141044-Thumbnail Image.png

The Technical Communication Applied Projects Collection contains the applied projects of students completing the requirements for a Master of Science in Technical Communication at Arizona State University.

Displaying 31 - 36 of 36
141051-Thumbnail Image.png

Pollock - Spring 2018 Project

141052-Thumbnail Image.png

Pollock - Spring 2018 PowerPoint

141053-Thumbnail Image.png

Wrede Spring 2018 Project

Wrede Spring 2018 Spreadsheet

Radio Sound Board Instructions Video

160655-Thumbnail Image.png

Topic Research and Blog User Experience Recommendations for Automotive Enthusiast Audiences

Description

This mixed methods research report examined the user experience preferences and expectations automotive enthusiast audiences have for Discount Tire's marketing blog and provided a WordPress theme recommendation on the basis of data collected via a mixed methods cross sectional survey of over 100 participants. Participant behaviors in the context of…

This mixed methods research report examined the user experience preferences and expectations automotive enthusiast audiences have for Discount Tire's marketing blog and provided a WordPress theme recommendation on the basis of data collected via a mixed methods cross sectional survey of over 100 participants. Participant behaviors in the context of online tire research were analyzed against collected demographic data.
Created2021-05-03