue that no single form of governance is a panacea for solving commons problems, governing strategies should be implemented on a case-by-case basis, and institutions should be involved at multiple levels and always include local input. Additionally, a sustainable institution should provide benefits to society that it can see, function democratically and with transparency, promote a biodiverse ecosystem, elevate marginalized groups, and collaborate with other institutions. These "clumsy" institutions create a series of complex interactions that are robust and adaptive to reflect the ever-changing systems they aim to govern.
ContributorsJenkins, Tayler Brooke (Author) / Chhetri, Netra (Thesis director) / Minteer, Ben (Committee member) / Barrett, The Honors College (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / School of Sustainability (Contributor)
Created2015-05
Description
In this paper, I analyze representations of nature in popular film, using the feminist / deconstructionist concept of a dualism to structure my critique. Using Val Plumwood’s analysis of the logical structure of dualism and the 5 ‘features of a dualism’ that she identifies, I critique 5 popular movies – Star Wars, Lord of the Rings, Brave, Grizzly Man, and Planet Earth – by locating within each of them one of the 5 features and explaining how the movie functions to reinforce the Nature/Culture dualism . By showing how the Nature/Culture dualism shapes and is shaped by popular cinema, I show how “Nature” is a social construct, created as part of this very dualism, and reified through popular culture. I conclude with the introduction of a number of ‘subversive’ pieces of visual art that undermine and actively deconstruct the Nature/Culture dualism and show to the viewer a more honest presentation of the non-human world.
ContributorsBarton, Christopher Joseph (Author) / Broglio, Ron (Thesis director) / Minteer, Ben (Committee member) / Barrett, The Honors College (Contributor) / School of Sustainability (Contributor) / School of Mathematical and Statistical Sciences (Contributor) / School of Geographical Sciences and Urban Planning (Contributor)
Created2015-05
Description
Defines the concept of the arcology as conceived by architect Paolo Soleri. Arcology combines "architecture" and "ecology" and explores a visionary notion of a self-contained urban community that has agricultural, commercial, and residential facilities under one roof. Two real-world examples of these projects are explored: Arcosanti, AZ and Masdar City, Abu Dhabi, UAE. Key aspects of the arcology that could be applied to an existing urban fabric are identified, such as urban design fostering social interaction, reduction of automobile dependency, and a development pattern that combats sprawl. Through interviews with local representatives, a holistic approach to applying arcology concepts to the Phoenix Metro Area is devised.
ContributorsSpencer, Sarah Anne (Author) / Manuel-Navarrete, David (Thesis director) / Salon, Deborah (Committee member) / Barrett, The Honors College (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / School of Sustainability (Contributor)
Created2015-05
Description
In 2016, in the United States alone, the cosmetics industry made an estimated 62.46 billion dollars in revenue (Revenue of the Cosmetic Industry in the U.S. 2002-2016 | Forecast). With a consistent increase in sales in the last several years, the industry has reached continued success even during times of hardship, such as the Great Recession of 2008. The use of Corporate Social Responsibility (CSR), external campaigns, and thoughtful packaging and ingredients resonates with targeted consumers. This has served as an effective strategy to maintain growth in the industry. Cosmetic companies promote their brand image using these sustainability tactics, but there seems to be a lack of transparency in this unregulated industry. The purpose of this thesis is to determine if the cosmetics industry is a good steward of the sustainability movement. Important terms and concepts relating to the industry will be discussed, then an analysis of sustainability focused cosmetic brands will be provided, which highlights the extent to which these brands engage in activities that promote sustainability. This is followed by an application of findings to a company that could benefit from using such practices. Overall, the analysis of the different brands proved to be shocking and disappointing. This is due to the sheer amount that scored very poorly based on the sustainability criteria developed. The cosmetics industry is too inconsistent and too unregulated to truly act as a good steward for sustainability. Though some companies in the industry succeed, these accomplishments are not consistent across all cosmetic companies. Hence, the cosmetics industry as a good steward for sustainability can only be as strong as its weakest link.
