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DescriptionMarketing library resources, services and personnel to information-overloaded university students can be a challenge. Learn how Arizona State University Libraries produces the fun and informative Library Minute video series, how it’s used by instructors, and how it’s received by students.
ContributorsPerry, Anali Maughan (Author) / Harp, Matthew (Author)
Created2010-10-12
Description

The Arizona State University Libraries’ fun Library Minute video series brings information about resource and services to a large student body. For the first time, we present a workshop walking through the entire production process from start to finish and offering suggestions on how to fit multimedia into your marketing

The Arizona State University Libraries’ fun Library Minute video series brings information about resource and services to a large student body. For the first time, we present a workshop walking through the entire production process from start to finish and offering suggestions on how to fit multimedia into your marketing and outreach strategy. In this session, we will produce a short video with participants in three steps:

1. Conceptualization and Planning.
2. Recording.
3. Editing and Distribution.

Digital Production Manger Matthew Harp will demonstrate the tools and process and elaborate on the use of social media, YouTube, and the Internet Archive in the distribution plan. Together with Mimmo Bonanni and Library Minute Host Anali Perry, we’ll share our tips and tricks for video production using whatever resources are available.

Presented at the 2011 Arizona Library Association Conference 2011 - Tucson, Arizona

ContributorsHarp, Matthew (Author) / Bonanni, Mimmo (Author) / Perry, Anali Maughan (Author)
Created2011-11-08
Description

This presentation discusses the Library Channel and how the ASU Libraries integrated it as a communication business model.

ContributorsHarp, Matthew (Author)
Created2011-02-10