134858-Thumbnail Image.png
Description

Many theorists, corporations, and employers have struggled to foster an employee identity that benefits both the company and those working for it. Corporations have looked at ways to align its

Many theorists, corporations, and employers have struggled to foster an employee identity that benefits both the company and those working for it. Corporations have looked at ways to align its corporate identity and organizational identity in hopes that its employees will discern values similar to their own and identify with the organization. Companies hope this in turn will cause employees to support their organization, allow them to experience a stronger sense of loyalty to their company, and as a result, be retained for longer by their employers.

349.18 KB application/pdf

Download restricted. Please sign in.

Download count: 0

Details

Contributors
Date Created
  • 2016-12
Resource Type
  • Text
  • Machine-readable links