ContributorsMamus, Sydney Wasescha (Author) / Ostrom, Amy (Thesis director) / Kristofferson, Kirk (Committee member) / Department of Marketing (Contributor) / W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
In this project I analyze Paolo Soleri's concept of arcology \u2014 the combination of architecture and ecology \u2014 from a theoretical, symbolic, and physical perspective. I utilize these three viewpoints to determine what aspects of his theories are most effective for urban design. While his ideas are based on building "arcologies" from the ground up, I will be using the Phoenix Metropolitan area to determine how we could apply his ideas to existing cities without having to rebuild entirely. This past summer I participated in the 5-week construction workshop the Cosanti Foundation offers at the physical prototypical city of Arcosanti in Mayer, Arizona during which time I studied Soleri's work and participated in the construction of the city while also participating in the community dynamic there. I have found that while not all components of Soleri's theories translated well into Arcosanti, there are certainly some ideas that could be applied help to improve the City of Phoenix. I propose improvements to the pedestrian realm and an increase public space with an emphasis on utilizing the infrastructure and land that is already present for future development.
ContributorsIbsen, Bronte Elizabeth (Author) / Manuel-Navarrete, David (Thesis director) / Kelley, Jason (Committee member) / School of Geographical Sciences and Urban Planning (Contributor) / School of Politics and Global Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
City planners often use bicycle friendly rating schemes as tools to guide them in their efforts to establish a bicycle community. However, the criteria and methodologies used vary from program to program and often do not encapsulate all of the necessary elements that comprise true bicycle friendliness. This report documents the important elements, strategies, and best practices that well-established Dutch, Danish, and German bike friendly cities exhibit to create a baseline standard for bicycle friendliness. Not all rating programs' criteria and methodologies align perfectly within this understanding of bicycle friendliness. City planners should use these programs as tools while keeping their limitations in consideration. The City of Tempe currently uses the League of American Bicyclists Bicycle Friendly Community program and BikeScore.com. By understanding the limitations associated with these programs, Tempe should move forward in their pursuit of bicycle friendliness by using multiple rating programs simultaneously and by looking at top-rated cities' strategies to enhance their infrastructure, network, urban form, and biking culture.
ContributorsTrombino, Frank Michael (Author) / Golub, Aaron (Thesis director) / Kelley, Jason (Committee member) / Barrett, The Honors College (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / School of Sustainability (Contributor)
Created2014-05
Description
Social relationships are the single most factor that create joy in human lives. And yet, the ways we are building our cities and structuring our lives reduces our chances of interaction and increases isolation. Creating more public spaces may be a possible solution to this problem of declining social cohesion. Public spaces have been shown to improve rates of social cohesion and social interaction. They have also been show to have positive effects on physical health, local economies, the natural environment, reducing crime rates and psychological health. Creating public spaces in areas that are low-income or have limited amounts of space can be very challenging. This paper profiles options of community created spaces, space public spaces and temporary public spaces. All of which are options for low-income and limited space communities. The paper concludes with the summery of an active project to create a public space in such a community through a joint-use agreement.
ContributorsChampagne, Elizabeth Anne (Author) / Golub, Aaron (Thesis director) / Kelley, Jason (Committee member) / Barrett, The Honors College (Contributor) / School of Sustainability (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / Department of Psychology (Contributor)
Created2014-05
Description
Modern American environmental social movements have strived for a better world for nearly fifty years, pushing a philosophy of careful resource use and limited consumption as an alternative to the pollution and degradation that has so far accompanied global industrialization. The reach of these movements is broad and the topic they cover is one that aligns with the values and beliefs of many; it is thus quite confusing that they've been so unsuccessful. This thesis was a response to that apparent contradiction, exploring why movements have not been as successful as both they and the public initially desired. It began by defining what social movements are and how they emerge or find success, then provided a brief history of environmentalism in America, and the different successes and failures that occurred before and after the first Earth day in 1970. Finally, it explored some of the reasons environmentalism was unsuccessful, and found that while structural barriers like politics and business interests played a role in movement outcomes, the tactics of different groups were at least partially to blame. Once this was concluded, the author used the perspectives of different activists to propose ways to enhance the quality of current movements and allow them to continue to make progress well into the future. In order to expand the audience of this thesis, the author is also working on a children;s book that illustrates many of the important themes that he hopes to convey to the public. Though drafted, the book is incomplete as of the date that documents are due for Barrett review.
