2026-05-19T10:44:04Zhttps://keep.lib.asu.edu/oai/requestoai:keep.lib.asu.edu:node-2002612025-04-15T21:56:35Zoai_pmh:alloai_pmh:repo_items200261
https://hdl.handle.net/2286/R.2.N.200261
http://rightsstatements.org/vocab/InC/1.0/
http://creativecommons.org/licenses/by-nc-sa/4.0
2025-05
31 pages
Fleming, Jaydin
Kerr, Olivia
Hawkins, Olivia
Dayal, Saira
Pintel, Taylor
Byrne, Jared
Cazier, Joseph
Barrett, The Honors College
Thunderbird School of Global Management
Department of Marketing
Arts, Media and Engineering Sch T
Dean, W.P. Carey School of Business
SPFeye is a first-of-its-kind eye drop designed to protect your eyes from the sun while keeping them hydrated and comfortable all day. Created for people who spend a lot of time outdoors like athletes, hikers, and lifeguards SPFeye fills a major gap in sun protection that sunglasses alone can’t cover. With a science-backed formula featuring non-nano zinc oxide, soothing hydration, and blue light filters, it’s built for both comfort and long-term eye health. Backed by market research and a clear go-to-market strategy, our team plans to continue research towards certified approval of manufacturing and testing. SPFeye works to create the easiest and safest options to protect your eyes from the sun's harmful rays.
Sun
Eyedrops
Research
Awarness
Marketing
SPFeye - The Future of Eye Protection