ContributorsGuy, Joel D (Author) / Cloutier, Scott (Thesis director) / Josh, MacFayden (Committee member) / Department of English (Contributor) / School of Sustainability (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
Midwestern cities are in decline, with shrinking populations and corresponding disinvestment. Many organizations and city governments are working on addressing the problem of vacancy while bringing these urban areas into the global economy. The EcoBlock Organization (EBO), a St. Louis-based non-profit, proposes block-level redevelopment as a method of fostering community and economic development while minimizing the impact on the environment. The EcoCode is a block-level form-based code describing the vision of the EBO and its implementation. This vision is centered around eight key design principles: energy, public health, social, urban design, water, transportation, resilience, and landscape. It manifests as an EcoBlock: a block of buildings surrounding a shared green space, connected by an energy grid and a shared geothermal loop with the goal of net-zero energy. The residences are a mix of building types for a variety of incomes and some building space will be designated for shared use, all physically reflecting the historic design of houses in the city in which the EcoBlock is implemented. Specifications like design, building placement, and mechanisms by which to strive towards net-zero energy and water will be determined in each location in which the EcoBlock is developed. The EcoCode describes the process and the desired outcome, providing a framework for this implementation.
The EcoCode resembles a typical form-based code in structure, but at a smaller geographic scale. General Provisions describes the context of the surrounding area that must be assessed before choosing to create an EcoBlock. Development and Adoption strategy explains the evolving role of the EBO and how the realization of this design is currently envisioned. Regulating Block, Block Development Standards, Building Envelope Standards, and Building Development Standards describe the detail that will need to be developed for the physical aspects of each block. Streetscape Standards describe the vision of the EBO as applicable to the streets surrounding an EcoBlock. Finally, the Sustainability Standards contain the contribution of each board member of the EBO with their unique expertise on implementing the design principles.
As a supplement to The EcoCode itself, this document contains three topics for case studies looking into the feasibility of the EcoBlock as a whole: shared space, net-zero energy, and mixed-income housing. Shared space development and management uses Montgomery Park in Boston to show the potential of community-based organization while warning against gentrification. The West Village campus of the University of California in Davis shows the technical possibility and the financial challenges of a net-zero community. Brogården, an affordable housing community in Sweden, demonstrates the possibility for decreasing energy consumption in public housing. Finally, Via Verde in New York City is an example of combining health, green space, and affordability in a mixed-income housing development. Though there is not yet an example of a fully implemented EcoBlock, these case studies speak to the challenges and the facilitators that the EBO will likely face.
The EcoCode resembles a typical form-based code in structure, but at a smaller geographic scale. General Provisions describes the context of the surrounding area that must be assessed before choosing to create an EcoBlock. Development and Adoption strategy explains the evolving role of the EBO and how the realization of this design is currently envisioned. Regulating Block, Block Development Standards, Building Envelope Standards, and Building Development Standards describe the detail that will need to be developed for the physical aspects of each block. Streetscape Standards describe the vision of the EBO as applicable to the streets surrounding an EcoBlock. Finally, the Sustainability Standards contain the contribution of each board member of the EBO with their unique expertise on implementing the design principles.
As a supplement to The EcoCode itself, this document contains three topics for case studies looking into the feasibility of the EcoBlock as a whole: shared space, net-zero energy, and mixed-income housing. Shared space development and management uses Montgomery Park in Boston to show the potential of community-based organization while warning against gentrification. The West Village campus of the University of California in Davis shows the technical possibility and the financial challenges of a net-zero community. Brogården, an affordable housing community in Sweden, demonstrates the possibility for decreasing energy consumption in public housing. Finally, Via Verde in New York City is an example of combining health, green space, and affordability in a mixed-income housing development. Though there is not yet an example of a fully implemented EcoBlock, these case studies speak to the challenges and the facilitators that the EBO will likely face.
ContributorsJohn, Raveena Susan (Author) / Allenby, Braden (Thesis director) / Redman, Charles (Committee member) / Garcia, Margaret (Committee member) / Civil, Environmental and Sustainable Engineering Program (Contributor) / School of Geographical Sciences and Urban Planning (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
Abstract
My thesis aims to uncover the ultimate strategy behind short form visual stories, otherwise known as the digital advertisment. In this thesis, I analyze traditional storytelling, visual storytelling, and short-form visual storytelling in order to uncover the best practices advertisers should use when crafting a digital advertisement.
Storytelling “reveals elements and images of a story while also catalyzing the imagination of the listener” (National Storytelling Network, 2017). This tradition has two purposes for society: a neurological structure, and a social mechanism (for historic preservation, human interaction, and a vehicle for connecting with others) (Gottshcall, 2012; Scott, 2012; Paul, 2012; Woodside, 2008).
Visual Storytelling is “using photography, illustration, video, (usually with a musical enhancement) to guide” the human brain along a plotline, and has an unlimited timeframe (Ron, 2017). There are seven key elements to effective visual storytelling: A listener/audience, an element of realism coupled with escapism, a focus on the dread of life, an element of the unknown, emotion, simplicity, and a three-part plot structure (Andrews, 2010; ProQuest, 2012; Zak, 2014; Stanton, 2014; Reagan, 2016; Jarvis, 2014; Petrick, 2014)
In the words of Sholmi Ron, from a marketing perspective, “Visual [short hand] Storytelling is a marketing strategy that communicates powerful ideas through a compelling story arc, with your customer at the heart of the story, and delivered through interactive and immersive visual media – in order to create profitable customer engagements" (Ron, 2017). This advertising strategy has four best practices: non-obvious logo placement, a comedic emotion, multiple emotional arcs, and a relevant message (Golan, 2017; Teixeira, 2015; Graves, 2017, Teixeira, 2017). These are important to understand because, in 2017, online consumers can be described as skeptical, conscious of content, individualistic, and drawn to authenticity (Teixeira, 2014).
To supplement my findings, I conducted primary research by analyzing the 2017 Super Bowl videos against a criteria created using the best practices previously identified (in Part 1 and Part 2). Through the data collection of the 66 videos, I uncovered the most popular plotline is "fall than rise," the most popular emotions are humor, inspiration, and empathy and people tend to have a preference towards videos that are more realistic and simplistic in nature.
In the end, I recommend that advertisers identify an authentic yet relevant message, while employing a comedic, inspirational, or empathic tone, and that they place their ads exclusively for their target market. Additionally, producers should use a fall then rise plotline (with multiple mini plot peaks and valleys), a "logo-pulsing" strategy, and a minimal amount of characters and settings to keep the audience's focus on the ad’s message.
My thesis aims to uncover the ultimate strategy behind short form visual stories, otherwise known as the digital advertisment. In this thesis, I analyze traditional storytelling, visual storytelling, and short-form visual storytelling in order to uncover the best practices advertisers should use when crafting a digital advertisement.
Storytelling “reveals elements and images of a story while also catalyzing the imagination of the listener” (National Storytelling Network, 2017). This tradition has two purposes for society: a neurological structure, and a social mechanism (for historic preservation, human interaction, and a vehicle for connecting with others) (Gottshcall, 2012; Scott, 2012; Paul, 2012; Woodside, 2008).
Visual Storytelling is “using photography, illustration, video, (usually with a musical enhancement) to guide” the human brain along a plotline, and has an unlimited timeframe (Ron, 2017). There are seven key elements to effective visual storytelling: A listener/audience, an element of realism coupled with escapism, a focus on the dread of life, an element of the unknown, emotion, simplicity, and a three-part plot structure (Andrews, 2010; ProQuest, 2012; Zak, 2014; Stanton, 2014; Reagan, 2016; Jarvis, 2014; Petrick, 2014)
In the words of Sholmi Ron, from a marketing perspective, “Visual [short hand] Storytelling is a marketing strategy that communicates powerful ideas through a compelling story arc, with your customer at the heart of the story, and delivered through interactive and immersive visual media – in order to create profitable customer engagements" (Ron, 2017). This advertising strategy has four best practices: non-obvious logo placement, a comedic emotion, multiple emotional arcs, and a relevant message (Golan, 2017; Teixeira, 2015; Graves, 2017, Teixeira, 2017). These are important to understand because, in 2017, online consumers can be described as skeptical, conscious of content, individualistic, and drawn to authenticity (Teixeira, 2014).
To supplement my findings, I conducted primary research by analyzing the 2017 Super Bowl videos against a criteria created using the best practices previously identified (in Part 1 and Part 2). Through the data collection of the 66 videos, I uncovered the most popular plotline is "fall than rise," the most popular emotions are humor, inspiration, and empathy and people tend to have a preference towards videos that are more realistic and simplistic in nature.
In the end, I recommend that advertisers identify an authentic yet relevant message, while employing a comedic, inspirational, or empathic tone, and that they place their ads exclusively for their target market. Additionally, producers should use a fall then rise plotline (with multiple mini plot peaks and valleys), a "logo-pulsing" strategy, and a minimal amount of characters and settings to keep the audience's focus on the ad’s message.
ContributorsBosmeny, Mackenzie Lauren (Author) / Ostrom, Amy (Thesis director) / Montoya, Detra (Committee member) / Department of Marketing (Contributor) / W. P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05